Dedicated Micros Announces Extension To Free ICED-HyperDome Promotion For UK Customers

Dedicated Micros - part of AD Group - announces that it is now extending a special SD Range/ICED-HyperDome UK promotion until the end of November 2008 as a result of phenomenal demand from UK installers.

This move will give installers an additional three months to buy any 8, 12 or 16 channel SD Range DVR and still be eligible to receive a free ICED-HyperDome at the point of purchase, with two free HyperDomes available to those who opt for a 32-channel model.

Designed to celebrate the continued manufacture of the popular ICE camera and mini-dome range, the popular promotion which was first introduced in May 2008 focuses on one of its standout lines, the award winning ICED-HyperDome.  The ICED-HyperDome's built-in HyperD sensor technology produces optimized images in areas of high lighting contrast.  This capability ensures that individuals can be readily identified instead of just producing a silhouette image of a target.  Typical installations include; front entrances to retail, finance and fast-food stores, entrance/reception areas at schools and commercial premises.

The latest feature-rich SD Range, covered in the promotion, is setting new standards for DVRs in the mid-range CCTV market, featuring 'Normal, Medium and Low' default recording settings for consistent recording performance per camera - regardless of the number of cameras - and easy to use selectable storage configurations.  Another advance with the SD Range is that selected models are Analytics Capable.  Analytics packages are available through a simple software and hardware licence upgrade.

Said Pauline Norstrom, Director of Worldwide Marketing at Dedicated Micros: "We are delighted to be able to extend this major promotion for UK installers beyond the end of this month.  Already it has proved to be extremely popular with our customers, so much so that take-up to date has been 50% higher than we anticipated."

"This promotion underlines our commitment to the ICE camera and mini-dome range and allows installers to combine our new SD Range DVR at no extra cost with the proven benefits of the ICED-HyperDome, particularly in challenging lighting environments."

The extended ICED-HyperDome/SD Range promotion now applies to purchases made by UK customers from 5 May 2008 until 30 November 2008.  Installers should contact their usual distribution partners for more details.