Summary is AI-generated, newsdesk-reviewed
  • Zimperium partners with ABC to expand AI mobile security across the UK.
  • Rising mobile-first attacks elevate need for advanced security against mishing and AI-enabled scams.
  • UK's Fraud Strategy emphasizes mobile security to protect banking and enterprise applications.

Zimperium has formed a strategic distribution partnership with ABC Distribution to extend its AI-driven mobile security solutions across the United Kingdom. This move comes amid growing concerns about cyber threats targeting mobile devices and applications, as mobile has become a central focus for cybercriminals employing a mobile-first attack strategy.

As malicious actors increasingly utilize mobile channels, sophisticated tactics such as 'mishing'—or mobile-targeted phishing—are on the rise. These attacks occur via SMS, messaging apps, QR codes, and social platforms, aiming to compromise devices, hijack sessions, and facilitate unauthorized activities like account takeovers.

Mobile-driven Threats

The UK Government's Fraud Strategy for 2026-2029 has acknowledged this trend, underscoring the burgeoning intersection of cybercrime and fraud. This acknowledgment includes the increasing prevalence of mobile-driven threats such as social engineering, SIM swapping, phishing, and AI-enabled scams. To effectively mitigate these threats, mobile security is now crucial to safeguarding digital banking, citizen services, and enterprise applications.

ABC Distribution's alliance with Zimperium will enable the distribution of mobile threat defense and mobile app protection capabilities to partners throughout the UK. This joint initiative aims to facilitate real-time detection and mitigation of mobile-targeted attacks, enhance device trust beyond identity-based controls, and safeguard applications from malware and exploits.

Mobile Security Platform

ABC Distribution will provide access to Zimperium’s mobile security platform

"Mobile is now central to how modern threats are executed, from initial compromise through to transaction," said Andy Fleet, Regional Vice President of EMEA at Zimperium. "The UK Government’s Fraud Strategy reinforces a critical reality: threats increasingly originate on mobile devices, and identity alone is no longer enough. Organizations need visibility into mobile risk to understand what is actually happening and respond in time to stop real impact. Our partnership with ABC Distribution helps bring that visibility and protection to organizations across the UK."

To support channel partners, ABC Distribution will provide access to Zimperium’s mobile security platform, aimed at scaling protection across sectors such as financial services, telecommunications, government, and critical infrastructure.

Genuine Mobile Risk

Chris Walsh, Managing Director at ABC Distribution, remarked, "Mobile threats have evolved incredibly quickly over the last few years, but many organizations are still relying on security models that were never designed to deal with attacks happening directly on the device. What makes Zimperium different is the visibility it gives organizations into genuine mobile risk, whether that’s phishing, compromised applications, or malicious activity happening in real-time on the device itself. As mobile becomes a bigger part of how people work and transact, this is an area of security that businesses simply can’t afford to overlook. By partnering with Zimperium, we’re enabling our partners to help customers identify those real mobile threats, understand how attacks unfold across devices and applications, and respond in minutes."

Designed to Improve Intelligence

The UK's strategy includes the introduction of the Online Crime Centre (OCC), aimed at enhancing intelligence sharing among government entities, law enforcement, telecoms, financial services, and tech providers.

Mobile threat telemetry is a vital resource that enhances visibility into attack activities originating from mobile devices, aiding organizations in early detection and fostering broader intelligence-sharing initiatives. Starting June 1, 2026, Zimperium’s solutions will be accessible through ABC Distribution across the United Kingdom.

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