Intruder Alert Lighting Systems(13)
One of the main advantages of Software-as-a-Service solutions is interconnectivity. The cloud allows us to work in a completely different way than was possible before. In the past, an installer would have to get in their van and make a site visit to investigate any complaints or issues from their customer. Now, this can all be done remotely through SaaS-solutions like Vanderbilt’s SPC Connect, changing the entire service interaction quite dramatically. Vanderbilt wants to continue that evolution. Customers now expect very high levels of service from installers. SaaS-solutions are the perfect enabler to achieve this. With SPC Connect, Vanderbilt is delivering an ecosystem that will allow installers to have a better communication environment with their customers. The latest service release of SPC Connect brings installers closer to their customers by creating a platform where they can communicate more freely with each other. This ability to have more open communication between installer and end user, in a secure mechanism such as SPC Connect, will have a significant impact on increasing the level of service for all parties. Customer Notifications Installers can communicate through the SPC Connect network directly to their customers. This feature allows installers to create a message that will appear directly in the user’s app and in their email. The messaging editor provides editing capabilities and the inclusion of links. The installer can also download the list of all customers interested in their message. User Restrictions This enhancement delivers the security company greater control of the level of service they wish to offer through SPC Connect. The function allows the security company to define what operations are permitted by a user such as: Blocking Email; Blocking Push Notification; Blocking Alarm Verification; Blocking Cellphone App; and Blocking Verification Web. Alarm Verification Via Cellphone Devices If an SPC panel is part of an SPC Connect installer account, then a new feature will activate on the user device that will allow the user to view verification data. If the SPC panel is not part of a company, or the company has chosen to block this feature, then the users of that panel will not see any change. When this enhancement is enabled, when an alarm occurs that has verification, the user will be able to view the data and talk and listen live to site.
The Avigilon Presence Detector (APD) is a discreet impulse radar device that combines self-learning analytics with impulse radar technology to accurately detect the presence of a person even if they have stopped moving or are hidden. The device scans, learns, and continuously adapts to its environment, helping to reduce false positive events. Designed for indoor locations such as ATM rooms and other closed indoor vestibules within banks, pharmacies, health care facilities and retail stores, the APD can accurately detect a person’s presence through blankets, cardboard, wood and drywall. When integrated with Avigilon Control Center video management software, the sensor is designed to alert operators of security events while still maintaining privacy.
The BX Shield is a series of curtain outdoor motion sensors with up to 12m detection range on each side. Ideal for the detection of people in the immediate boundary of your home or office building, the outdoor detectors feature four PIRs, two on each side. The left and right detection area can be set up completely independently from each other. The BXS-RAM is the wireless bi-colour model with anti-masking. Independent left/right motion detection The outdoor motion sensor’s detection range, sensibility and alarm output can be set independently on the left and the right. The detection distance can easily be set at 2.5m, 3.5m, 6m, 8.5m to 12m on each side, and the sensitivity can be set from low to extremely high, detecting as small a difference in temperature as 1 degree Celsius. The BX Shield can be easily connected to a fixed dome CCTV camera to send a visual alarm when people enter the immediate boundary of the premises. Versatile design The BX Shield curtain sensor has been designed with the user in mind. A 90-degree unlocking system allows easy access to the settings area, while a spirit level helps to fix the sensor on straight. Black and silver face covers are available, enabling the outdoor curtain sensor to blend into its environment. Four PIRs in one sensor Why two PIR in each side? - To offer the best performance needed in an outdoor environment. On each side, the BX Shield motion sensor features two passive infrared beams; one pointing towards the floor and one pointing away from the sensor. Both beams need to trigger to confirm the detection. This system will ignore small to medium-sized animals such as dogs and detect only people. Applications Buildings Perimeters Approach House Key features Wireless curtain PIR up to 12m per side with anti-masking Completely independent detection setting Versatile and easy-to-install design Not affected by environment or small animals Connect to new or existing wireless alarm panel The BXS-RAM is a battery-powered sensor (no cabling requested) in which most wireless transmitters available in the market can be fitted. This enables the sensor to connect to an existing or new wireless alarm panel. The anti-masking function ensures that if the alarm panel will be notified if someone has sprayed, covered the sensor or changed its position.
Fiber-optic technology has proven to be extremely stable and reliable for fence PIDS, detecting intruders attempting to climb over, cut through, or crawl under a perimeter. And although the technology was previously considered prohibitive for small or medium-sized perimeters on the perception that it is too expensive and complicated to install, OPTEX, along with Fiber SenSys Inc, one of its group companies, has designed the RAPID REDFIBER series of affordable and easy-to-install kits, encouraging installers not to compromise on quality. The packaged systems, or kits, offer cost-effective and high-performance protection in two detection zones, ranging from 75m to 200m each, and also include all the necessary components needed for installation. Kit choices include two-channel Alarm Processing Units (APU), one including a PoE/IP module that is integrated with most Video Management Software (VMS) and PSIM platforms, the enclosure box, the pre-connected cable cut to fit 75m, 100m, 150m and 200m zones, the necessary ties to mount the cable on a perimeter, and calibration software. Ricky Miwa, Managing Director of OPTEX Europe, says the technology is highly resistant to extreme weather changes: “Fiber sensing cables are unaffected by harsh environments, including UV radiation, moisture, salt or lightning strikes, and distinguish between genuine intruders and nuisance alarms,” he says. The RAPID REDFIBER PoE module uses an event code that quickly transmits the alarm or event to the VMS software. As RAPID REDFIBER’s detection system sense an intrusion, the APU activates IP cameras to automatically record an event; whilst the VMS platform ensures any untoward activity can be acted upon immediately. “RAPID REDFIBER’s proven high performance rate and low maintenance costs combine to create a very low cost of ownership, making it a reliable and economical solution,” Ricky concludes.
DSC, part of the Security Products business unit of Tyco, redefines intrusion security with the introduction of PowerSeries Neo, a new scalable commercial and residential line of products which combines the flexibility of a modular, hardwired system with the simplicity of a wide range of compatible wireless devices. This brand new and exceptionally flexible platform leverages the superior capabilities of PowerG – the industry’s leading-edge wireless intrusion technology, making it the most comprehensive hybrid intrusion system in the market today. PowerSeries Neo also offers both ‘smart’ home and ‘smart’ business automation features with Alarm.com interactive services. With solutions for a full spectrum of installations, the PowerSeries Neo system offers a fully customizable system with a range of control panels and PowerG-enabled, easy to install wireless devices. At the core of the system are four control panels, ranging in capacity from 16 to 128 zones and two to eight partitions. Each panel starts with six or eight hardwired inputs, 2-4 hardwired outputs and PTSN communication on-board, with the capability for expansion, additional features and services. PowerSeries Neo offers a full range of optional cellular and/or IP communication methods in support of the industry’s transition away from traditional phone lines. Infused with industry-leading PowerG 2-way wireless communication, the system is able to hop between wireless frequency channels so that if one is jammed, it will move to a free frequency. This allows for seamless, reliable communication between the control panel and devices. In addition, PowerSeries Neo allows for devices to continuously measure the communication quality and automatically sets transmission power to the minimum required for reliable communication with the panel, thereby saving energy and battery life. Solid encryption technology offers an exceptionally high level of protection by guarding against digital attacks on the system. The PowerSeries Neo platform is also primed to reduce the incremental costs of false alarms by employing innovative, regionally compliant alarm verification solutions such as visual verification, two-way audio and sequential detection, while also offering additional RMR opportunities to dealers. WebSA, a professional end user application that manages multiple systems, gives users the ability to manage, monitor and control the functionality of their PowerSeries Neo security system through the use of user-friendly, intuitive interfaces accessed with real-time dashboards. A robust and feature rich platform, PowerSeries Neo is designed to reduce operational costs for dealers and provide ultimate reliability for end users. PowerSeries Neo offers a variety of control panels, a full suite of compatible PowerG- enabled wireless devices to include a PIR motion detector with integrated camera, repeaters and glass break sensors and a complete line of expansion modules, protecting the investment and ensuring growth in the future.
DSC Touch, an innovative smart panel which provides customers with home management and interactive security capabilities in an all-in-one, intuitive and easy to use interface. Uniquely based on Google's Android operating system and integrated with Alarm.com, DSC Touch employs WiFi, Bluetooth and Z-Wave technology for a completely wire-free install and 'all-in-one' wireless communications. 7 inch LCD resistive, single touch, 24bit RGB TouchScreen with 800 x 480 resolution Compatible with DSC 433Mhz One-way wireless products Dual-path connectivity with integrated WiFi and Cellular WiFi, Z-Wave, Bluetooth and Image Sensor radio connectivity for smart home automation Up to 242 role-based user codes (Dealer, Installer, Master, User, Guest, Duress) Remote services powered by Alarm.com Built-in front 0.3MP Fixed Focus camera for system Disarm and Alarm photos Contact app provides contact info of security provider and displays messages. Built-in siren Built-in two-way voice Software updates over WiFi and manually with a SD card Photo frame screensaver SD card slot for photos
A panel of experts. Next-generation security and comfort management. With innovative intrusion technology and lifestyle management, Interlogix™ control panels and keypads provide reliable and scalable protection for homes and businesses. Wired and wireless options are designed for simple installation and operation, delivering complete protection and lifestyle enhancement.
Security at your Fingertips PowerSeries high-quality, slim-profile keypads achieve a clean, unobtrusive look that homeowners welcome and installers will appreciate for their easy programming and installation. The keypads feature an input/output terminal that can be programmed to operate as a zone input, programmable output or as a low temperature sensor. The keypads also include adjustable backlit keys that address low-light situations and five programmable keys for simple one button activation of system functions. Easy To Use To simplify usage, the keypads feature five programmable keys for easy one-button activation of system functions. The default tasks assigned to the five function keys are stay arming, away arming, door chime, smoke detector reset and quick exit. With the quick exit function there’s no need to disarm and rearm the system every time an occupant leaves the house or lets the dog out, for example. Flexibility The keypads’ integrated temperature sensor can be programmed to activate when room temperature dips below 43° F (6° C) and restores at 47° F (8° C). Built-in logic prevents the panel from cycling in and out of alarm mode during minor temperature fluctuations, helping to reduce false alarms.) Wireless Convenience RF versions of the keypads are available. They include all of the same features as their hardwired equivalents and are able to support 32 wireless zones and 16 wireless keys without taking up a wireless zone slot.
IMPASSA is the newest, next generation wireless security system from DSC. IMPASSA comes with the defense and offense needed to protect the ‘king’ – the home and homeowner - including: An integrated HSPA (3G) cellular communicator. The flexibility of a distributed wireless system. 2-way audio communication. Defensive Strategy - Integrated Cellular Communicator As any good chess player knows, looking many moves ahead is critical for a checkmate. As more homeowners transition away from traditional phone lines towards VoIP (Voice over IP) or mobile wireless phones for communication, IMPASSA delivers alternate communication configurations including: HSPA (3G) Cellular communicator using the cellular network. Label library. In addition, IMPASSA includes a more traditional phone line communicator using the Plain Old Telephone Systems (POTS). The Flexibility of a Distributed Wireless System Because IMPASSA is a distributed wireless system, installers have the flexibility of positioning the panel away from the premise’s entry point. A WT5500 Wireless wire-free keypad can be installed near the entry point so that even if the premise is compromised, the main unit (the IMPASSA panel) cannot be located by the intruder and tampered with. For additional protection, 2-way wireless sirens can be installed away from the IMPASSA alarm system to further camouflage and protect its location. 2-Way Audio Communication for Ultimate Peace of Mind Sometimes even the ‘king’ needs advice, help or reassurance. IMPASSA delivers 2-way audio (VOX only or VOX and push-to-talk) alarm communication with the central monitoring station during alarm events for the homeowner’s peace of mind. With high-quality speakers and microphones, homeowners can easily talk directly to the central monitoring station as needed.
Get Control on the Go with the nuLinc Cellular Communicator and LinearLinc Mobile App Bring mobile control to any monitored security system quickly and easily with new Cellular technology from Linear: the nuLinc™ Wireless Communicator and the LinearLinc™ web-based Mobile App. Wireless Convenience for Users: Home or business owners get seamless, flexible control of their security systems via smart phones or computers with Internet access, from virtually anywhere … and at a significant savings! Profit Center for Dealers and Central Stations: Earn monthly revenues for system management and monitoring, while saving your accounts the cost of infrequently-used telephone lines. Fast Installation: Installs quickly, with no on-site configuration required. Compatible with Many Alarm Brands and Cell Networks: nuLinc instantly transforms hard-wired phone line alarm systems to cellular! Supporting most common security industry standard protocols, nuLinc and LinearLinc give you control on the go. For details, see your Linear distributor or sales rep, or visit www.linearcorp.com/linearlinc.
Seamlessly integrating multiple security elements, the NetworX™ system delivers optimum security for current and future needs of your home or small business. Particularly well-suited for new construction, NetworX offers a wide selection of hard-wired security elements including keypad, motion sensors, glassbreak detectors, smoke detectors and magnetic contacts. For added convenience, NetworX has extensive wireless capabilities backed by expert technicians experienced in optimal system design. This system also easily integrates with many third-party control systems such as home automation, lighting, HVAC and audio. Complete with cellular backup, NetworX represents one of the most advanced, expandable and reliable security solutions available. Control PanelsWith a track record of global security success, the NetworX™ product line includes a series of control panels that are universally compatible with all NX products and several GE wired and wireless accessories that can be scaled or modified to meet changing security requirements. The control panel functions as the “brains” of your security system, coordinating input from different sensors and transmitting alarm monitoring information to a central monitoring center. Fully versatile, these control panels accommodate a variety of integrated components that allow you to customize, and easily expand your system to meet your security requirements. All NetworX control panels have fire alarm verification capability to help prevent false alarms. NX-4The NX-4 control panel is a flexible, entry-level security system that features advanced technology for the detection of burglary, fire and environmental events. A cost-effective solution that is easy to install, the NX-4 is ideal for apartments, smaller homes and commercial environments. Equipped with the standard four hard-wired zones, the NX-4 can easily expand to eight fully programmable hard-wired zones, eight wireless zones or a combination of both. NX-6The NX-6 is a full-featured system designed to handle most medium-sized residential and commercial applications. Like all NetworX control panels, its modular design allows for complete integration of multiple systems within one enclosure. In addition to the features found on the NX-4 model, the NX-6 comes standard with six hard-wired zones and can easily expand to 12 fully programmable hard-wired zones, 16 wireless zones or a combination of both. NX-8 and NX-8EThe NX-8 and NX-8E represent the top-of-the-line systems for the most demanding home and commercial security needs. These feature-rich units include all the capabilities of the NX-6 model with options to accommodate an extensive number of keypads and users.
Copper Cop from Linear safeguards commercial air conditioning (HVAC) units from costly theft and destruction of copper condenser lines. This simple, two-part system – alarm interconnect box and cable harness -- triggers an alarm if the cables are tampered with, or an HVAC cover is removed. Ideal for environments especially vulnerable to theft: Unoccupied buildings Schools Single-Story Retail Buildings Places of Worship Rural and vacant facilities Cellular Network Facilities/Towers Remote Communication Centers Substation Outbuildings Field-Proven, Effective Theft Deterrence Installs quickly on HVAC unit exterior by any security contractor and is activated in minutes. No HVAC, Plumber‘s or Electrician’s license required. Ready to accept a wireless alarm transmitter or hard-wired connection to any security alarm panel. Bright yellow cable harness acts as a visual deterrent to would-be thieves. Does not trigger a false alarm even if fluctuations in refrigerant pressure or electrical power outages occur Learn more: Watch the Copper Cop Video here
Version 8.0 of long-range award-winning LiDAR – the REDSCAN RLS-3060 series and its configuration software REDSCAN Manager are both available. The new firmware enables additional detection modes including loitering detection, day/night pattern to the 30m radius RLS-3060L, while it allows the high end model to extend its detection area to 50m radius. The RLS-3060L will offer more flexibility in managing dry contacts with the option to switch from normally open (N.O.) to normally closed (N.C.). The RLS-3060L model ver. 8.0 features more detection zones and detection modes as well as greater flexibility with settings. The standard 2D LiDAR provides 30m radius detection range with 4 detection zones when used in analog configuration and 8 zones in IP configuration. Loitering and selectable pattern modes are now available. Alarm duration and detection time settings are also more adjustable.
Intruder alarm lighting system products updated recently
The Internet of Things (IoT) is having a significant and ever-changing impact on the way we view video security. Today, cameras are expected to be so much more than devices with which to simply capture images; they need to be far smarter than that. These future-facing cameras are becoming an integral part of the vast digital connectivity infrastructure, delivering a parallel performance as intelligent sensors with the ability to extract the kind of invaluable data that helps businesses make improvements in the area of video security, and beyond. However, as the list of possibilities grows, so too does the risk of unauthorized access by cybercriminals. We should all be aware that a single weak link in a communications infrastructure can give hackers access to sensitive data. That’s the bad news. Safeguarding Data And Utilizing Deep Learning The good news is cybercrime can be avoided by employing a data security system that’s completely effective from end-to-end. One technological advancement that the trend-spotters are predicting will become part of the video security vocabulary is ‘deep learning’ Once this level of safeguarding is in place you can begin to confidently explore the technologies and trends happening now, and those on the horizon. So, what will be having an influence on surveillance in 2018? Well, according to IHS Markit, one technological advancement that the trend-spotters are predicting will become part of the video security vocabulary is ‘deep learning’, which uses algorithms to produce multiple layers of information from the same piece of data, therefore emulating the way the human brain absorbs innumerable details every second. In Europe, GDPR compliance will also be a big talking point as new principles for video surveillance data collection, use limitation, security safeguards, individual participation and accountability are introduced. And, as the popularity – and misuse – of drones continues to rise, the recent developments in drone detection technology will be particularly welcomed by those whose primary concern relates to large areas, such as airport perimeter security. The Future Of 'Smart' Video Analytics An important feature of today’s intelligent cameras is the ability to provide smart video analytics. The Bosch ‘i’ series, for example, offers a choice of formats – Essential Video Analytics and Intelligent Video Analytics. Essential Video Analytics is geared toward regular applications such as small and medium businesses looking to support business intelligence (e.g. inter-network data transfer), large retail stores and commercial buildings for advanced intrusion detection, enforcing health and safety regulations (no-parking zones or detecting blocked emergency exits) and analyzing consumer behavior. The camera-based, real-time processing can also be used to detect discarded objects, issue loitering alarms and detect people or objects entering a pre-defined field. Intelligent Video Analytics provides additional capabilities. It is designed for demanding environments and mission-critical applications, such as the perimeter protection of airports, critical infrastructures and government buildings, border patrol, ship-tracking and traffic-monitoring (e.g. wrong-way detection, traffic-counts and monitoring roadsides for parked cars: all vital video security solutions). An important feature of today’s intelligent cameras is the ability to provide smart video analytics Intelligent Video Analytics can also differentiate between genuine security events and known false triggers, such as challenging environments created by snow, wind (moving trees), rain, hail, and water reflections. For more expansive areas, like an airport perimeter fence, the system has the range and capability to provide analysis over large distances. And, if a moving camera is employed, it is also possible to capture data on objects in transit when used in conjunction with the Intelligent Tracking feature. For roadside use, Intelligent Video Analytics systems, such as the Bosch MIC IP range, are resistant to vibrations and can still operate in extreme weather conditions, continuing to detect objects in heavy rain or snow. Evolving Cameras Past Surveillance It’s becoming ever clearer that the IoT is transforming the security camera from a device that simply captures images, into an intelligent sensor that plays an integral role in gathering the kind of vital business data that can be used to improve commercial operations in areas beyond security. For example, cities are transitioning into smart cities. The capabilities of an intelligent camera extend to the interaction and sharing of information with other devices (only those you have appointed) With intelligent video security cameras at the core of an urban infrastructure smart data can be collected to optimize energy consumption via smart city lighting that responds to crowd detection and movement. Cameras can also be used to improve public transport by monitoring punctuality and traffic flow based on queue lengths, with the ability to control traffic lights an option should a situation require it. As the urban sprawl continues and this infrastructure grows, the need for more knowledge of its use becomes more essential, necessitating the monitoring technology developed for use by human operators to evolve into smart sensing technology, that no longer just provides video feeds, but also uses intelligent analytics and sophisticated support systems. These systems filter out irrelevant sensor data and present only meaningful events, complete with all relevant contextual data to operators to aid their decision-making. Expanding The Video Security Camera Network Today, video analytics technology has tangible benefits for human operator surveillance, and delivers KPIs that are highly relevant to transport operators, planners and city authorities. As an existing infrastructure, a video security camera network can be improved and expanded by installing additional applications rather than replaced. From a business perspective, that means greater value from a limited investment. Thereafter, the capabilities of an intelligent camera extend to the interaction and sharing of information with other devices (only those you have appointed), image and data interpretation, and the ability to perform a variety of tasks independently to optimize both your safety and business requirements. The fact is, cameras see more than sensors. Sounds obvious, but a conventional sensor will only trigger an alarm when movement is detected, whereas a camera can also provide the associated image and information like object direction, size, color, speed or type, and use time stamps to provide historical information regarding a specific location or event. Based on this evidence, the video security camera of today is more than ready for the challenges of tomorrow.
ASAP-to-PSAP technology automates communications between alarm monitoring companies & PSAPs and dispatches emergency service In April 2015, Cary, N.C., adopted a technology called Automated Secure Alarm Protocol to Public Safety Answering Point (ASAP-to-PSAP), but currently they are among only a handful of emergency 911 call response locales that use ASAP-to-PSAP technology in the United States. Commander Scott Edson of the Los Angeles County Sheriff’s Department, speaking to a seminar gathering at ISC West, emphasized the importance of rolling out more implementations of ASAP-to-PSAP. The technology benefits residential and commercial alarm monitoring companies and their customers by eliminating dispatching errors and speeding dispatching times. There are 6,500 PSAPs that respond to emergency 911 calls in the United States. They take more than 250 million 911 phone calls per year from the public and from central station alarm monitoring companies. PSAPs then route the information from 911 calls to the right emergency service and then dispatch police or fire services. ASAP-to-PSAP technology automates the communications between alarm monitoring companies and PSAPs and dispatches the emergency service. The Central Station Alarm Association, the Association of Public Safety Communications Officials and Vector Security developed the software technology back in 2009. So what’s the implementation hold-up? “As always, funding is the issue,” says Ron Lander, CPP, principal with Ultrasafe Security Specialists in Norco, Calif. “The cities don’t want to spend the money. The central stations want to implement it. They say it will reduce personnel needs.” Replacing central station phone calls with data entered by a central station operator offers three major benefits, according to a PowerPoint presentation developed by Bill Hobgood, project manager with the Richmond, Va., Public Safety Team. First, it eliminates telephone calls between alarm monitoring companies and PSAPs, which take up time that could be spent with individual 911 callers, who might be in immediate physical danger. It eliminates the inevitable miscommunications between two human beings talking on the telephone – “Speak up, I can’t hear you.” “Was that Fourth Street or Fifth Street?” “Oh, Fifth Avenue, sorry.” Then there are also communications problems related to language in our increasingly multi-cultural society. Finally, and perhaps most important, it speeds the processing and response times by crucial minutes. Research shows that an ASAP communication takes 15 seconds or less to dispatch police or fire units. By comparison, a telephone communication takes 1.5 to 3 minutes or more to dispatch units. Upon implementing ASAP-to-PSAP, there was a 13 percent drop in the number of police alarms handled by telephone An ASAP application carries out three tasks. It translates data from the alarm monitoring company into a format that the PSAP technology can read and process. Second, it updates the alarm monitoring company on the status of the alarm— message accepted and referred to the right emergency service or rejected for one reason or another. Finally, an ASAP application provides continuing updates including cancellation notices from the alarm monitoring company, notices that emergency service has been dispatched, notices that emergency responders have arrived at the scene and notices that events have been closed out. Houston implemented the technology in 2011 and has reaped enormous benefits. According to Bill Hobgood, Houston encompasses 634 square miles, has a population of 2.3 million people and runs the nation’s fourth largest PSAP. The city receives more than 2,600 police alarms weekly from 43,000 alarm systems monitored by three alarm companies. Upon implementing ASAP-to-PSAP, there was a 13 percent drop in the number of police alarms handled by telephone. Non-emergency telephone calls declined by 15 percent. The PSAP estimates that it is saving $1 - $2 million annually. What about accuracy and response times? Hobgood studied results in his own city of Richmond as well as York County, Va., in the Tidewater region, both of which implemented ASAP-to-PSAP in 2011. Hobgood’s study found that when the system eliminated call-taker involvement, it eliminated spelling mistakes and accidental transposition of street address numbers. It also eliminated problems related to low-volume headsets and accents. Those are impressive business and performance improvements, which is driving Commander Edson’s interest in rolling out more implementations.
Marshall Marinace is on a mission - to continue to infuse value into ESA If you haven’t met Marshall Marinace, you probably will soon. He’s the new President of the Electronic Security Association (ESA), and he’s instantly likeable. He’s a homespun security dealer with decades of service who knows that the new world of systems integration requires change and involvement of every member at the association level. Marinace was sworn in as the 41st President at ESX Nashville in June and took office on July 1, 2014. He has served as Vice President for nine years and is the former Chairperson of the Membership Committee. He’s on the Board of Directors of Security America Risk Retention Group (SARRG) and was involved with the Standards/Fire Life Safety Committee. Marinace is the former President of both the New York Burglar and Fire Alarm Association, now known as the New York State Electronic Security Association (NYSESA), and the Regional Alarm Association. Marinace is the kind of person who always takes time from his busy schedule for an interview or to speak one-on-one with members about concerns or issues. He’s passionate about the alarm business, beginning his career as an installer and launching Marshall Alarm Systems Corp., Yorktown Heights, N.Y., in 1976 with wife Michele, Vice President. Like many companies in the industry, it’s a family operation. Sons Matthew and Marshall Jr. have been working at the company for about eight years, and daughter Jessica’s husband also works for the company. ESA has six critical strategic initiatives, long-range plans that tie to its overall mission and vision to 'lead the electronic life safety, security and systems integration industry for the benefit of our members, consumers and public safety' Now he’s on another mission: To continue to infuse value into the organization and encourage active involvement and participation. He knows the security industry is changing, and dealers have to adjust and embrace change. And he believes associations only work — and can only attain real impact — if members are active. “Associations are unique organizations,” he says. “They depend on members to guide the organization and its numerous committees, taking time from the day-to-day of running a business to volunteer for the greater good of the industry. And it isn’t easy. Most ESA members are smaller, independent organizations with one to 50 employees. It’s difficult to take time out from running operations or helping a customer, but it can be done.” Today, ESA has evolved into the largest professional trade association in the industry, making an impact on Capitol Hill, addressing frequent and ongoing technology changes, providing industry-specific insurance solutions through SARRG and the most comprehensive training through the ESA National Training School (NTS). “As we look to the future, and as the association grows, we need to accept change, just as you do in your business. We need to be flexible and ready to make adjustments,”he says. Marshall Marinace began his career as an installer, launching Marshall Alarm Systems Corp. in 1976 Currently, ESA has six critical strategic initiatives, long-range plans that tie to its overall mission and vision to 'lead the electronic life safety, security and systems integration industry for the benefit of our members, consumers and public safety.' Those key initiatives and his thoughts include: 1. Training & Certification: Identify, develop, deliver and certify professional education for the electronic life safety, security and systems integration industry 2. Government Relations: Effectively advocate and communicate on behalf of members before Congress, federal regulatory agencies, and, as requested, at state and local levels. 3. Technology and Emerging Issues: Identify industry issues and communicate their potential impact on membership. 4. Public Awareness: Effectively promote the professionalism and expertise of members to consumers, public safety officials and regulatory agencies. 5. Codes & Standards: Enhance public safety by proactively monitoring, influencing and developing codes and standards that affect electronic life safety, security and integrated systems. 6. Organizational Excellence: Operate a world-class association that serves members by delivering exceptional value. Marinace says ESA has made incredible strides in representing the industry, but there is more work to be done, and he encourages everyone to look at how they can assist. “Together, we can continue to elevate the stature of the industry. But it takes everyone’s input, participation and support. Membership works, but only if you do.”
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