Video Technology Reimagined With The Empowerment Of IoT

It amazes me how in a few short years security systems have gone from simple, dumb cameras witnessing events to intelligent eyes, ears, speech and touch solutions that boost situational awareness far beyond human capabilities. It seems the only senses missing from the equation now are smell and taste. And who knows, someone might be working on those in a lab somewhere right now.

But what’s really fascinating to me is how the Internet of Things (IoT) has opened a world of possibilities for transforming security technology into something new yet again. With IoT we’re able to push and pull nuggets of intelligence from sources we never considered before: environmental sensors, pressure plates, door lock timers and much more. It’s helped us break through the constraining mindset that security systems are strictly single-purpose. With interconnectivity at the core, we’re starting to imagine myriad ways to apply these tools to challenges outside the realm of security. Here are just a few examples.

Flood Management Assistance

Network camera adds another dimension and timeliness to flood management by helping responders investigate remotely

As recent hurricanes and floods have shown, water damage can be devastating to a community. That’s why some municipalities are using their city surveillance cameras in conjunction with water sensor to proactively address the problem.

Water sensors collect data from multiple sources such as rain gutters, sewer systems and pump stations, in order to monitor fluctuations in water levels and water quality. If an alert triggers, having a network camera in proximity to visually verify the situation helps responders determine the best course of action. For instance, if multiple water detection sensors trigger alerts simultaneously or sequentially over a large area it’s probably due to natural runoff from recent rainfall. But without eyes on the scene, how can you be sure?

Network camera adds another dimension and timeliness to flood management by helping responders investigate and identify the cause of a trigger remotely. It might be a fire hydrant spewing water, a water main break or even a chemical spill. With video streaming live to the command center, staff can remotely inspect the area, determine the cause of the trigger and decide whether remediation is required, thus avoiding the expense of dispatching an investigative crew to a non-event.

Some municipalities are using their city surveillance cameras in conjunction with water sensor to proactively address the problem

Environmental Control Assistance

Data centers house the lifeblood of a business so it’s no wonder why companies work hard to protect them. We’re all familiar with the integration of network cameras with access control systems to visually verify who is actually using the credentials. Network camera adds another dimension and timeliness to flood management by helping responders investigate and identify the cause of a trigger remotely

But there’s another aspect to protecting data centers and that’s environment control. Data centers need to maintain optimum humidity and temperature for the racks of electronics. When environmental sensors in the facility detect out-of-norm ranges technicians can remotely command a network camera to zoom in on the gauges and help them determine whether remediation might be necessary.

Coupling network cameras with other sensors in the data center can provide visual confirmation of other conditions as well. For instance, every time a data rack door-open-close sensor detects an event it can trigger the camera to pan to the location and stream video to security. Some data centers employ weight sensors at the doorway to weigh personnel and equipment as they enter the room and when they exit to ensure no additional hardware is being taken out of the facility or left inside without permission. Any discrepancy would trigger the camera to zoom in for a close-up of the individual’s face and send a visual alert and ID information to security.

Roadway Management And Parking Assistance

Network cameras have long played a part in city-wide traffic management. Adding video analytics and integration with network sensors, makes those cameras that much smarter and versatile. They can detect cars driving in bike lanes or driving in the wrong direction and capture license plates of offenders. Their ability to detect anomalous traffic flow patterns can be integrated with car counting sensors, networked electronic road signs and traffic light systems to automatically redirect vehicles to alternate routes.

They make great, intelligent parking lot attendants, too. Working in conjunction with weight sensors network cameras can count vehicles coming into and leaving a lot or garage and verify when the facility has reached capacity. License plate recognition and video analytics can be used to ascertain that a vehicle entering a reserved parking space doesn’t match the credentials and vehicle attributes in the database.

With the addition of noise sensors and audio analytics, network cameras can improve roadway and parking facility safety by detecting and identifying specific sounds – breaking glass, car alarms, gun shots, and aggressive speech – and triggering a visual alert to first responders.

Network cameras can improve roadway and parking facility safety by detecting and identifying specific sounds and triggering a visual alert to first responders

Shopper Experience Assistance

In the early days of online shopping, e-tailers designed their sites to replicate the in-store customer experience. In an ironic turn of events, today brick-and-mortar stores are trying to mirror the online shopping experience. To do so, they’re turning their security systems into adjunct sales assistance. With network video and audio system automation they can recognize and acknowledge loyal customers with personal greetings. Retailers are applying people counting video analytics to checkout activity to create rules-based consistency in customer service

With heatmapping analytics they can measure how much time a customer spends in a specific department or observe how they walk through the aisles of the store. They can track shopping behaviors such as items looked at that made it into the cart or didn’t, or whether a customer actually checked out or left the merchandise behind. By capturing these shopping patterns and trends retailers can shape a more positive, more profitable customer shopping experience.

For instance, integrating video analytics with point of sale systems and RFID sensors on merchandise tags can result in timely alerts to sales associates to recommend additional merchandise. This is a case of emulating how e-tailers let the customer know that other customers who bought X often also purchased items Y and Z. Or to avoid disappointing customers due to stock outages, retailers are linking weight sensors and video analytics to make sure their shelves are well-stocked and if not, quickly alert associates to what items need to be restocked.

Capturing Business Intelligence

Retailers are also using video cameras to monitor checkout queues and trigger automated announcements over the public-address system, closed system such as smartphones or other wireless communications devices that checkers are needed rather wait for a person to call for backup. IoT laid the groundwork for network security solutions to seamlessly integrate with other IP-based technologies, sensors and programs

They’re applying people counting video analytics to checkout activity to create rules-based consistency in customer service. While retailers will always use their surveillance camera for loss prevention, they’re finding that integrating traditional technology in new ways can yield even bigger returns.

Linking network video surveillance, video analytics, network communications system and sensors with point-of-sale systems and customer loyalty databases, retailers are capturing the business intelligence they need to get back in the game and make brick-and-mortar a greater overall experience than online shopping.

A Natural Cross-Over Technology

This trend towards integration has forever changed how organizations view their investment in security technology. The intelligence and versatility of a tool that can see, verify and analyze what’s happening in real-time is spurring users to tap its cross-over potential for a host of other tasks that could benefit from more astute situational awareness – everything from manufacturing and equipment maintenance to logistics, inventory control and beyond.

IoT laid the groundwork for network security solutions to seamlessly integrate with other IP-based technologies, sensors and programs. How we capitalize on that connection is only limited by our imagination.