Netwatch Group, a pioneer comprised of NMC, CalAtlantic, and Netwatch; has announced the appointment of Justin Wilmas, President, Netwatch North America.
In this role, Justin will be responsible for all video monitoring businesses from CalAtlantic and Netwatch in North America, as well as video monitoring from the NMC dealer channel. Netwatch has also announced the appointment of Rochelle Thompson as Chief Marketing Officer. In this role, Rochelle will be responsible for overseeing marketing operations for all business units.
Implementing best practices
Both Thompson and Wilmas recently served on the Executive Leadership Team at Pelco, where they held integral roles in the divesture from Schneider Electric to the Transom Capitol Group and in re-establishing the brand as a pioneer for video cameras and security solutions.
“Justin has a proven track record of success. He has a passion for his people, customers, and dealers that is second to none. I look forward to having Justin build and grow the US business to new heights,” said Kurt Takahashi, recently appointed CEO for Netwatch Group. “Rochelle’s dedication and commitment to implementing best practices and bringing her wealth of marketing prowess to this role will ensure we are well-positioned for success.”
Implementing operational efficiencies
Wilmas most recently served as Vice President of Sales for North America, Pelco
A seasoned industry veteran, Wilmas most recently served as Vice President of Sales for North America, Pelco.
With over 15 years of global security industry experience, he has been instrumental in creating and implementing strategies which generated double-digit growth years for products, software, and enterprise security solutions with the intent to minimize risk, achieve compliance and implement operational efficiencies. “I am truly looking forward to being a driving force in a company that brings innovative technology and a customer-centric approach to managing customers' risk,” said Wilmas.
Building brand presence
In her most recent role as SVP Global Marketing at Pelco, Thompson was responsible for re-introducing Pelco to the marketplace and restoring the brand’s presence, in addition to a complete overhaul of the demand generation engine – from the lead lifecycle through customer acquisition. With 20+ years of experience, she brings a keen focus on the customer experience to all facets of marketing.
“I am incredibly honored and excited to be a part of the Netwatch Group,” said Thompson. “I’m looking forward to building our brand presence as a corporation and working with our executive team to ensure each of our business divisions continues to see growth.”