Evolv Technologies Holdings, Inc., recognized for its security technology innovations, has entered into a strategic partnership with Cosm, an immersive entertainment company reimagining the sports and entertainment viewing experience.
Through this collaboration, Evolv will deploy its advanced Express systems at Cosm's debut locations in Los Angeles and Dallas, aiming to provide efficient and secure entry screening similar to that expected at major sports venues.
Partnership Commencement and Objectives
The collaboration between the two companies began in December 2024, marking a significant step forward in enhancing security measures for large-scale events. Evolv Express systems are expected to offer a swift and reliable admission process, matching the innovative atmosphere Cosm aims to create.
These operational enhancements reinforce the shared commitment to delivering top-tier experiences in the entertainment industry.
Industry Insights
Corey Breton, Head of Venues at Cosm, described the initiative as pivotal for elevating event experiences: “Cosm is introducing fans to what we call ‘Shared Reality,’ transporting fans to the best seats in the house for marquee events across sports, art, & entertainment with an immersive experience. We knew that our technologically advanced venues needed entry screening to match, making Evolv the clear choice.”
John Baier, Evolv’s Vice President of Sports, echoed this sentiment, stating, “It’s especially gratifying to partner with Cosm. We at Evolv pride ourselves on our technological innovations, but it is reaffirmed when another clear technology leader validates that belief by selecting Evolv Express® for a critical part of their operations. In sports, there’s a saying that ‘game recognizes game,’ and we believe this partnership is proof of that.”
Expanding Presence in Key Markets
The deployments across the Los Angeles and Dallas areas signify significant expansion in Evolv's market reach within the sports and entertainment sectors. In the Los Angeles region, the Evolv Express systems are already in use at venues including SoFi Stadium, Crypto.com Arena, Hollywood Bowl, and the Honda Center in Orange County.
In the Dallas-Fort Worth Metroplex, Evolv's entry systems are serving a growing list of entertainment facilities, underscoring the company's expanding influence and reliability in event security solutions.
