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| Time will tell regarding how fast public cloud applications will be fully adopted in the security space |
Sureview 2014/2015 Review and Forecast:
The continued movement to “cloud” or “distributed” applications will further impact how security manufacturers and integrators market and position their solutions and offerings. To the traditional security organization, this brings an entirely new go-to-market and pricing strategy as well as a completely different set of purchasing guidelines. The winners in 2015 and beyond will be the organizations that embrace the trend, offering a “hosted” or distributed solution to the market at a competitive, simple-to-understand price point. The losers will be those that don’t, hiding behind the fear of cyber-attacks and the potential loss of critical data as the excuse for staying locked in the classic client/server environment.
SureView Systems was an early adopter of “cloud” or distributed architecture as we made a strategic move away from traditional client/server based architecture in early 2012. This move was not easy as we had to help our current customers rethink everything from the ground up about how to market and position “cloud” inside their own organizations. SureView is now very well positioned for incredible growth as today’s conservative security market warms up to cloud-based applications, particularly applications that are supported in a private cloud infrastructure. Time will tell regarding how fast public cloud applications will be fully adopted in our space. However, as network security organizations address and adapt their policies to the recent rash of cyber-attacks, access to private data will improve and the movement of physical security applications into the public cloud will happen.
2014 was a great year for SureView Systems Inc. We achieved growth year-over-year of approximately 26 percent, split our business into two distinct business units, hired two industry veterans to run the new business units and gained valuable market share across the board. On the situation management/PSIM side of our business, stable economic conditions aided the continued trend of mergers and acquisitions in several of our focus markets, driving the need for our Immix software, which brings together disparate systems under one easy-to-use Graphical User Interface and streamlines security operations for our customers.
It’s always a good time to be in the security market. I may be a little biased after 25 years in this industry, but it is rewarding to do something every day that saves lives and valuable assets. I firmly believe that our market will continue to grow as security becomes more deeply intertwined with the “C” suite because of the shift from basic premise security to what we term internally business security. Looking ahead, we are focused on the continued development of integrations and features that support complete building operations, which will drive additional ROI for our customers. It’s not just about cameras and doors anymore.
See the full coverage of 2014/2015 Review and Forecast articles here
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