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For decades, the nature of global safety has been evolving. From physical security threats like large-scale terrorist attacks and lone actor stabbings to chemical threats such as the Salisbury poisonings and even microbiological threats such as COVID-19, new challenges are constantly arising and the threat landscape we operate in today is constantly changing. Compounding the complexity of the security issues is the complexity and nature of attacks. With the economic downturn, there is the traditional rise in theft, violence and other crimes. Compound this with unmanned businesses and work-at-home staff, and there is a perfect storm for a rise in security threats. Artificial intelligence (AI) and specifically the branch of AI known as machine learning (ML), was already causing widespread disruption in many industries, including the security industry. AI has been a driving force to replace labor-based business models with integrated data and actionable intelligence that is context-aware. It has become apparent that AI will play a big part in the ongoing fight against both pandemics such as COVID-19, as well as other threats that we may face in the future. With all of this in mind, 2021 is poised to be a big year for AI growth. While AI is going to continue to impact our lives in dozens of ways, from smart sensors to face mask compliance detection, the following reflects a few top trends and challenges that I have my eye on for 2021 as we close out this year. The rise of smart city investments One such example is the increasing development of smart cities and how AI can be leveraged to build safe communities. To date, we’ve seen an increase in the number of smart city programmes around the globe; cities that are beginning to deploy innovative technologies for the management and ease of life services. Compounding the complexity of the security issues is the complexity and nature of attacks Typical development of a city includes standard infrastructure - roads, schools, power, water, transportation. Now, internet, data and AI capabilities are part of the standard infrastructure requirements for all new developments. AI promises to deliver increased efficiencies with the infrastructure that will accommodate growing populations while reducing our impact on the environment, resources, and communities. Global cities now account for more than half of the world’s population, and the United Nations projects the number to balloon to 68% by mid-century. Owing to both demographic shifts and overall population growth, that means that around 2.5 billion people could be added to urban areas by the middle of the century, predicts the UN Department of Economic and Social Affairs (DESA). With an increase in population has come an increase in global spending on smart city initiatives to drive down the impact of growing urban concentration. Global spending on smart city initiatives is expected to total nearly $124 billion this year, an increase of 18.9% over 2019, according to IDC's Worldwide Semiannual Smart Cities Spending Guide, while Singapore, Tokyo, London and New York as the big spenders - expected to spend more than $1 billion in 2020. Using AI-driven technology to create safer public and private spaces Today, security solutions driven by AI are being developed and can be covertly deployed across a range of physical environments to protect the population in a more efficient, and accurate manner. As we look ahead to the future of public safety, it’s clear that new AI technology can dramatically improve the effectiveness of today’s physical security space. One such deployment is the use of video object recognition/computer vision software that can be integrated into existing video monitoring security (VMS) systems. These enhanced VMS systems can be deployed both inside and outside of buildings to identify risks and flag threats, such weapons, aggressive behaviours, theft, and safety compliance. This helps to minimize the impact of a breach by an early alert to onsite security in real-time to the location and nature of the potential threat, allowing them to intervene before a loss occurs. These same AI-enabled video solutions can similarly be used to provide advanced business operations in retail, logistics, and manufacturing organizations. Multi-sensor security solutions Also, targeted magnetic and radar sensor technologies, concealed in everyday objects like planter boxes or inside walls, can now scan individuals and bags entering a building for concealed threat objects. Using AI/machine learning, these two sensor solutions combined can identify metal content on the body and bag and match the item to a catalog of threat items, such as guns, rifles, knives and bombs. Security solutions driven by AI are being developed and can be covertly deployed across a range of physical environments Without this advanced multi-sensor solution, it becomes nearly impossible to discover a weapon on a person's body before it appears in an assailant’s hands. This multi-sensor solution allows for touchless, unobtrusive access to a building, but allows for immediate notification to onsite security when a concealed threat is detected. The hidden technology thus empowers security staff to intercept threats before they evolve into a wider scale attack, while also maintaining the privacy and civil liberties of the public, unless, of course, they are carrying a concealed weapon or pose a physical threat. With the advent of sophisticated surveillance and technological innovation, a level of caution must be exerted. Despite the ongoing global debate, there remains little regulation about the use of AI technologies in today’s physical security space. One thing is certain; it must be deployed in the right place, at the right time, with the right privacy and civil liberty protection objectives. People don’t want to be protected by omnipresent, obstructive and overbearing security systems that infringe on their privacy and civil liberties. They want a proper balance between security and their current way of life, one that must be fused together. Technology and tracing COVID-19 Machine learning-based technologies are playing a substantial role in the response to the COVID-19 pandemic. Traditionally, the key purpose of surveillance systems has been to detect and deter threats, including the detection of visible and hidden weapons and abnormal behavior. While this, of course, remains a primary focus, today we are seeing how surveillance systems defend against new invisible threats, as well as rapidly automate the process of contact-tracing to capture and contain a virus before it spreads. Again, the ability to track and trace through parsing algorithms that can manage through enormous amounts of data provides a highly scalable and rapid response mechanism to control the spread of threats. AI has demonstrated potential for identifying those displaying symptoms of infectious diseases, without requiring physical human contact Although the threat may not be visible, it is just as destructive. By incorporating AI into existing technologies, government, healthcare and security professionals can monitor public spaces and environments through the combined use of digital and thermal video surveillance cameras and video management systems); just one of the solutions being explored. AI has demonstrated potential for identifying those displaying symptoms of infectious diseases, without requiring physical human contact. By Using AI-powered video analytic software, businesses can monitor face masks, social distancing and large gathering compliance and also detect elevated body temperature. Critically, technology must be capable of both identifying and tracking the virus but also be unobtrusive. An unobtrusive system that is adaptable enough to be deployed across a range of environments where the public gathers in enclosed spaces is necessary to be effective. Security in 2021 Technology has proven itself to be a valuable ally in times of crisis. For smart cities, the use of innovative AI/machine learning technologies will help optimize security solutions in areas that are brimming with potential. As we look ahead to the future of security in a world that is impacted by such a wide range of threats, from physical to chemical to microbiological, it’s clear that new technologies, specifically AI can dramatically improve the effectiveness of security systems and help us to better defend against a wide spectrum of threats. Technology has a huge role to play in making our communities safe in 2021 and beyond, but for security systems to be effective, they must not be oppressive or obstructive. This will ensure they have the full support of the public - the key to success.
Construction site theft can cause project delays, property damage and loss of profit for companies in the construction sector. It is imperative to deter thieves from targeting construction sites with the help of construction site security. Here, we look into the various security options and how they can help protect your firm from the threat of a break-in. Construction theft has soared during the COVID-19 Pandemic Construction site theft is an ever-increasing problem in the UK, costing the industry an estimated £800 million ($1,040 million) per year. Unfortunately, this type of crime has accelerated further throughout lockdown by an estimated 50% due to the abandonment of construction sites across the UK. With many uncertainties around a potential second wave in the UK, it is time for construction firms to enhance their security strategies to help prevent thieves from becoming opportunists on construction sites. Why are construction sites ‘easy’ targets? Construction sites can easily be targeted, as they typically lack adequate security loss prevention practices. The most popular security-related issues that are leading causes of construction site theft are: Poor overall site security Multiple pieces of equipment sharing the same keys Easy access to open cabs Unsecured sites, particularly at night and over weekends Lack of product identification systems If you do not want your site becoming a costly statistic, you might want to try implementing some or all of these preventive measures. Strengthen your perimeter Putting a clear boundary around a construction site will help to prevent youths and members of the public from inadvertently wandering onto the site. To stop opportunist thieves in their tracks, you will need to go one step further by erecting robust fencing and concrete blocks along with signage warning intruders about the consequences of trespassing. Putting a clear boundary around a construction site will help to prevent youths and members of the public from inadvertently wandering onto the siteIf potential trespassers can see that it would be too challenging to attempt a break-in, then they will look elsewhere to find another construction site which is not as well secured. Lock away valuable tools When considering the vulnerabilities in your construction site, it pays to think about this from the perspective of a criminal. What is it exactly that they are looking for? What can a thief steal easily to make money if they were to remove something from your site? Unfortunately, many construction firms do not lock away their tools, materials or vehicles properly, which makes them an easy target. Ensure valuable tools and materials are locked away and are not left unsecured or lying around. Criminals are mostly interested in scaffolding, bowsers and other valuables that are quick to sell on, so it is important to have a strategy in place to keep these locked away, safe and securely. Put tracking devices in your equipment If you are unable to securely lock away valuable tools, then modern technology makes securing equipment easier than ever before. Tracking devices can be installed onto vehicles and equipment; if any thief is unwise enough to steal from the site, site owners will be able to provide the location to the police who will be able to follow this up. Site owners should also engrave company identification numbers on valuable tools, equipment and vehicles so that it can easily be identified and will serve as proof who it rightly belongs to. Invest in CCTV Closed Circuit Television, otherwise known as CCTV, is renowned for being one of the most effective deterrents for thieves, especially when it comes to construction and building sites.The items that criminals steal from sites are notoriously hard to trace The items that criminals steal from sites are notoriously hard to trace, but if you have CCTV, there is a chance that you can capture clear footage to help bring criminals to justice, such as footage of the vehicle used and the car licence plate. CCTV cameras can help to oversee every inch of a construction site, and can even be hidden out of sight where required. Step up with regular site patrols With a wide range of security monitoring methods available, stepping up on regular site patrols can help to keep track and respond to any criminal activity taking place on your site. Traditional site patrols can be carried out on a schedule by professional SIA-approved security agents. With the presence of guards patrolling a construction site, any criminals in the area will be deterred to force entry onto the site. Schedule supply deliveries on an as-needed basis To prevent an excess of supplies ‘sitting around’ on the site, construction site managers should instead order what is needed at the time, so that valuable materials are not left around waiting to be stolen for weeks at a time. Good planning and excellent communication between the team will be required so that projects are not delayed, but planning accordingly will help to reduce the chances of theft on a construction site. Drone surveillance As technology becomes more and more advance, drone surveillance may soon be a security option that many construction sites could benefit from.Many construction firms in the UK are using drone services to provide aerial images, and are seeing huge cost savings by either purchasing and operating their own drones or by hiring out the work to a company equipped to provide imaging.As technology becomes more and more advanced, drone surveillance may soon be a security option With surveillance drones already handling tasks like mapping and surveying of construction sites, one day they may be able to patrol construction sites at night, equipped with motion sensors and infrared or night vision cameras; They could be automatically deployed from a charging station and fly along a pre-programmed route at regular intervals. One to keep an eye on for the near future! Construction site security to help protect your site If you are ready to tighten security on your own construction site, then your starting point will be to identify your main vulnerabilities and get in touch with a reputable security specialist.
A total of £1.6 billion worth of goods are reported as ‘lost’ to in-store theft in supermarkets each year, with figures increasing steadily. The presence of self-checkout systems have increased in supermarkets, as well as other industry retailers. By 2021, we’re globally on track to have 468,000 self-checkout machines in operation, nearly double the 240,000 in existence since 2016. While this increase comes with such benefits as reduced wait times for customers and staff costs, it also comes with a risk of retail theft at self-checkouts. With the circumstances the world now finds itself in i.e. mass unemployment, financial uncertainty, the retail industry has seen an influx in these types of petty crimes, hitting retailers during an already turbulent period. While retailers are taking precautions to protect themselves and their patrons in this new era of in-person shopping, it’s important to ensure the business itself is protected. A popular method to combat these fears is to employ on-site security personnel, however, as we continue to adapt to new operating guidelines, retailers must begin thinking past the immediate future, and begin implementing long-term security solutions to prepare for life after lockdown such as strong CCTV systems with remote access. How has the security industry adapted its services to a post-lockdown world? Technological innovations like thermal recognition are key to adapting security systems for a post-lockdown world. Businesses which previously relied on facial recognition now must update their methods to account for shoppers wearing masks on-site and in-store. By 2021, we’re globally on track to have 468,000 self-checkout machines in operation, nearly double the 240,000 in existence since 2016 Biometric systems are now able to identify people with face masks, and thermal recognition such ADT’s Thermi-Scan system which can track human body temperature without the need for contact. Implementing these safe protocol procedures protect both employees and customers against virus outbreaks such as COVID-19. The need for these advances in video surveillance will reportedly increase the biometric facial recognition market by 14 per cent by 2027. Artificial intelligence has been hailed recently as the way forward for remote security needs, and while business-owners continue to navigate procedures of returning to work post-lockdown, having remote access to real-time security monitoring is essential now more than ever. What are the main measures stores can take to prevent or reduce theft? Strategically placing a multi-camera surveillance system to ensure clarity, eliminate blind spots, and deter thieves should be top priority. It’s equally essential to invest in a system which has an efficient playback program, particularly in situations where reviewing important footage efficiently can offer vital information to the police force. Advances in video surveillance will reportedly increase the biometric facial recognition market by 14 per cent by 2027 As business-owners continue operating at reduced hours and with limited on-site staff, being able to access camera footage quickly and remotely is a key factor to consider. Whether owners opt to receive an alert on a mobile device allowing them to review notifications, or if their system is monitored by a remote security center, it’s important to be able to access footage quickly for added efficiency and ease. Facial recognition and AI have been popular points of discussion in relation to security cameras and CCTV. While careful considerations must be taken prior to utilising any sort of facial recognition technology, including conducting a Privacy Impact Assessment, the benefits include being provided with real-time tracking of repeat offenders which immensely helps the prevention of in-store theft. Here are some key points to consider when choosing in-store surveillance: Assess your needs – To get the best out of your security system, it is essential to analyze what your requirements are for your business as they might have changed to adapt to a post-lockdown world Camera setup – With store layouts shifting to accommodate social distancing guidelines, it’s important to re-evaluate the current set-up of any security cameras. Depending on any layout updates, it might be important to consider operating multiple cameras in one area to ensure a peripheral view and eliminate any blind spots Camera positioning – For optimal performance, check that light sources are not obstructing your view such as glare from the sun. It is also worth considering the height at which cameras are installed to maximize surveillance Check the focus – It is worth testing camera lenses bi-monthly to ensure that lighting or weather hasn’t affected the focus of the lens, resulting in a blurry visual Remote access – As guidelines continue to evolve, ensure you’re able to access any necessary camera footage quickly and safely in case of emergency Will we begin to see a reduction of theft as new technology is implemented? We’re beginning to see incidents of shoplifting and theft being taken more seriously by law enforcement. In the coming months, for the first time in Britain nearly twenty shoplifters who were either caught red-handed or identified on CCTV will be appearing before magistrates. While currently these court cases are being pursued by a private police force, these actions come after a Government plea to high-level police to prosecute shoplifters stealing under £200. Retailers have long voiced concerns that forces have abandoned low-level thefts and these steps are small but show that businesses are being heard. As innovations in surveillance security continue, we’ll be seeing a move away from human involvement which will create a more reliable and efficient system able to rely on machine learning and analytics. While there have been wider strides made in utilising AI for surveillance, these are largely being used currently by local governments to alert police forces to threats of criminal activity. It’s not unreasonable to think that in the near future, these types of smart technology will be employed by private businesses to analyze suspicious behavior or possible theft. However, as we see an increase in the advancement of security technology, we anticipate that those inclined to commit in-store theft will adapt their methods, therefore retailers should look to regularly evaluate their security needs to keep risks at bay.
The coronavirus pandemic had a monumental impact on all aspects of the business world, including the security industry. However, amid the gloom and doom, many security professionals also saw opportunity: New ways the industry’s products could be applied to address the challenges of coping with the virus. This article will review some of those opportunities, based on our reporting throughout the year and including links back to the original articles. During and after the pandemic, security systems are an important asset when it comes to helping to keep occupants and buildings safe as employees return to work. For example, video analytics can provide insight into how spaces have previously been used and can help to predict where and when occupants encounter each other or congregate. Role of thermal cameras These foot-traffic patterns can inform settings for a variety of devices - like ventilation and temperature controls - and even help owners create social distancing plans and monitor personal protective equipment (PPE) compliance. Thermal surveillance, a mainstay of traditional physical security and outdoor perimeter detection, began being deployed early in the pandemic to quickly scan employees, contractors and visitors as part of a first line of defense to detect COVID-19 symptoms. These systems provide flexibility and can offer integrations with multiple VMS platforms and access control devices These systems provide flexibility and can offer integrations with multiple VMS platforms and access control devices. Thermal cameras can be a tool for detecting fever, but any use of the technology for this purpose is full of qualifications and caveats. Importantly, how the camera system is configured makes all the difference in whether temperature readings are accurate, and the downside of inaccurate readings is obvious - and potentially deadly. Temperature detection systems FDA guidelines limit how the cameras are used, not to mention guidance from other regulatory/government bodies such as the CDC. One of our Expert Roundtable panelists compares the market to a “wild west scenario,” and almost all the panelists are clear about how customers should approach the market: Buyer beware. There are many companies jumping into selling temperature detection systems to the state, local governments, hospitals, airports and local businesses, but do they know how to drive one? Anyone can get behind a car and drive it into a wall by accident. The same can happen with a temperature detection system. Customers need to know what questions to ask to ensure they maximize the accuracy of body temperature detection systems. Rise of contactless Spread of the novel coronavirus has jolted awareness of hygiene as it relates to touching surfaces such as keypads. No longer in favor are contact-based modalities including use of personal identification numbers (PINs) and keypads, and the shift has been sudden and long-term. Both customers and manufacturers were taken by surprise by this aspect of the virus’s impact and are therefore scrambling for solutions. Immediate impact of the change includes suspension of time and attendance systems that are touch-based Immediate impact of the change includes suspension of time and attendance systems that are touch-based. Some two-factor authentication systems are being downgraded to RFID-only, abandoning the keypad and/or biometric components that contributed to higher security, but are now unacceptable because they involve touching. "Users do not want to touch anything anymore,” says Alex Zarrabi, President of Touchless Biometrics Systems (TBS). Facial recognition system Another contactless system that benefits from concerns about spread of COVID-19 is facial recognition. New advancement in software, specifically in the areas of algorithms, neural networks and deep learning and/or artificial intelligence (AI), have all dramatically improved both the performance and accuracy of facial recognition systems, further expanding its use for an increasing number of applications. A low-tech solution - the face mask - became a leading preventative measure during the pandemic. But, a high-tech solution is necessary to ensure that everyone is wearing them. Cameras powered by artificial intelligence can now identify whether or not people entering a facility are wearing facemasks and help enforce adherence to mask mandates. This technology is proving to be a cost-effective solution that reduces risks of confrontations over masks policies and gives managers the data they need to document regulatory compliance and reduce liability. Smart video analytics Other technology approaches, including artificial intelligence (AI), were also brought to bear during the pandemic. The German data analytics powerhouse G2K, for example, has developed a Corona Detection and Containment System (CDCS) that is ready for immediate use in record time. Detection takes place in combination with AI-supported data analysis to specifically identify virus hotspots and distribution routes, as well as to identify other potentially infected persons. One specific AI application fuels the reopening of the world and successfully keeps the spread of the virus abated One specific AI application fuels the reopening of the world and successfully keeps the spread of the virus abated. A “collaborative security” application includes a synthesis of smart video analytics, facial recognition, object identification/detection, and thermal cameras that can support the reopening of businesses globally when installed within those facilities frequented by customers. Enforcing social distancing Several applications have been successful to date and will increase in usability in the foreseeable future, creating “smart cities” working together towards a safer, more secure world. The site of one pilot program is the 250,000-square-foot HID Global facility in Austin. For the pilot program, 80 HID Location Services readers were installed in a wide area in the facility, including a variety of environments. Initially 30 badges and 30 fobs, all BLE-enabled, were issued to employees. If a badge identifies another nearby beacon (suggesting a social distancing failure), it emits a blinking LED light, which can be seen by the offending co-worker. To ensure social distancing, a Bluetooth Low Energy (BLE) beacon is emitted from an employee’s fob (or from a badge that has the same functionality). The beacon communicates peer-to-peer with a beacon emitted by another employee’s fob or badge to alert if the location of the two employees is less than six feet apart. For contact tracing, the beacons communicate via a nearby “reader” (a BluFi BLE-to-Wi-Fi gateway) to the Bluzone cloud-based software-as-a-service. COVID-19 White Papers In addition, we published several White Papers in 2020 that addressed various aspects of the coronavirus pandemic. They included: The top five security lessons learned that apply across all industries navigating COVID-19. Using video analytics to keep staff, visitors and customers safe by enforcing social distancing. How antimicrobial treatment on door handles and levers can reduce disease spread. How companies can put in extra precautions that will continue to grow and adapt with their environment over the long-term. Determining the practicalities and capabilities of today's thermal cameras to accurately detect body temperature.
Spread of the novel coronavirus has jolted awareness of hygiene as it relates to touching surfaces such as keypads. No longer in favor are contact-based modalities including use of personal identification numbers (PINs) and keypads, and the shift has been sudden and long-term. Both customers and manufacturers were taken by surprise by this aspect of the virus’s impact and are therefore scrambling for solutions. Immediate impact of the change includes suspension of time and attendance systems that are touch-based. Some two-factor authentication systems are being downgraded to RFID-only, abandoning the keypad and/or biometric components that contributed to higher security, but are now unacceptable because they involve touching. Touchless biometric systems in demand The trend has translated into a sharp decline in purchase of touch modality and a sharp increase in the demand for touchless systems, says Alex Zarrabi, President of Touchless Biometrics Systems (TBS). Biometrics solutions are being affected unequally, depending on whether they involve touch sensing, he says. Spread of the novel coronavirus has jolted awareness of hygiene as it relates to touching surfaces such as keypads “Users do not want to touch anything anymore,” says Zarrabi. “From our company’s experience, we see it as a huge catalyst for touchless suppliers. We have projects being accelerated for touchless demand and have closed a number of large contracts very fast. I’m sure it’s true for anyone who is supplying touchless solutions.” Biometric systems are also seeing the addition of thermal sensors to measure body temperature in addition to the other sensors driving the system. Fingerscans and hybrid face systems TBS offers 2D and 3D systems, including both fingerscans and hybrid face/iris systems to provide touchless identification at access control points. Contactless and hygienic, the 2D Eye system is a hybrid system that combines the convenience of facial technology with the higher security of iris recognition. The system recognises the face and then detects the iris from the face image and zeros in to scan the iris. The user experiences the system as any other face recognition system. The facial aspect quickens the process, and the iris scan heightens accuracy. TBS also offers the 2D Eye Thermo system that combines face, iris and temperature measurement using a thermal sensor module. TBS's 2D Eye Thermo system combines face, iris and temperature measurement using a thermal sensor module Another TBS system is a 3D Touchless Fingerscan system that provides accuracy and tolerance, anti-spoofing, and is resilient to water, oil, dust and dirt. The 2D+ Multispectral for fingerprints combines 2D sensing with “multispectral” subsurface identification, which is resilient to contaminants and can read fingerprints that are oily, wet, dry or damaged – or even through a latex glove. In addition, the 3D+ system by TBS provides frictionless, no-contact readings even for people going through the system in a queue. The system fills the market gap for consent-based true on-the-fly systems, says Zarrabi. The system captures properties of the hand and has applications in the COVID environment, he says. The higher accuracy and security ratings are suitable for critical infrastructure applications, and there is no contact; the system is fully hygienic. Integration with access control systems Integration of TBS biometrics with a variety of third-party access control systems is easy. A “middleware” subsystem is connected to the network. Readers are connected to the subsystem and also to the corporate access control system. An interface with the TBS subsystem coordinates with the access control system. For example, a thermal camera used as part of the biometric reader can override the green light of the access control system if a high temperature (suggesting COVID-19 infection, for example) is detected. The enrollment process is convenient and flexible and can occur at an enrollment station or at an administration desk. Remote enrollment can also be accomplished using images from a CCTV camera. All templates are encrypted. Remotely enrolled employees can have access to any location they need within minutes. The 3D+ system by TBS provides frictionless, no-contact readings even for people going through the system in a queue Although there are other touchless technologies available, they cannot effectively replace biometrics, says Zarrabi. For example, a centrally managed system that uses a Bluetooth signal from a smart phone could provide convenience, is “touchless,” and could suffice for some sites. However, the system only confirms the presence and “identity” of a smart phone – not the person who should be carrying it. “There has been a lot of curiosity about touchless, but this change is strong, and there is fear of a possible second wave of COVID-19 or a return in two or three years,” says Zarrabi. “We really are seeing customers seriously shifting to touchless.”
With global events putting security at the forefront of everyone’s minds, IFSEC International 2017 was a chance for the industry to come out in force. Over 600 exhibitors and numerous seminars kept visitors informed on the latest innovations in security products, solutions and best practice. Despite the challenging heatwave, exhibitors were raring to go for the three mercifully air-conditioned days of the exhibition. SourceSecurity.com took to the show floor to check out what exhibitors were talking about. [Pictured: Nedap Security Management welcomes new Managing Director Fokko van der Zee] Increasing ROI in vertical markets Sustainable partnerships overtake integrations Power in the hands of the customer Adding Value In Vertical Markets The big question for many exhibitors was how to stand out on a show floor (and in a market) dominated by larger commoditized brands. Manufacturers rose to the challenge by deliberately positioning themselves as solutions providers within specific vertical markets, rather than trying to compete on low cost products. For Vivotek, the Taiwanese IP surveillance specialists, the emphasis was on adding value in particular markets such as transport and retail. Alongside a lineup of 180° and 360° solutions, the manufacturer debuted its 12-megapixel fisheye camera, FE9391-EV, whose 360° lens technology makes it ideal for crowd detection and loitering-time analysis in the retail sector, in addition to traditional security applications. Vivotek’s vertical market focus was further reinforced by demonstrations of its integrations with SeeTec and Wavestore. This collaboration forms part of the company’s Solution Integration Alliance program, which aims to create better end-user solutions through integration of Vivotek products with partner technologies. Collaborating On Technology And Customer Support This was a theme which resonated across the show floor. The Promise Technology stand firmly emphasized collaboration, with presentations from the storage provider’s IP camera partners including IronYun and Axis Communications. Particular importance was given to education and training for partners and end users to get the most out of integrated solutions. The emphasis for Promise Technology was on education and training for partners and end users Similarly, for Nedap Security Management, the increasing demand for connected systems means that open platform solutions are essential to excel within the security industry. As well as welcoming new Managing Director Fokko van der Zee, Nedap used its presence at the show to inform visitors about new and ongoing partnerships with key players in the industry. These partnerships include ASSA ABLOY, Touchless Biometric Systems and Milestone Systems. According to Jeroen Harmsen, Nedap’s Director of Product Management, the ability to provide collaborative solutions is becoming a key differentiator in the security sector and beyond. While many companies pursue product integrations, what makes sustainable partnerships stand out is ongoing cooperation on issues such as customer support. This, according to Harmsen, is why the deep integration of Milestone’s XProtect VMS and Nedap’s AEOS access control system has been so successful. Making Customers’ Lives Easier This insistence on customer service as a differentiating factor also extended to video surveillance manufacturers. However, not all exhibitors were aiming to achieve this through increased integration. Cisco Meraki, whose cloud-managed video system is relatively new to the security market, deliberately steers clear of the market trend for integration in favour of the ‘Apple’ approach, aiming to provide a comprehensive solution on one easy-to-use platform. The architecture is intended to make customers’ lives easier by removing the NVR from the equation - video is stored on the edge and managed via the cloud, eliminating the ongoing costs and maintenance associated with traditional hardware solutions. Eagle Eye Networks president Ken Francis was also hoping to highlight the benefits of customer-friendly cloud surveillance at the show. The acquisition of Panasonic's Cameramanager has allowed Eagle Eye Networks to cater to smaller businesses with cameras connected directly to the internet. The company’s cloud storage solution also includes Remote Power Cycling via an integrated PoE switch, allowing users to remotely repower cameras themselves with no training or expertise. Crucial to Eagle Eye Networks' customer-friendly outlook is the possession of its own local data centers worldwide, reducing cloud storage costs and allowing customers to choose where their video is stored. Making your security products stand out on a crowded show floor is no easy task, but IFSEC 2017 saw plenty of innovation from video surveillance, access control and intrusion providers alike. As competition increases, added value solutions, collaboration and ease-of-use are sure to help manufacturers make a splash at future shows!
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