Checkpoint Systems has unveiled a host of new, pioneering solutions at EuroShop 2020 that demonstrate how technology can help brands navigate the evolving retail landscape. The only fully vertically integrated solutions provider, Checkpoint, has developed an extensive understanding of the complex challenges presented by the retail digital transformation.

And, its collaboration with leading retailers, such as LPP and Desigual, demonstrates how it is building an agile, responsive in-store environment, improving operations and creating a game-changing customer experience. Helping retailers fulfill omnichannel orders in-store, Checkpoint revealed the latest upgrades to its Internet of Things (IoT) platform HALO. 

Simplify omnichannel orders with RFID

The platform uses RFID-driven inventory data to drive the distribution of orders to stores. Staff, then, receive easy-to-use order information including the location of items and schedule for shipment or in-store pickup. RFID is proven to elevate inventory accuracy from 65-75% to 93-99%1, with the capability to transform omnichannel and task management functionality. HALO uses RFID technology and accurate inventory data to help distribute orders among stores based on availability.Retail operators are further supported by the HALO cellphone app.

This presents store staff with the order information and helps schedule fulfilment – locating the items and preparing for pickup or shipment. The new functionality will improve in-store productivity, increase the Units Per Hour fulfilled, while boosting sales and customer satisfaction.

Future proof visual merchandising

Across the retail industry, competition and consumer expectations continue to intensify

“We continuously invest in logistics and IT to streamline the consumer-oriented omnichannel model. With HALO’s new in-store fulfilment functionality, we expect to further optimize operations through inventory accuracy, creating a new level of customer satisfaction,” says Daniel Muñoz, Operations Director of international fashion brand, Desigual.

Across the retail industry, competition and consumer expectations continue to intensify. Checkpoint is helping retailers entice customers into stores with a revolutionary new video advertising and loss prevention solution, the Digital Display antenna. Proven to increase sales opportunities, digital signage in stores encourages customers to spend up to 30% more time browsing, with 4 out of 5 brands experiencing additional sales of up to 33%.

Protect metal products and metallic packaging

The pioneering hybrid solution from Checkpoint is capable of broadcasting high impact video content to compel customers to enter stores while offering retailers full EAS functionality. Reinforcing its position as a global provider of source-to-shopper solutions, Checkpoint also unveiled the world’s first RF label for metal products and metallic packaging at EuroShop 2020. Historically, retailers with RF EAS had very limited options to protect products in metal packaging, leaving high-risk items vulnerable on shop shelves.

The revolutionary new RF Metal Label has been developed specifically for high-value, sought-after products, such as infant milk formula and multi-packs of energy drinks. It has now been deployed across six European countries, with widespread positive feedback. Further expanding the capability and performance of its labelling innovations, Checkpoint also announced the launch of the first inlays with the Impinj M700 tag chip family, including a new version of its unique UNO RF/RFID label.

Improved label performance and sustainability

Checkpoint is helping to mitigate body shielding, which can affect the performance of the individual technologies

The patented and fully integrated UNO RF/RFID label features all-new RFID chip options, including the recently launched Impinj M750 chip. The new label simultaneously offers retailers the benefits of EAS protection and RFID inventory management when paired with the appropriate hardware and software. This means only one label is required, helping to further decrease labor costs and process time.

By combining RF and RFID technologies, Checkpoint is also helping to mitigate body shielding and shadowing, which can affect the performance of the individual technologies. With store aesthetics playing a crucial role in driving sales conversions, retailers are turning to open merchandising solutions to create engaging in-store experiences. Helping expand display opportunities, Checkpoint has unveiled a range of highly anticipated Alpha High Theft Solutions.

Enhance product protection with Alpha High Theft Solutions

Among the products launched at EuroShop 2020, Checkpoint demonstrated its new ShoeLok – a unique alarm tag that attaches to footwear without damaging the merchandise. Also on display, customized keepers, suitable for a diverse range of products, highlighted how retailers can protect brand aesthetics while improving visibility and sales.

And, to protect against shoplifters increasingly using counterfeit, stolen or illegally acquired detachers to defeat ‘on-product’ solutions, Checkpoint unveiled its S3VX solution. The unique range of security keys uses advanced encryption technology to send a verification code to disarm on-product tags, during which time the device can then be opened using an extra-strength S3x magnet.

Uncover the next generation of EAS solutions

Checkpoint was also joined at EuroShop by international fashion brand, Desigual and Polish clothing company, LPP

With the role of bricks and mortar stores changing, retailers are turning to new formats to improve the in-store experience for customers. Checkpoint’s innovative antenna designs demonstrate how brands can achieve record-breaking detection with a solution for every store format and industry. The broad product range of EAS antennas includes many varieties, from unobtrusive in-lane protection to free-standing wall or door mounted sensors, powered by Checkpoint’s connected NEO electronics platform.

Checkpoint was also joined at EuroShop by international fashion brand, Desigual and Polish clothing company, LPP. Patrice Bahuaud of Checkpoint Systems and LPP’s Alexander Yashin presented the results of its large-scale RFID program which saw improved merchandise availability, operational efficiency and the consumer experience.

Demonstrating retail excellence

While Desigual’s Matilde González Carvajal and Joan Amat Riera discussed the implementation and implications of their latest project: HALO. The RFID technology system, which has been applied to omnichannel orders to increase store productivity, sales and customer satisfaction.

Fran Zanier, EMEA Marketing Director at Checkpoint Systems, commented: “As the only vertically integrated solutions provider, we have a comprehensive understanding of the complex challenges retailers face. We continue to demonstrate how we are working with retailers around the world to improve financial performance and deliver a seamless customer experience. We’re delighted with the reception from visitors at our booth at EuroShop 2020 as we continue to support and inspire the future of retail intelligence.”

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Water Plant Attack Emphasizes Cyber’s Impact On Physical Security
Water Plant Attack Emphasizes Cyber’s Impact On Physical Security

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Unfortunately, this kind of scenario is what can happen when zero trust is your end state, not your beginning point." “The attack on Oldsmar’s water treatment system shows how critical national infrastructure is increasingly becoming a target for hackers as organizations bring systems online for the first time as part of digital transformation projects,” says Gareth Williams, Vice President - Secure Communications & Information Systems, Thales UK. “While the move towards greater automation and connected switches and control systems brings unprecedented opportunities, it is not without risk, as anything that is brought online immediately becomes a target to be hacked.” Operational technology to mitigate attacks Williams advises organizations to approach Operational Technology as its own entity and put in place procedures that mitigate against the impact of an attack that could ultimately cost lives. This means understanding what is connected, who has access to it and what else might be at risk should that system be compromised, he says. “Once that is established, they can secure access through protocols like access management and fail-safe systems.”  “The cyberattack against the water supply in Oldsmar should come as a wakeup call,” says Saryu Nayyar, CEO, Gurucul.  “Cybersecurity professionals have been talking about infrastructure vulnerabilities for years, detailing the potential for attacks like this, and this is a near perfect example of what we have been warning about,” she says.  Although this attack was not successful, there is little doubt a skilled attacker could execute a similar infrastructure attack with more destructive results, says Nayyar. Organizations tasked with operating and protecting critical public infrastructure must assume the worst and take more serious measures to protect their environments, she advises. 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Smart Offices: How Is Mobile ID Changing The Way We Access The Office?
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If you’re a security or facilities manager, you may already be aware of the quiet revolution that’s taking place across businesses and organizations up and down the country. By the end of 2020, 20% of all ID and access control systems featured mobile capability, and this is set to increase by a further 34% over the next three years. There’s no doubt that using a smartphone or mobile device in place of traditional credential and access control is a growing trend that’s only been sped up by the pandemic. It’s true that many businesses are still very much focused on remote working, although many are now starting to implement new-and-improved strategies that are better suited to protect the workforce moving forward. Mobile ID systems As the next normal becomes clearer, businesses will be reviewing procedures such as access control, occupancy monitoring, reducing touch points, and tracking visitors. Mobile ID systems are ideally suited to this task. 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Bluetooth Smart and NFC (Near Field Communication) make them the best product to operate such a credential via a secure app. If you’re looking for best-in-class security in 2021, mobile access is most definitely the way forward. Removing touch points across the business Reducing touch points and the adoption of touchless facilities has become a key priority for businesses in the wake of COVID-19. Even as businesses start to return to the office and operate a home/office split, it will be imperative that unnecessary contact is kept to an absolute minimum between staff. The traditional issuance of identification and access control credentials can pose problems in this regard. Facility and security managers who are responsible for onboarding and processing ID have done the process face to face. Mobile access makes it possible to carry this process out without people coming into direct content. 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No longer do people have to come into the office for the onboarding process. Increasing convenience and user experience More often businesses are realising the value mobile ID can have for enhancing the work experience as well as security Ok, so mobile ID is the perfect way of increasing security and adapting workplaces to a post-COVID way of working. And we’ve not even touched on the most obvious advantage yet: Convenience. How many times have you forgotten your ID card? We’re sure it’s more times than you forget your smartphone. These powerful processors have become intertwined with the way we carry out tasks on a daily basis. They’re so vital that people will soon notice if they’ve forgotten it. From an employee’s perspective, mobile ID and access control is simple, convenient, and extremely user-friendly. More and more businesses are realizing the value mobile ID can have for enhancing the work experience as well as security. From the employer’s perspective, mobile ID means it’s easier for administrators to manage access and credentials. Future-proofing access control now will ensure that in the longer term, mobile ID is well worth the investment. The annual expenditure of printing ID cards and purchasing credentials can be vast, while reissuance costs can also quickly add up for larger organizations. These issues are a thing of the past for businesses using mobile ID. Mobile ID perfect tool for 2021 and beyond Until mobile ID, new and improved credentials’ main focus was on increasing security. Mobile ID not only delivers that, but it also provides a more convenient way of accessing the office in a way that’s perfectly suited to returning to the office in 2021. If there was ever a time to upgrade, now is the time. 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