Switchers & Switches - Expert commentary

Will Network Requirements Help You Build Your Business Or Put You Out Of Business?
Will Network Requirements Help You Build Your Business Or Put You Out Of Business?

Once upon a time, providers had end-to-end control when deploying a physical security platform, which is not the case anymore when we consider the modernization to IP. When considering the move to IP physical security, the provider needs to ensure the customer has a robust PoE backbone to connect the IP security device back to the application. Network readiness requirements have complicated IP security deployments, making it challenging for current providers while opening the door to new competitors. Competition is increasing Network providers see the move to IP as an opportunity to expand their wallet share. As the trusted advisors to IT teams, network providers leverage their position to win over the physical security business. As the time, cost, and complexity increases to move a customer to IP; providers need to expand their offering, considering the decline in endpoint revenue margins (the "race to the bottom"). Unfortunately, PoE networks are becoming increasingly complex as IoT endpoints are continually introduced to the network. Before the IP/IoT deployment can occur, the network provider (now your competition as well) will have the opportunity to edge you out and offer an IP/IoT solution with the network. The traditional approach is outdated They have standardized this cookie-cutter solution that may work for some, but not for all While we accept that we are collectively relying on our networks to support an increasing number of devices and applications, many have not considered the local area network's evolution. Organizations no longer only connect data terminals and printers to the network - they connect all manner of intelligent devices, including Wi-Fi access points, cameras, phones, access control, lighting, intercoms, and more. Many traditionalists will recommend the rip-and-replace of existing infrastructure while layering all IoT devices on the same network. They have standardized this cookie-cutter solution that may work for some, but not for all. What if there was a better way? Create the best outcome for you and your customer Let's start by thinking about the customer's desired outcome. The customer wants new capabilities within an acceptable ROI. Given the complications surrounding COVID-19, these organizations may require solutions very quickly to operate safely and within governmental guidelines. However, these organizations first need to establish a LAN framework without high costs, disruption to business, or complexity. They do not want to compromise network security or their business. They do not want network requirements to account for the majority of their budget as there is no ROI in infrastructure. The infrastructure supports the ROI gained from the devices and applications it enables. How do we provide a network solution that addresses both the customer and the provider's needs? Customers need a network that: Eliminates competitive pressures, giving providers end-to-end control over the network and the entire digital transformation experience. Shorten sales and deployment cycles to simplify network readiness and reduce the budget allocation towards infrastructure. Focus on device and application implementation and adoption to improve the customer's ROI. Build a physically separate PoE backbone for IP/IoT applications to maximize network security and performance while simplifying ongoing management. Eliminate the dependency on other providers. Advice from Albert Einstein We cannot solve a problem using the same kind of thinking we used when we created it" To help achieve these outcomes, I encourage you to accept some advice from Albert Einstein. Einstein once said, "The only thing that interferes with my learning is my education." Sometimes we are unwilling to accept new ideas because of preconceived notions about how things "ought to be done." We must embrace innovation and challenge our best practices that are based on past education. Einstein also said, "We cannot solve a problem using the same kind of thinking we used when we created it." Sometimes we must challenge ourselves to think differently by using innovations to create better outcomes for our businesses and customers. Consider this for a second: are you focused on the problem rather than finding a unique alternative solution? Einstein defined insanity as "doing the same thing over and over and expecting different results." Your customers are all unique with different digital transformation challenges and objectives. The cookie-cutter, rip-and-replace method has not worked for all. If it did, every organization would have all the IP and IoT solutions they need. It's time to consider a fresh new approach that may challenge your education. Don't let our education get in the way of your learning! Looking to innovation and modern solutions The idea of The Modern LAN, introduced by Frost & Sullivan, aims to present a paradigm shift in LAN design for IP and the IoT. The whitepaper, available for free using the link above, offers an enhancement to traditional LAN design to address IP and IoT devices' specific needs. Today, we connect more than just data terminals, and we must design our networks accordingly. Instead of starting with the network, Modern LAN design suggests starting with the endpoint requirements and building a network to address these considerations. One of the foundations of Modern LAN design is to consider all networking innovations available. NVT Phybridge PoE innovations allow you to leverage different cable types, including coax, single-pair UTP, and multi-pair UTP cabling, to enable IoT devices at much greater distances than traditional switches. Aligned with Modern LAN design, you can transform the existing network into a robust and secure PoE backbone instead of removing and replacing the reliable infrastructure. PoE switch solutions PoE switch solutions leverage different core technology that vary in capability and effectiveness I know what you may be thinking: Am I compromising on network performance by leveraging these innovations? The answer is: it depends on the technology. PoE switch solutions leverage different core technology (Homeplug, VDSL, ADSL, Ethernet, etc.) that vary in capability and effectiveness. For more than 15 years, NVT Phybridge has been a global pioneer in long-reach PoE technology. We were the first company to develop a switch that delivered Ethernet and PoE over a single pair of UTP wire with up to 1,200ft (365m) reach, which is four times the reach of standard switches. We have spent the last 15 years surprising the industry with our capabilities and satisfying customers with our technology. Performance is paramount We understand that innovation is met with scrutiny and skepticism. We also know that some companies make claims that they cannot back up, which can sometimes shed a negative light on an entire industry or product category. However, our enterprise-grade networking solutions have helped thousands of customers modernize to the next generation of intelligent devices without high costs, complexity, or disruption to their business. For example, our CLEER24 switch is a 24-port Ethernet over Coax innovation that delivers Ethernet and PoE+ over a single coax cable with up to 6,000ft (1,830m) reach, which is 18-times the reach of a standard switch.  Transform network readiness requirements into an opportunity to grow your business! Be a thought leader, leverage Modern LAN design, and introduce NVT Phybridge PoE innovations to your customers. It's time to change the conversation around LAN design and improve the outcome for you and your customers.

Will Network Requirements Help You Build Your Business Or Put You Out Of Business?
Will Network Requirements Help You Build Your Business Or Put You Out Of Business?

Once upon a time, providers had end-to-end control when deploying a physical security platform, which is not the case anymore when we consider the modernization to IP. When considering the move to IP physical security, the provider needs to ensure the customer has a robust PoE backbone to connect the IP security device back to the application. Network readiness requirements have complicated IP security deployments, making it challenging for current providers while opening the door to new competitors. Competition is increasing Network providers see the move to IP as an opportunity to expand their wallet share. As the trusted advisors to IT teams, network providers leverage their position to win over the physical security business. As the time, cost, and complexity increases to move a customer to IP; providers need to expand their offering, considering the decline in endpoint revenue margins (the "race to the bottom"). Unfortunately, PoE networks are becoming increasingly complex as IoT endpoints are continually introduced to the network. Before the IP/IoT deployment can occur, the network provider (now your competition as well) will have the opportunity to edge you out and offer an IP/IoT solution with the network. The traditional approach is outdated They have standardized this cookie-cutter solution that may work for some, but not for all While we accept that we are collectively relying on our networks to support an increasing number of devices and applications, many have not considered the local area network's evolution. Organizations no longer only connect data terminals and printers to the network - they connect all manner of intelligent devices, including Wi-Fi access points, cameras, phones, access control, lighting, intercoms, and more. Many traditionalists will recommend the rip-and-replace of existing infrastructure while layering all IoT devices on the same network. They have standardized this cookie-cutter solution that may work for some, but not for all. What if there was a better way? Create the best outcome for you and your customer Let's start by thinking about the customer's desired outcome. The customer wants new capabilities within an acceptable ROI. Given the complications surrounding COVID-19, these organizations may require solutions very quickly to operate safely and within governmental guidelines. However, these organizations first need to establish a LAN framework without high costs, disruption to business, or complexity. They do not want to compromise network security or their business. They do not want network requirements to account for the majority of their budget as there is no ROI in infrastructure. The infrastructure supports the ROI gained from the devices and applications it enables. How do we provide a network solution that addresses both the customer and the provider's needs? Customers need a network that: Eliminates competitive pressures, giving providers end-to-end control over the network and the entire digital transformation experience. Shorten sales and deployment cycles to simplify network readiness and reduce the budget allocation towards infrastructure. Focus on device and application implementation and adoption to improve the customer's ROI. Build a physically separate PoE backbone for IP/IoT applications to maximize network security and performance while simplifying ongoing management. Eliminate the dependency on other providers. Advice from Albert Einstein We cannot solve a problem using the same kind of thinking we used when we created it" To help achieve these outcomes, I encourage you to accept some advice from Albert Einstein. Einstein once said, "The only thing that interferes with my learning is my education." Sometimes we are unwilling to accept new ideas because of preconceived notions about how things "ought to be done." We must embrace innovation and challenge our best practices that are based on past education. Einstein also said, "We cannot solve a problem using the same kind of thinking we used when we created it." Sometimes we must challenge ourselves to think differently by using innovations to create better outcomes for our businesses and customers. Consider this for a second: are you focused on the problem rather than finding a unique alternative solution? Einstein defined insanity as "doing the same thing over and over and expecting different results." Your customers are all unique with different digital transformation challenges and objectives. The cookie-cutter, rip-and-replace method has not worked for all. If it did, every organization would have all the IP and IoT solutions they need. It's time to consider a fresh new approach that may challenge your education. Don't let our education get in the way of your learning! Looking to innovation and modern solutions The idea of The Modern LAN, introduced by Frost & Sullivan, aims to present a paradigm shift in LAN design for IP and the IoT. The whitepaper, available for free using the link above, offers an enhancement to traditional LAN design to address IP and IoT devices' specific needs. Today, we connect more than just data terminals, and we must design our networks accordingly. Instead of starting with the network, Modern LAN design suggests starting with the endpoint requirements and building a network to address these considerations. One of the foundations of Modern LAN design is to consider all networking innovations available. NVT Phybridge PoE innovations allow you to leverage different cable types, including coax, single-pair UTP, and multi-pair UTP cabling, to enable IoT devices at much greater distances than traditional switches. Aligned with Modern LAN design, you can transform the existing network into a robust and secure PoE backbone instead of removing and replacing the reliable infrastructure. PoE switch solutions PoE switch solutions leverage different core technology that vary in capability and effectiveness I know what you may be thinking: Am I compromising on network performance by leveraging these innovations? The answer is: it depends on the technology. PoE switch solutions leverage different core technology (Homeplug, VDSL, ADSL, Ethernet, etc.) that vary in capability and effectiveness. For more than 15 years, NVT Phybridge has been a global pioneer in long-reach PoE technology. We were the first company to develop a switch that delivered Ethernet and PoE over a single pair of UTP wire with up to 1,200ft (365m) reach, which is four times the reach of standard switches. We have spent the last 15 years surprising the industry with our capabilities and satisfying customers with our technology. Performance is paramount We understand that innovation is met with scrutiny and skepticism. We also know that some companies make claims that they cannot back up, which can sometimes shed a negative light on an entire industry or product category. However, our enterprise-grade networking solutions have helped thousands of customers modernize to the next generation of intelligent devices without high costs, complexity, or disruption to their business. For example, our CLEER24 switch is a 24-port Ethernet over Coax innovation that delivers Ethernet and PoE+ over a single coax cable with up to 6,000ft (1,830m) reach, which is 18-times the reach of a standard switch.  Transform network readiness requirements into an opportunity to grow your business! Be a thought leader, leverage Modern LAN design, and introduce NVT Phybridge PoE innovations to your customers. It's time to change the conversation around LAN design and improve the outcome for you and your customers.

Surge Protection For Security Installations: 2017 Saw Increased Investment
Surge Protection For Security Installations: 2017 Saw Increased Investment

In 2017, DITEK saw how power surges from the many natural disasters that took place damaged many businesses. In a natural disaster, or even everyday business operations, a facility’s entire investment in security, life safety and surveillance systems technology can be disabled or rendered useless in a few seconds. Surge protection solutions can mitigate those risks and protect security investments. Proactive Approach To Risk Mitigation Throughout 2017, we also witnessed a change in how enterprises view surge protection, which included how investments are being made in surge protection to protect valuable security, life safety and surveillance systems, while also reducing downtime, manpower costs, liability vulnerabilities, and possibly compliance issues that can force businesses to actually cease operations. Effective security management is about mitigating risks. But risks cannot be mitigated without a proactive approach. Enterprises and integrators, who take the time to assess risk and to develop a strategy to incorporate effective detection, deter and response criteria to protect physical assets will be successful in 2018. 2018 And Beyond That strategy includes designing surge protection into new security systems, while also adding surge protection to existing systems. Enterprises and security integrators who implement a surge protection strategy during security planning processes – or after – will be exercising prevention and mitigation, and they will be successful in 2018 and beyond.  Surge protection devices have an untapped potential for enterprise surveillance and security systems In 2017, Ditek continued to offer security end users a solid surge protection solution. We also successfully educated system integrators, who are seeking value-added products or services to incorporate into their portfolios, on the importance of surge protection devices. Educating Security Integrators We believe that surge protection devices have an untapped potential for enterprise video surveillance and security systems, because they can and do meet safety and security challenges that have been rarely identified in the past. We are looking forward to 2018, when we will continue to develop new surge protection products – including a new product engineered to protect up to twelve individual fuel dispensers, which is critical to the financial operation of convenience stores. We will also continue to educate security integrators about the importance of including surge protection in the design/build RFP, to not only secure an enterprise’s valuable security equipment, but also to help integrators to differentiate their capabilities and knowledge from the competition.

Latest TDSi news

TDSi To Showcase Access Control And Perimeter Intrusion Detection Systems At The Security Event 2021
TDSi To Showcase Access Control And Perimeter Intrusion Detection Systems At The Security Event 2021

Integrated security manufacturer TDSi announces its forthcoming appearance at The Security Event, the major UK commercial, enterprise, and domestic security event which takes place from 7th-9th September at the NEC Birmingham. As one of the first major UK security sector events since the pandemic, TDSi will be showcasing its latest products - including the newly enhanced TDSi GARDiS range of hardware and software systems.   Benefits of GARDiS range Looking ahead to The Security Event, Zara Taylor, Marketing Manager at TDSi commented, “With the disruptions of 2020, we are particularly excited to be appearing at this year’s event. The key theme on our stand for 2021 is the TDSi GARDiS range, and our expert team will be on hand to demonstrate the various components, integration possibilities, and to discuss the security and practical benefits they deliver.” Stand: 3a/D40 will be comprised of several ‘pods’ showcasing the new GARDiS range including the GARDiS Web Embedded Controller, GARDiS Software, and GARDiS Bluetooth Low Energy Reader. Attendance software GARDiS has integration with RotaOne Time & Attendance platform, providing an overview of movements and the security of facilities TDSi recently unveiled the new Version 2.2 of its powerful GARDiS software, which added a Cause-and-Effect engine to the PRO version, while all versions have gained additional bespoke user records fields for greater detail and flexibility in applications. Additionally, GARDiS has full integration with Thinking Software’s market-leading RotaOne Time & Attendance platform, providing a complete overview of staff movements and the security of facilities, something which is particularly useful in a rapidly changing and evolving world. Showcasing new technology Zara added, “We are debuting a new stand at The Security Event this year which perfectly reflects the exciting new technology that TDSi will be showing. It has been a long time since we have been able to physically meet and interact with visitors at a large UK event, but the NEC is the perfect venue to do this.” “Geographically central for many parts of the UK (and beyond) in terms of travel, it presents a friendly and well-organized venue for visitors to make the most of what will be on show, with the peace of mind that all safety precautions will be taken to ensure any risks are kept to a minimum. The TDSi team and I are very much looking forward to welcoming you to Stand: 3a/D40 from 7th-9th September!”

TDSi To Exhibit GARDiS Range Of Access Control And Perimeter Intrusion Detection Systems At The Security Event 2021
TDSi To Exhibit GARDiS Range Of Access Control And Perimeter Intrusion Detection Systems At The Security Event 2021

Integrated security manufacturer, TDSi is proud to announce its forthcoming appearance at The Security Event 2021, the major UK commercial, enterprise, and domestic security event, which will take place from September 7 - 9, 2021, at the NEC Birmingham, in Birmingham, United Kingdom. As one of the first major UK security sector events since the pandemic, TDSi will be proudly showcasing its latest products, including the newly enhanced TDSi GARDiS range of hardware and software systems. TDSi GARDiS systems on display Looking ahead to The Security Event 2021, Zara Taylor, the Marketing Manager at TDSi commented, “With the disruptions of 2020, we are particularly excited to be appearing at this year’s event. The key theme on our stand for 2021 is the TDSi GARDiS range, and our expert team will be on hand to demonstrate the various components, integration possibilities, and to discuss the security and practical benefits they deliver.” TDSi will be at Stand: 3a/D40, at The Security Event 2021, which will feature several ‘pods’ showcasing the new GARDiS range, including the GARDiS Web Embedded Controller, GARDiS Software, and GARDiS Bluetooth Low Energy Reader. GARDiS Version 2.2 software TDSi recently unveiled the new Version 2.2 of its powerful GARDiS software TDSi recently unveiled the new Version 2.2 of its powerful GARDiS software, which added a Cause-and-Effect engine to the PRO version, while all versions have gained additional bespoke user records fields for greater detail and flexibility in applications. Additionally, GARDiS now has full integration with Thinking Software’s renowned RotaOne Time & Attendance platform, providing a complete overview of staff movements and the security of facilities – something which is particularly useful in a rapidly changing and evolving world. The Security Event 2021 Zara Taylor stated, “We are debuting a new stand at The Security Event this year which perfectly reflects the exciting new technology that TDSi will be showing. It has been a long time since we have been able to physically meet and interact with visitors at a large UK event, but the NEC is the perfect venue to do this.” She adds, “Geographically central for many parts of the UK (and beyond) in terms of travel, it presents a friendly and well-organized venue for visitors to make the most of what will be on show, with the peace of mind that all safety precautions will be taken to ensure any risks are kept to a minimum. The TDSi team and I are very much looking forward to welcoming you to Stand: 3a/D40 from 7th-9th September!”

What Is The Impact Of Privacy Concerns On Physical Security?
What Is The Impact Of Privacy Concerns On Physical Security?

Adoption of General Data Protection Regulation (GDPR) by the European Union in 2016 set a new standard for data privacy. But adherence to GDPR is only one element, among many privacy concerns sweeping the global security community and leaving almost no product category untouched, from access control to video to biometrics. Because privacy concerns are more prevalent than ever, we asked this week’s Expert Panel Roundtable: What is the impact on the physical security market?