Genetec Inc is requesting contributions for its 7th annual global State of Physical Security report, which collects insights from a diverse range of professionals in the industry. The 2025 survey has already gathered responses from over 7,300 participants spanning six continents, highlighting significant trends shaping the future of physical security.
One of the key findings indicates that interest in adopting artificial intelligence (AI) among end users has more than doubled compared to the previous year. The report also notes a shift in viewing security as a strategic enterprise function, where systems provide valuable business intelligence in addition to protecting people and premises.
Strategic Enterprise Function
Guy Rushworth, Enterprise Account Executive at Genetec, stated, "Our Physical Security report gives us a direct line to the people actually running security operations day to day – end users, integrators, and consultants. This feedback doesn't just shape our own thinking; it helps the whole industry understand where the real challenges are, and where physical security is headed next. We'd encourage as many people as possible to take part and add their voice."
The survey is designed to be brief, taking approximately 10 minutes to complete. Genetec ensures that all participant responses are anonymous. Professionals wishing to contribute have until September 21st to submit their input. Participants will receive early access to the final report, while also being entered into a random drawing for one of eight £500 Amazon gift cards.
