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The physical security market continues to experience growth as users look to capitalize on the promises of emerging technologies and because of this, 2017 proved to be a great year for Oncam. In fact, this year was the best year in Oncam's history in terms of sales, as 360-degree fisheye cameras have gone from being a “specialty” camera used only in certain applications to a primary device for enabling total situational awareness. Today, many of our customers leverage 360-degree cameras exclusively to provide extensive coverage inside a facility or in a large outdoor area, with traditional narrow field-of-view cameras used only at “choke” points. Increase In Cybersecurity Threats And Breaches At the end of 2016, we predicted a major trend this year would be an increase in cybersecurity concerns for users of physical security systems, and we were right. An increase in cybersecurity threats and breaches have put organizations on watch. Based on this and the adoption of more IT-centric infrastructure and protocols, there is significant collaboration between IT and physical security, and true “convergence” is finally starting to happen. The adoption of video analytics also continued to increase this year, as most video surveillance projects involved the use of some form of analytics and data analysis. Demand For Safeguards As we move into 2018, the trends of 2017 will roll over, and cybersecurity will continue to be a major issue. Suppliers of hardware and software will put an even greater emphasis being cyber secure and end users will increasingly demand safeguards. Additionally, the deployment and use of advanced analytics based on newer artificial intelligence-based technologies will continue to increase. It will be the technology providers that find ways to allow users to capture additional value from the information collected by security systems that will accelerate growth. Oncam made significant investments in new products that leverage analytics and cloud technologies. In 2018, we will continue to invest in the development of new products, with a focus on solutions for particular applications across industry segments. Beyond our technology advancements, we've invested significantly in boosting our sales force in the Americas and adding industry experts to ensure sustained customer and partner success with our solutions. From our vantage point, Oncam is well positioned to capitalize on opportunities for growth in the coming year.
2017 was quite an interesting and eventful year for the physical security industry. The economy has been robust and technology has become progressively sophisticated—with interactive services, cloud computing and network-based solutions taking charge to provide new insights to installers and their end-user customers. The Internet of Things is creating increasingly integrated solutions, with a heightened emphasis on total connectivity. Changing Security Expectations World events have also put the spotlight on the need for comprehensive security at public events, tourist attractions and schools and campuses. Security is an expectation and systems integrators are becoming trusted advisors to their customers, who are looking to them to solve problems or issues. Residential systems are more robust and now, are migrating to the commercial side of the business. There’s a blurring of the lines of technology—many of the products that come to the security industry originate from the consumer side. This proposition is also changing expectations by both residential and commercial customers, who want common, easy operation from their smartphone or user interface. Unexpected was some of the biggest deals in the industry, including acquisitions by dominant companies who grew even larger and continued ongoing consolidation on the manufacturing side. Those who remain will need to be progressive and step up their game with the latest proven technologies. Selling hardware isn’t the end game any longer. It’s providing solutions that generate revenue for security dealers and offer a solid return on investment for the end-user. In addition, solutions need to be easier for the user, and integrate many different systems and components across the enterprise. Cybersecurity Safeguards End users want to get the most out of their solutions—and they want to be able to have more than safety and security. They are looking for the types of products that yield insights into system performance and give them the data the need for greater control and to proactively address any challenges or problems before they occur. Downtime is not an option and therefore, there’s an increased emphasis on consistent power so solutions are always on and running reliably. For security dealers and integrators, physical security and cybersecurity services will be part of their offerings and no longer separate disciplines Cybersecurity is a dominant conversation in the security industry these days and that buzz will continue into 2018. Because solutions are increasingly network connected, they have vulnerabilities that will have to be addressed by service providers and manufacturers. Manufacturers will need to take the upper hand in providing hardened products—testing and certifying for cybersecurity safeguards. That is not an easy task and can be expensive, but it needs to be done. Because cybersecurity is in constant evolution, many will go the route of outsourcing this component of their manufacturing to third parties well-versed in threat detection and hardening. Hardened products will also need to evolve with new emerging attacks. For security dealers and integrators, physical security and cybersecurity services will be part of their offerings and no longer separate disciplines. Intelligent Access Control Solutions Manufacturers no longer operate in silos. They are working with systems integrators to more fully understand their needs and those of the end-user. Manufacturers are also partnering with technology providers—bringing in the expertise of others so their solutions are comprehensive and holistic. We will continue to see integration of formerly disparate components, open systems and open APIs. There will also be strong migration to access control systems with edge intelligence and power over Ethernet, leveraging existing cabling for network connectivity. The winners will be those who take the lead in providing cyber secured and hardened products, as well as companies who partner with others to bring best of breed solutions to market. The losers will be those who continue to develop proprietary, closed systems and fail to recognize the importance of network connectivity for real-time, proactive reporting. Without networked power, the facility cannot yield the proper insights it needs to stay reliably connected 24/7 Ongoing Partner Success LifeSafety Power® has been working consistently and diligently on elevating the status of power from unintelligent hardware device to network-connected component that yields rich data for the user and allows the installer to provide remote monitoring and managed power services. We have changed the paradigm of power but there’s additional work to do to get people to understand the new, critical role power plays in comprehensive enterprise and campus security. Now, security installers can help the end user know what’s happening with locks, access control, gates or other connected solutions and fix problems before they happen. Without networked power, the facility cannot yield the proper insights it needs to stay reliably connected 24/7. We have also had continued, ongoing successes with our many partners in the access control community and that’s where we will further focus our efforts in 2018—working with leading security solution providers to present the best technologies and solutions that are reliable, certified and present the types of insights security dealers need to offer customers to provide the highest levels of service. This will also help security dealers and integrators differentiate themselves and compete more effectively in the crowded marketplace.
Part 1 in our Intercoms in Security Series Lambert-St. Louis International Airport uses Code Blue intercoms Organizations are demanding a new level of interoperability among mission-critical security systems. Intelligible audio, the ability to hear, be heard and be understood, is critical to communication, which is essential to the core security processes within an organization, as well as to emergency situations. Intelligible audio provides a platform to optimize various processes, including the use of security officers. “Our main thrust is to ensure our clients see intelligible and interoperable audio, not as an option, but as instrumental to their budget optimization, stakeholder communication and risk mitigation efforts,” says Jim Hoffpauir, President of Zenitel North America, a manufacturer of intercoms and other communications solutions. Iintercoms In Building Safety And Security The role of intercoms in building safety and security is a given across many markets, and that use is growing. Intercoms are used in campus call boxes, elevators, muster locations, and for emergency notification. The trend is toward video, audio and access control, all tied together. There is also an emphasis on providing intelligible audio in any environment, even demanding ones. The education market has historically been a large sector for intercoms. Emergency phones and intercoms traditionally have been found throughout education settings, including colleges and universities, where they remain quite popular. Expanding Markets For Two-way Communication In recent years, however, their popularity has also grown within the healthcare and mass transit sectors, where their versatility allows authorities to react to emergency situations while also providing a wide range of applications for non-emergency situations, such as car trouble or requests for directions. Intercoms can fulfill a variety of emergency and non-emergency needs in places like downtown Santa Ana, California (Photo courtesy Code Blue) “Markets of all sizes and shapes can benefit from a two-way communication solution that can help individuals place calls for assistance with first responders, police departments or customer service representatives,” says David Fleming, Chief Design Officer for Code Blue Corp. Intercoms For Public And Private Sectors Aiphone is another intercom manufacturer for which education is a big market. Bruce Czerwinski, U.S. General Sales Manager, Aiphone Corp., says about 80 percent of both public and private K-12 and higher education campuses are using at least one intercom in some form. That percentage grows to nearly 100 percent for hospitals, which are using intercoms as nurse-call stations and at parking facilities, exterior door entries, nurseries and pharmacies, he says. "About 40 percent of commercial units – from strip malls to large, multi-tenant campus settings – are using intercoms" Up to 70 percent of larger multi-family facilities are also using intercoms. And that percentage is even higher in older, heavily populated Eastern cities. Many locales have laws mandating the use of audio and video intercoms on buildings beyond a threshold number of units. About 40 percent of commercial units – from strip malls to large, multi-tenant campus settings – are using intercoms, says Czerwinski. In the past year, Aiphone’s emergency stations have become very popular, particularly in campus settings; both commercial and higher education. Also, a growing number of unmanned parking garages are using the stations to allow patrons to immediately reach first responders or security personnel. Each of these markets still has growth potential, but by its sheer size, the commercial market offers the greatest opportunities, according to Aiphone. Video-Enabled IP Intercoms Intercom usage differs widely in various global markets, according to Craig Szmania, CEO of 2N USA, a manufacturer of IP intercoms. In the North American market, intercom usage is relatively low compared to the Europe, Middle East, and Africa (EMEA) region, where intercoms are a more mature market. Security, convenience, systems integration and IP-versus-analog adoption are driving usage and growth to more than 20 percent year-over-year. More and more video-enabled IP intercoms are seen as an integral part of a system wide security and video solution, according to Szmania. “Our intercom portfolio targets all the major verticals, but we have had particular success in the education sector – K-12 and universities,” says Szmania. “These end users are looking for specific features in securing their campuses, providing convenience to their administrators, employing programmability for differing use scenarios throughout the campus, and integration to their telephony or other systems.” More and more video-enabled IP intercoms are seen as an integral part of a system wide security and video solution Szmania says the latter point is becoming a particular need in light of a requirement for campus-wide communication and coordination in emergency situations. “Our intercoms integrate seamlessly with third party solutions such as Cisco’s telephone systems that are the communication backbones of many schools and campuses,” he adds. IP-based Solutions In Residential Verticals Considering near-term growth potential, single family and multi-tenant residential verticals have fantastic opportunities for increased usage of door stations/intercoms in the United States, according to Szmania. The company has entered this space over the last several years and has grown to be a market leader in IP-based integrated solutions, especially in the home automation space. The adoption of IP networked solutions for condominiums and apartments is just taking off, driven in part by consumer demand for mobile-anywhere video, audio and door control. The service is also a driver for integrator/dealer adoption of the technology to provide recurring monthly revenue (RMR). 2N has also achieved triple-digit growth in commercial building installations over the past two years. Building owners, IT departments and security managers want and need a networked solution for control and security. 2N’s open platforms are a good fit, says Szmania. Read part 2 of our Security Intercoms series here
H.265 compression, apps and the inherent security of security systems were some of the themes to be gleaned on the first day of IFSEC International. Almost every video exhibitor I saw on day one of the show mentioned that many of their products use H.265 compression in these days of high definition, bandwidth-hungry cameras. Over at Vivotek’s stand, for example, Emilio Sanchez, project consultant, spoke of the company’s H.265 Smart Stream compression algorithm. He said this saves anything between 70 and 90 percent bandwidth, depending on the amount of movement in the images, compared to H.264. People are asking for higher resolution video, which requires greater recording capacity to accommodate, hence the need for H.265. 360-Degree Surveillance Vivotek also displayed its 360-degree fisheye camera with built-in infra-red illumination, and a 180-degree camera fitted with four image sensors designed to provide a single, seamless image on the monitor. The company also emphasised its products being tailored to various vertical markets, such as a people-counting camera for retail applications (which also measured the heights of people in a scene) and city surveillance products. Another exhibitor with a focus on vertical markets is manufacturer and distributor Genie CCTV. John Boorman, sales director, explains that various verticals have different requirements, as examples, fingerprint recognition, gait recognition or face recognition. The company believes in communicating with end-users as well as installers and integrators, and this approach is helped by having a full-scale demonstration facility at their headquarters. When I asked him about cutting the number of cameras or decommissioning entire public space CCTV networks by various UK local councils because of squeezed budgets, he said he is not surprised as no thought was given to maintenance budgets when the schemes were first set up. At the Y3K stand, all of its Smart-I range can be accessed through apps to control products such as PIRs, contacts and the wireless power control socket and repeater Apps Are A Major Theme At IFSEC Apps are all over the place at the show this year. One instance is the Y3K stand where all of its Smart-I range can be accessed through apps to control products such as PIRs, contacts and the wireless power control socket and repeater. Using the app, the user can control cause and effect settings and can be emailed or can receive a text alert when certain events occur. Mike Barrett, national sales manager, explains that other consumer markets drive the development of the home security market, such as camera modules used in mobile phones. “The theme is that everything is app-driven. It has existed for a long time but was expensive – now it’s much less expensive and more readily available.” Other features of Smart-I cameras include easy setup – such as using a QR code instead of having to enter a load of IP information – and easy pairing to Wi-Fi. And over at key management specialists Morse Watchmans, mobile apps as well as ease of use, integration and better technology are said to improve systems. Cyber And Physical Security What secures the security systems is another theme at the show. Bosch Security Systems, for example, has a mission to encrypt its range of cameras and recording platforms. The idea is to safely store all certificates and keys for authentication and encryption – which is part of ensuring secure communications in a network – to avoid "flashing" of firmware by hackers. Meanwhile at video management system company Genetec, Andrew Elvish, vice president of marketing and product management, was almost evangelical about the need for good cybersecurity on physical security products, especially where cybersecurity and physical security meet. “Cybersecurity has to be approached at a very fundamental level of the network. We have very unique cybersecurity features that are demanded by our enterprise customers.” After a quiet start on the first day, the aisles at the Excel exhibition centre in London became busy and the noise level rose by quite a few decibels. Tomorrow I’ll be reporting on day 2 of IFSEC, and I expect it will be busier still!
IFSEC is the world's leading global annual security event With representation from 112 countries at IFSEC 2009 and 31% of the 25,427 attendance (ABC Audited) coming to the UK from overseas, IFSEC has cemented its position as the key event in the international security industry calendar. 2010 is set to build on this reputation with several countries benefitting from dedicated pavilions to house leading manufacturers and suppliers from the respective countries. Supported by the US Commercial Service, IFSEC 2010 will feature its first US Pavilion. Based in hall 4, this pavilion will house a plethora of innovative manufacturers to allow visitors to source US security products and services in one concentrated location. Commercial staff from the U.S. embassy in London will also be on hand to answer any queries. In addition to the US, there will be a raft of other pavilions for visitors to take advantage of including those representing Belgium (new for 2010), China, France, Italy, Korea and Taiwan. Furthermore, IFSEC 2010 will feature its first Spain Pavilion with the Secartys association, a voluntary organization which represents more than 1,200 industries in electronics, information technology, telecommunications and solar energy across Spain, also introducing new exhibitors from Spain in the different product areas within the exhibition. James Blue, Director of Fire & Security at UBM Live, organisers of IFSEC, said: "For many years we have successfully hosted international pavilions, including China, Korea and Taiwan, to support the worldwide expansion of leading security companies from the respective countries. IFSEC provides a great opportunity for these organizations to expand their overseas trade and we are confident that these international companies will greatly benefit from their presence at the 2010 event." The pavilions will be located within the extensive exhibition at IFSEC 2010 which will be organized into the following categories: Integrated Security: IP & Network Solutions, Access Control, CCTV, Intruder Alarms, Counter Terror & Physical Security, Security Solutions and Fire Solutions. Axis, Dallmeier, Genie CCTV, Hikvision, IndigoVision, JVC, Norbain, Panasonic, Samsung, Sony and Tyco are amongst those exhibiting. IFSEC 2010 is running alongside Safety & Health Expo and The Facilities Show from 10 - 13 May at the NEC Birmingham, UK. Companies interested in exhibiting should contact Charlie Cracknell on +44 (0)20 7921 8069 or at email@example.com. Further details on IFSEC 2010 will be announced in the coming weeks. Please keep visiting the website, follow us on Twitter and join our LinkedIn group for the latest information.
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