Fredrik Nilsson

A big trade show, such as the upcoming ISC West, has a lot to offer for attendees. How can attendees maximize the value they get out of ISC West? For advice, we go to our Expert Panel Roundtable, all seasoned veterans of many big trade shows. Specifically, we asked the panel: How can attendees get the most out of a big trade show like ISC West?

Products are the building blocks of systems and solutions. How those products are combined, and where the integration happens, is a variable in the physical security market. Before the advent of open systems, a single manufacturer typically combined his own products, using proprietary connections, into end-to-end solutions for customers. Open systems undermined that paradigm to some degree and made it possible for customers to pick and choose products from multiple manufacturers to be integrated into a solution. Lately, the pendulum has again swung toward “system solutions,” or end-to-end systems provided by a single manufacturer … Or has it? We asked this week’s Expert Panel Roundtable: Is the industry shifting from a focus on products to emphasizing end-to-end solutions? How is that a good (or bad) thing? 

Remarkable changes are happening in the video camera market for surveillance applications, including the emergence of lower-priced products that offer features that previously were only available at a much higher price point. Deflating prices of cameras are sometimes referred to as a “race to the bottom” – foreshadowing a market of low-cost cameras that all provide similar features. We asked this week’s Expert Panel Roundtable to comment on camera pricing trends and how customers can continue to find real value in the changing environment. Specifically, we posited: Lower-cost cameras have more features than ever. Why should a customer continue to buy “premium” cameras?

Once again, ISC West has come and gone. The show continues to please exhibitors and attendees. Reviews are generally glowing and enthusiastic. For all its successes, however, there is a certain repetition from year to year – a lot of the same players, the same technology trends (not to mention the same venue every year, but who doesn’t like Vegas?) But even among the repetition, there is usually at least one element that is surprising. Perhaps it’s the unexpected elements that keep us all coming back. We asked this week’s Expert Panel Roundtable: What surprised you most at ISC West in 2017?

Open systems are great at providing freedom for end user customers. But does the term “open system” mean the same thing throughout the industry? In the bad old days before the introduction and broad acceptance of open systems, security vendors produced proprietary systems that used only their own hardware and software. This locked in a customer to a specific vendor’s product line, and if another vendor offered a better product, the only way to get it was to switch to that vendor’s total solution. Open systems changed all that, in theory allowing the selection of best-in-class hardware, software and other components to meet customer requirements. But is the term “open” understood consistently in the market? We asked this week’s Expert Panel Roundtable: What is an open system? Is there a consensus in the marketplace of the definition of “open?” Although there is mostly a consensus in the panel’s answers, we did notice some variables.

Higher pixel count is better. It’s a basic tenet of the video surveillance market, or at least it is the implication as manufacturers continue to tout their latest products offering ever-higher pixel counts. But the reality is more nuanced, as our Expert Panel Roundtable panellists explain this week. Pixel count shouldn’t be seen as an end unto itself, but rather as a factor in determining what camera is applicable to which application. Pixel count is just one factor of several to consider, and the needs of the application must rule all decisions. We asked this week’s panel: How many megapixels are enough? At what point does additional resolution not matter, or not make economic sense?

More cameras today are providing more video than ever, but how much of the video is available when and how it is needed? The question often comes up when law enforcement entities are seeking to access video from private systems to help solve a crime. There are many more private video systems than public systems, but is the video available when needed? And what about privacy: In what situations is it acceptable to share private video for the public good? We took these questions to this week’s Expert Panel Roundtable. Specifically, we asked: When does it make sense to share video from private video surveillance systems with citywide systems? What are the technical and/or privacy hurdles to sharing video more widely?

Environmentalism is a universal consideration in most business sectors in 2016. Whether seeking to provide greener products, or looking for new ways to minimize waste of manufacturing processes, most companies are involved to some degree with environmental concerns. Green has not traditionally been a big driver in the security industry, but there are indications the profile of environmentalism is increasing. We asked this week's Expert Panel: How green (environmentally friendly) is the security industry? How should the industry mean time between failure as a whole (integrators and manufacturers) work to improve the industry’s environmental record?

Ensuring privacy is often a concern for video surveillance systems, especially in situations where a system intended for “public” surveillance could somehow, perhaps inadvertently, view private areas or situations. The classic example is an apartment building whose windows are within the range of a video surveillance camera. How can you provide video surveillance without invading the privacy of the apartment dwellers? Integrators and end users often turn to technology for a solution. We asked this week’s Expert Panel Round Table: How can smart camera features (such as privacy masking and programmable pan-tilt-zoom) address concerns about privacy?

The security market in the United States has been in a collective state of exhilaration since ISC West. The (possibly) unprecedented success of the big trade show has left us all feeling optimistic about the year ahead. Members of our Expert Panel Roundtable are joining the chorus of compliments for the show as they answer this week’s question: How successful was ISC West 2016? Did it meet your expectations?

Cities are increasingly connected using information and communication technologies, a trend often referred to as “smart cities.” In much the same way, “safe cities” initiatives are uniting businesses, city officials, law enforcement and other stakeholders in an effort to maximize the safety of businesses and citizens and to minimize theft and crime. Safe cities programs seek to leverage a variety of resources, including public-private partnerships, to make urban communities safer places to live, work and shop. It’s a rapidly growing market for physical security products and systems. We asked this week’s Expert Panel Roundtable: What are the physical security challenges of "safe cities" applications, and how is the market meeting those challenges?

One of the things all security systems have in common is that they depend on human operators, to one extent or another. But how often is the human factor overlooked in product design? Sometimes, more focus is aimed at increasing the functionality of a system, even at the expense of usability. That’s how we get systems that have more capabilities, although accessing that functionality may be hopelessly complex. Creating effective graphical user interfaces (GUIs) is an ongoing challenge for the security market, and the consumer market, with its iPads and smart phones, has raised the expectations bar. We asked this week’s Expert Panel Roundtable: What elements are required to make an effective video system user interface?

A major benefit of technology innovation is more application opportunities. As video cameras become better and more versatile, new uses are emerging that extend the benefits of video surveillance, often outside tried-and-true parameters. Sometimes security camera manufacturers are on the front lines to see new ways video is contributing value to integrators and end user customers. We asked this week’s Expert Panel Roundtable participants: What is the most unusual application of surveillance cameras you have seen recently?

Video cameras are smarter than ever. Video analytics functionality is available inside most cameras now on the market. Smarter cameras enable a system with distributed intelligence and also help to manage bandwidth and storage – on-camera intelligence can determine what video is important enough to tie up network resources and to eventually be retained or viewed. But on-camera video analytics have their limitations, and additional video intelligence at the server can add a new range of functionality to a system. We asked this week’s Expert Panel Roundtable: Given the rise in edge-based video analytics, what is the continuing role for server-based analytics systems?

With more physical security systems using Internet protocol and being connected to the enterprise IT network, it’s not surprising that the corporate IT department is more involved than ever in the buying decision – for better or worse. Does the IT department bring valuable resources to the table, or are they an impediment to the sales and integration process? It’s not a new issue, but an increasingly important one as the industry changes. We asked this week’s Expert Panel Roundtable: How is the increasing influence of the information technology (IT) department at an end user's company affecting the buying decision, and how should suppliers and integrators adapt?

Las Vegas is a city that bombards you with choices: dozens of glitzy hotels and casinos, a plethora of restaurants and eateries to satisfy any craving and an endless variety of entertainment guaranteed to delight and amuse. With so many options, it’s hard to decide where to spend your time. The same goes for ISC West. Like the city in which it’s being hosted, ISC West 2019 is going to bombard you with more options than ever before. Dozens of new technologies and vendors as well as old familiar faces will be vying for your attention. With only three days, it’s nearly impossible to explore every booth and every vendor. Ultimately, you’ll want to focus your limited time on companies whose partnership can lead to your organization’s long-term success. In that context, I’d like to suggest a few things to think about as you wend your way through this year’s tradeshow. The Next Wave In IP Technology  The fact that the whole world is going IP is nothing new. The network-based connectivity trend has been ongoing for more than 25 years. What’s changed is the nomenclature. Today it’s all about the Internet of Things (IoT).  What was once exclusively an analog-based video surveillance market has shifted predominantly over to IP For the security industry, the concept of IoT really began with connecting DVRs through a network. Then in 1996, IP cameras – the first true IoT devices – hit the market. Since then, what was once exclusively an analog-based video surveillance market has shifted predominantly over to IP, providing exceptional growth opportunity for any company wanting to be on the leading edge. Today, however, that market is relatively saturated and growing at a much slower rate. In response, consolidation of the market has started to accelerate. Many vendors are disappearing while a select few are becoming stronger. Though the IP video revolution is now a fait accompli, there are still a few ancillary security technologies that are just beginning to jump on the IP convergence bandwagon. I’m referring to two in particular: IP audio systems and IP intercom solutions.  Like their IP video cousins, these relatively new IP systems are built on open platform standards and provide the same benefits for convergence as happened in the camera space: better scalability and ROI, more functionality, and easy integration with third party systems. The technology is a great complement to a customer’s existing IP surveillance system or an ideal replacement for an antiquated analog audio system. So I’d recommend spending time at booths showcasing this technology. Listen to the crystal clear sound quality. Learn from the various vendors how easy IP audio systems are to custom configure, remotely manage and scale. And discover the different ways the IP technology can be used, from paging, public address and broadcasting background music to augmenting security systems and perimeter protection solutions. The potential markets that can benefit from this latest IP technology are wide and varied, everything from hotels, hospitals and transportation hubs to educational institutions and retail chains. So it’s well worth your time to take a look at this growing opportunity. AI has proven to dramatically improving the accuracy of Traffic Incident Detection analytics. But it’s too early in the game to assume that AI can be applied across the board Artificial Intelligence: Hype Vs. Reality Video intelligence or video analytics was the big trend a decade ago. But it quickly fizzled out when hype crashed into reality. In the ensuing years algorithms have greatly improved, leading to more reliable analytic performance. Now it’s commonplace for video surveillance solutions to include a wide range of analytics from motion detection and people counting to dwell time analysis, object left behind and license plate recognition.    The latest hype to capture the imagination is self-learning systems, often referred to as Deep Learning and Artificial intelligence (AI) With analytics gradually becoming mainstream, the latest hype to capture the imagination is self-learning systems, often referred to as Deep Learning and Artificial intelligence (AI). These self-learning applications parse event data and use what they’ve learned from the experience to make determinations or predictions that can increase the accuracy of future alerts. Before you get swept up in all the big promises that have yet to prove deliverable, take time at ISC West to educate yourself about the current state of the technology. AI works well in some areas.  For instance, AI has proven to dramatically improving the accuracy of Traffic Incident Detection analytics. But it’s too early in the game to assume that AI can be applied across the board. Talk to some of the AI vendors at ISC West to learn when and if AI might be right for your organization’s analytic applications. See who has actual, field-proven solutions and who is just offering ideas that might take many years to prove useful in real applications. Connecting With The Right Partner Think of ISC West as the ultimate meet-and-greet. Look around the tradeshow floor and see who might by likely partners Choosing the right partner is as important in business as it is life. Think of ISC West as the ultimate meet-and-greet. Look around the tradeshow floor and see who might by likely partners. You’re sure to find a number of new companies entering the field this year. Also be sure to notice which companies are absent. Have they left the surveillance industry? Are they struggling financially and can no longer afford to show up? If you partnered with them in the past, where does that leave your business today?  As you explore potential vendor relationships, make sure you not only look at the arc of their technology development, but also their long-term financial stability and the kind of support services they offer. Cybersecurity should be front and center on your radar, along with timely updates, product integration with your existing technology and ongoing training to gain the most benefit from your investment. Look into how eco-friendly the vendor’s products are, what they’re doing to recycle, minimize waste and lower their carbon footprint Think of ISC West as the ultimate meet-and-greet - look around the tradeshow floor and see who might by likely partners Another important thing to find out is whether their business ethics align with yours. Is sustainability important to your company? How about corporate social responsibility, diversity and inclusion? Ultimately you want to do business with healthy, innovative companies that share your core values.   If being green is a fundamental principal of your company, look into how eco-friendly the vendor’s products are, what they’re doing to recycle, minimize waste and lower their carbon footprint. If striving for better global citizenship is your corporate mantra, you need to know how the vendor is assuring their operation complies with environmental laws and regulations. In terms of maintaining social and ethical standards, it’s important to know where the vendor stands on issues such as human rights violations, compulsory child labor, fair wages and sourcing minerals from countries in armed conflict.  Go In With A Plan There’s so much to discover at ISC West this year that four days isn’t nearly enough time to see it all. So you’ll have to strategically pick and choose which booths and vendors to visit. I’d advise that you plan out your days in advance so that you can get the most value from the choices you make.

This year has unfolded generally as predicted. Complete solutions have enabled IP video to further penetrate the small to medium business markets. IP convergence opened up new fast-growing markets for IP intercoms and IP audio systems. The preponderance of IoT devices has driven cybersecurity efforts to new heights. In addition, lower prices, along with the increasing investment needed in R&D to keep pace with rapidly changing technology, have led to market consolidation. IoT Creates Opportunity For Cyber Breaches Rising public concern for security and a decent economy allowed for physical security investments to grow at a steady pace. Tradeshow attendance was robust, as was interest in security innovations relating to IoT, big data and cyber. Cybersecurity dominated center stage after reports of massive breaches within the security market, as well as headline grabbing cases like Equifax, PayPal and more. The Internet of Things has created an ecosystem rife with opportunities for cyber breaches. This is forcing everyone in the value chain to channel more resources into combatting this menace.The Internet of Things has created an ecosystem rife with opportunities for cyber breaches New Smart Compression Technology As video cameras continue to generate big data, we’re seeing a push for more sophisticated video analytics to extract quantifiable metrics and meaningful business intelligence from the images and metadata. This has created a fertile ground for self-learning analytics that can quickly parse big data, identify potential threats, and deliver more accurate predictions. New smart compression technology designed specifically for video surveillance preserves important forensic details like facial features and license plates in high resolution while smoothing out areas of little forensic value (such as walls). This greatly reduces bandwidth and storage. Companies that invest in innovation and building trust with integrators and end customers regarding cybersecurity will be the ultimate winners. How Axis Emphasizes Integrators And Customers Axis continues to expand its portfolio of IP-based security products. While IP video is the foundation of our company, we’ve rolled out new IP intercom and IP audio systems as well as integrated IP access control and IP radar detection devices. We’re putting greater emphasis on providing integrators and customers with world-class solutions, services and support rather than simply selling products through our channel partners. Our many Axis Experience Centers give customers a hands-on opportunity to explore our portfolio of products in an authentic environment and confer with experts on ways this technology can positively impact their business.

The top influencing trends in the security industry at ISC West 2017 will be big data, cyber security and the Internet of Things More than a thousand companies will be showing off their latest and greatest technologies and services at this year’s ISC West in Las Vegas. With so much to look at and experience, will you be able to pinpoint the next big thing or things that will dominate the security market in 2017? A good way to predict those upcoming trends is to look at what’s happening in some larger, adjacent technology industries, such as IT and consumer electronics. Major trends on these fronts are the most likely to influence what new products will be launched in the electronic security industry. Proof in point is H.264, an advanced compression technology ratified in 2003 and adopted as the new standard by the consumer industry a few years later. By 2009, it became the new compression standard for the video surveillance industry as well. The same thing happened with high resolution video cameras, first introduced into the consumer market and then gradually penetrating the video surveillance market a few years later. In fact, if you look at much of the product development in the sensor industry, it has been mainly driven by the consumer markets – think smart phone cameras and dashboard and rear-view cameras for the automotive industry.So, what influencing trends from the IT and consumer electronics industries can we expect to see in the security industry at this year’s ISC West? I believe there will be three: big data, cyber security and the Internet of Things. Security systems continually generate massive amounts of data and video surveillance cameras are probably the biggest culprits Translating Big Data Into Business Intelligence We all know that security systems continually generate massive amounts of data and video surveillance cameras are probably the biggest culprits. The question is: What do we do with all that collected data? This is where video analytics and integrating different systems come into play, enabling users to cross reference data for more comprehensive insights. When analytics were first introduced into the security market a decade ago, performance was less than optimal. However, the technology has slowly matured and become a much more robust and reliable tool for translating big data into usable business intelligence. In the coming year, expect to see more analytics being built into cameras and video management systems and becoming part of video surveillance companies’ standard offerings.The issue of dealing with ever more massive data collections will be compounded by the growing number of integrated security solutions that incorporate an exciting array of other sensor technologies in addition to the surveillance cameras. This will open the window of opportunity for big storage companies such as NetApp and DELL/EMC to capitalize on the big data trend and position themselves as strategic partners in the security industry. In 2016 there were several high-profile incidents where networks were compromised through breaches in their physical security systems Strengthening Cyber Security Despite hearing about data breaches for many years – everything from credit card information stolen from retail giants to patient files siphoned from healthcare institutions – the issue was not a major topic of discussion among physical security professionals; however, last year something changed. In 2016 there were several high-profile incidents where networks were compromised through breaches in their physical security systems. One of the most recent was at the presidential inauguration in January where a number of IP cameras and NVRs were discovered being hacked. It served as a wake-up call to the security industry as to the severity of the situation and brought the topic to the forefront for manufacturers. While cyber security certainly relies on technology for protection, even more important are policies, tools and training for integrators and users. Because the IT industry has dealt with this issue for many years, their experience can serve as a model for implementing comparable technologies and protocols for physical security. While there will likely be a lot of marketing around cyber security at ISC West, it is important that people take the time to fully understand exactly what technologies and tools vendors are delivering to address it. With all this new technology coming onto the market, the emphasis on education and supporting services will become more significant Internet Of Security Things IoT is really nothing new. If you look back to the first network-based IP cameras introduced in 1996, they were, in fact, true IoT devices. However, the concept of IoT has gained renewed energy in recent years because of IoT trends in the consumer industry – smart homes, connected cars and mobility in general. So, how will this play out at ISC West? Expect to see more smart devices sharing the network. We have seen IP-based access control systems, IP-based intercoms and even IP-based intelligent audio systems hitting the market over the last few years. If you look around any school, hotel or airport you will quickly realize that there are more speakers installed in those environments than cameras. Also look at the latest network-based innovations in perimeter protection, especially those using thermal cameras to provide high system accuracy. In addition, there will be companies debuting totally new types of IoT devices at ISC West this year, making 2017 the year of the Internet of Security Things. Security Education, Tools, And Services With all this new technology coming onto the market, the emphasis on education and supporting services will become all the more important. As you wander the aisles of ISC West this year, consider what new skills and tools you will need to reap the full benefit of mining big data, hardening your physical security systems and connecting smarter physical security devices to your network. {##Poll29 - Influences at ISC West 2017##}

Currently some retailers operate two separate speaker systems in their stores: one for broadcasting background music and one for announcements Twenty years ago, IP network cameras launched a revolution in video surveillance. Today, network audio systems are about to do the same for the speaker market. Back in 1996, the predominant video cameras were analog. They weren’t intelligent. They required an expensive and complex head-end of recording and monitoring systems. And their scalability was limited. When IP video systems came on the market they provided a much more scalable solution, one with powerful, native intelligence and most the functionality residing in-camera. It’s no wonder that analog sales are waning while IP network sales are overtaking the industry. A similar supplanting of technology seems inevitable for speaker systems as well. Today’s speakers are relatively inexpensive and “dumb” devices. They have no local intelligence. They require complex head-end equipment – mixers, amplifiers, etc. – that make them expensive and difficult to scale. Intelligent network audio systems, on the other hand, present a much more scalable solution. And like their IP camera counterparts, they provide far more power and functionality than what is currently on the market. Replacing Separate Systems With An All-In-One Solution Initially, network audio systems will be targeted to the retail marketplace. Currently some retailers operate two separate speaker systems in their stores: one for broadcasting background music and one for announcements. The former is generally linked to a streaming or canned music source and the latter is usually tied to the Voice over IP (VoIP) telephone system. For businesses trying to protect their bottom line, maintaining and managing those two separate systems is a costly and inefficient proposition. Retailers will find that the new, intelligent network audio system is a much better option. These all-in-one systems handle background music and announcements in a single, easily managed all-in-one solution. Much like IP video cameras, IP network audio systems are intelligent devices Intelligent Network Audio Systems Much like IP video cameras, IP network audio systems are intelligent devices. They come as a complete audio solution in a single unit, including on-board intelligence, equalizer, amplifier, mixer, digital signal processor, microphone, power supply, and loudspeaker, as well as streaming functionality and network connectivity through a PoE port. They also come with built-in SIP support which makes it easy to integrate them with a company’s VoIP telephone system for live announcements. They have open API for integrating into different subsystems, or for having additional functionality running as an app on-board the speaker, making the network audio system future-proof and ready to support additional music streaming solutions. Installation: Installation is simple because these all-in-one solutions are pre-configured to work and sound great right out of the box. No extra hardware is needed, nor do they require any audio expertise to operate. High quality audio: As full-featured sound systems, intelligent network audio systems are designed to deliver high-quality music playback and clear speech announcements. Combining two functions in one unit makes managing announcements and background music simpler and helps retailers create a uniform atmosphere and consistent service policy across multiple store locations. Programmability: A manager can pre-program audio schedules centrally as well as adjust the timing and volume of music and live and pre-recorded voice announcements on the fly. Easy self-monitoring: The built-in microphone provides a way for retailers to verify that the speaker is operating properly. The speaker can send a test tone through the system which the built-in microphone will pick it up to verify functionality. Seamless integration: As IP-based technology, the intelligent network audio system easily integrates with other systems on the network. For instance, when tied into the store’s surveillance system, the cameras can trigger an alert to the audio system to play a welcome message when someone enters the store. A more advanced application might involve video analytics to detect a customer’s age and gender and trigger a command to the audio system to begin playing a certain type of music. Conversely, if a certain type of patron crosses the threshold the camera may trigger an alert to the audio system to stop streaming music altogether. Or if the camera analytics detects suspicious loitering, it can trigger an alert to the audio system to play a warning message. Announcements can be scheduled or triggered by an event captured by a network surveillance camera, such as someone entering the store Scalable And Customizable Since the audio system is IP-based retailers can add or remove individual speakers from the network in an instant to accommodate changing needs. Versatile operating options: Because they are intelligent, programmable devices they can be addressed and controlled individually or in groups. Through a smart interface, a retailer can send a command to a single speaker or a unified command to multiple units simultaneously. By creating zones to address groups of loudspeakers a retailer can direct different background music, live or pre-recorded announcements or control and change the volume for each unit individually and/or synchronize music and announcements for different clusters. Multiple audio sources: The ability to play music is integral to intelligent network speakers. When it comes to sourcing that music, the devices leave the path wide open. Retailers can draw from the speakers’ preinstalled audio player application. They can create and schedule their own MP3 playlists from audio streaming services. Or they can air local playlists that they’ve compiled and stored on an SD card residing within the network audio system. Announcements can be scheduled from pre-recorded audio files or, as mentioned above, triggered by an event captured by a network surveillance camera. On The Horizon In addition to being smarter, easier to manage, more cost-efficient, and more scalable than their dumb predecessors, these new intelligent network audio systems are designed on open platforms. This provides unlimited potential for integrating the sound system with a retailer’s other communications and security systems. It also opens up the possibilities for strategic deployments in other business sectors that would benefit from intelligent network audio systems such as schools, hospitals, and banks. Building on the open platform design, third-party developers will be able to create add-on applications that will further increase the functionality and adoption of intelligent network audio systems across industries for many years to come. Save

Though primarily developed for consumer electronic devices, the advantages ofH.265 compression technology make it ideal for the world of physical security Ever since digital video systems were introduced the race was on to develop compression technologies to reduce runaway bandwidth and storage consumption. We’ve watched the industry roll out MJPEG, MPEG and H.264 advanced compression standards in direct response to each innovation. With adoption of HDTV and 4K solutions becoming more widespread – coupled with demands for higher frame rates and longer retention times – it’s easy to see that the trajectory towards H.265 was inevitable. While the initial push for progressively more advanced compression algorithms originated with the consumer market, nowadays the surveillance industry is adding its own enhancements that address the unique efficiency requirements of security customers.  How Close Are We To Broad-Based Adoption Of H.265? Today H.264 holds the lion’s share of recorded video across the security industry.  But it took six years from the time the standard was ratified for it to achieve that status in the surveillance industry. Network camera manufacturers first rolled out products with dual CODEC support so that security practitioners could deploy MPEG4 cameras initially and then enable H.264 when their recording platform offered a solution. This same pattern will likely repeat itself with H.265 but hopefully at a much-accelerated rate. H.265 was officially ratified in April of 2013 with an additional version updated in 2015. Though primarily developed for consumer electronic devices, the compelling advantages offered by this innovative compression technology made it a prime candidate for adoption in the world of physical security. Yet in 2016 only a few manufactures offered H.265 solutions and there was close to zero support from VMS developers. It’s the same way our industry approached the adoption of H.264: camera manufacturers lead the way and VMS developers played catch up. Despite the superiority of H.265, there still seems to be a lot of foot dragging about adoption. Part of that is just a matter of technology maturing, but part of that is the question of who owns the patent rights and what they’re doing with them. Wrestling With Licensing And Royalty Structures Two organizations – HEVC Advance and MPEG LA – represent the patent pools for H.265. HEVC Advance wants to institute a licensing model for the HEVC CODEC that includes a royalty on revenues generated on the content developed by any HEVC-enabled device. This royalty on content has prompted strong backlash from companies like Google, Amazon and Netflix who have joined others to develop the Alliance for Open Media, a royalty-free alternative to H.265. Why should the security industry care about this royalty battle? We don’t draw revenue from surveillance video. But here’s the catch. What happens when a customer uses a hosted solution? Video Surveillance as a Service (VSaaS) provides customers with on-demand access to content that will be generated by cameras using H.265. It’s like having a private Netflix account of your recorded video and that service generates revenue for the hosting provider. That’s why HEVC Advance has made choosing video codec support a bottom line discussion for companies offering VSaaS solutions. An alternative is the MPEG LA which collects the licensing fees we have all been paying for using H.264 and previous versions of CODECs managed by the group. MPEG LA uses a more traditional model that only licenses the encoding or decoding, which most view as simply the cost of doing business in the video industry. This enables MPEG LA to largely avoid the backlash unleashed on HEVC Advance. How it all shakes out in the consumer electronics industry will eventually influence what happens in our industry. But at this point, the immature licensing models are sowing confusion in markets and slowing down the adoption. H.265 represents true cost savings, especially for surveillance professionals who don’t have unlimited budgets Why Is The Push For H.265 Worth The Effort? Despite the current controversies, H.265 is well worth the effort. With claims of a 50% decrease in bitrate compared to H.264, H.265 represents true cost savings especially for security professionals who don’t have unlimited budgets. Implementing H.265 can cut existing storage requirements in half. Think what customers could do with the additional space and savings: Increase the resolution on their existing cameras to gain more pixels on target. They could widen their fields of view; increase detection, recognition and identification; and possibly deploy fewer cameras for a given scene. Increase the frame rate of their recordings to increase situational awareness. Operator could review more fluid motion video as well as “frame grab” the perfect image for possible prosecution. Deploy more cameras at the same resolution and frame rate. As more opportunities for surveillance present themselves, H.265 allows users to expand their operation without overtaxing bandwidth consumption and other resources. Introducing New Intelligent Compression Techniques H.264 is likely to be the video standard of choice for the foreseeable future based on the barriers of entry for H.265 mentioned above. However, there are still options for reducing bit rates further with existing algorithms, especially for surveillance video. One traditional solution allows the user defines a static region of interest. But there are two problems with that approach: 1) the suspicious individual is likely to move out of a static region of interest and 2) if you try to compensate for that fact by making the region of interest too big, you miss out on the compression savings. Axis Communications solved those shortcomings with a more advanced technique called Zipstream. A tremendously more efficient implementation of H.264, it can reduce bandwidth and storage requirements by 50 percent or more when compared to standard H.264. Interestingly, that is the same savings that H.265 is touting. What makes Zipstream unique is that it dynamically allocates regions of interest depending on activity in the camera’s field of view. Getting The H.265 Ball Rolling Once the market works out the obstacles with licensing and VMS compatibility, manufacturers and customers will begin rolling out H.265 solutions. Industry pundits expect that more companies will launch H.265 cameras in 2016, but broad adoption may not occur for another few years. On the other hand, video coding enhancements such as Zipstream will most likely be applied to whatever compression standards are launched in the future.

The security industry continued to grow in 2015, although it was a bit slower than expected. Most noticeably, we saw a lot of M&A activity throughout the industry, including our own new ownership under Canon. Business continues as usual, and we have and will maintain our separate brand. The industry also experienced more price pressure on hardware than in previous years. Axis U.S. Expansion Plans 2016, IP Video, IoT The discussion of price versus value will be a common one in 2016. There can only be one player with the lowest cost, but there is a part of the market focused just on cost. However, many companies will keep building on value and quality. IP video will remain the de facto choice in enterprise systems with IP convergence continuing and accelerating in small and mid-markets. The concept of the Internet of Security Things and integration will also continue into the next year in access control, audio, intercom, etc. Innovation has always been a focus of ours, and 2015 was no different. Each year we reinvest in R&D to bring dozens of new products to the market. Axis’ Zipstream technology, which reduces storage and bandwidth requirements, was very well received by the industry and was recognized in the SIA New Product Showcase at ISC West. Axis also launched new Internet of Things devices, including a video door station and network horn speaker.  The U.S. Expansion Plan continues with the opening of a second regional Axis Experience Center in Irvine, Calif., and several more planned for 2016. Also in early 2016, construction will begin on Axis’ new global headquarters in Lund with space for 1,100 employees. As a public company, financial information is also available on our website under Investor Relations. See the full coverage of 2015/2016 Review and Forecast articles here

In its continued effort to innovate and meet market needs, Axis Communications, the global provider of network video, announced the launch of the 7th generation of their chipset. ARTPEC 7 will bring an array of new capabilities and features to Axis network cameras, namely even better imaging, enhanced security features, powerful compression and ability to run analytics on the edge. Moreover, since the chip is fully developed by Axis, it provides a layer of control that is crucial for effective cybersecurity. “We’re one of only a few manufacturers that develops our own chipset, therefore the creation of ARTPEC 7 is a key differentiator for us and a significant benefit to our customers,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. The ARTPEC 7 improves all the signature Axis technologies that have been created to address difficult light conditions “In this generation of ARTPEC we’ve included many important features, such as upgraded security. Also, unlike other chips, it’s not a generic design. Rather, it’s 100% optimized for creating high-quality Axis network video solutions. This launch truly exemplifies our vision to innovate for a smarter, safer world.” Better Imaging In Low-Light Conditions Due to a completely redesigned image processing pipeline, the ARTPEC 7 further improves all the signature Axis technologies that have been created to address difficult light conditions. For example: Lightfinder 2.0 will deliver more saturated and realistic colours than ever before in low-light, along with the sharpest images of moving objects even in the darkest areas. Forensic WDR will provide clearer images of moving objects as well as enhanced detail in backlit scenes, or scenes with big differences between the lightest and darkest areas. Increased sensitivity to light also significantly extends the range of illumination for Axis cameras with IR. Enhanced Security Features Future Axis cameras will let users choose between H.264 and H.265 video encoding depending on what best suits their systemARTPEC 7 enables ‘built-in’ security features for Axis cameras, including signed firmware so only secure authorized firmware can be installed, and secure boot, which prevents booting of unauthorized firmware. Future Axis cameras will also let users choose between H.264 and H.265 video encoding depending on what best suits their system and surveillance needs. Either encoding standard in combination with Axis Zipstream technology will now require even lower bandwidth and storage space without sacrificing image quality. In addition, users are free to re-evaluate their choice of codec at any time if their requirements should change. Real-Time Object Detection Engine Finally, this chip features a real-time object detection engine that will make it possible for Axis and Axis partners to develop powerful analytics to automatically detect and differentiate between people, faces and objects. Moving forward, ARTPEC 7 will be the basis for the majority of Axis network video products. One of the first cameras to include this chip is the AXIS P1375, which is set to be showcased at ISC West at booth #14051.

As the industry looks for effective, integrated solutions that improve security and enhance business, Axis Communications, a provider in network video, plans to announce the debut of new products and solutions at ISC West 2019. These products include new developments in network audio, multidirectional and infrared (IR) camera capabilities, and access control technology, highlighting Axis’ commitment to taking a leading role in the security industry. “It is always a privilege to attend ISC West, and this year we look forward to showcasing a number of exciting new products and solutions,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “Building a smarter, more secure world--by providing all of our stakeholders with the solutions that they need to succeed--is our primary goal. We are eager for another opportunity to reach more people face-to-face while demonstrating some of the new security innovations that we’ll be releasing soon.” AXIS P3719-PLE is able to capture images with exceptional sharpness and clarity regardless of lighting conditions Multidirectional Camera Coverage The multidirectional, four-channel AXIS P3719-PLE Network Camera features Quad HD resolution and a 30 FPS framerate and is capable of providing 24/7, 360-degree coverage. This easy-to-install outdoor camera can be either recessed or corner mounted and comes with an integrated IP66/IP67-rated weather shield. Axis Lightfinder technology, WDR, and 360-degree IR illumination ensure that AXIS P3719-PLE is able to capture images with exceptional sharpness and clarity regardless of lighting conditions. AXIS P3719-PLE incorporates four varifocal camera heads, allowing the camera to easily monitor four different directions, and is able to provide high-quality 360-degree overviews or a combination of overviews and detailed close-ups. The AXIS P3719-PLE is highly cost effective, essentially providing the benefits of four cameras in one. Advancements In Network Audio Network audio is widely used for functions including security, announcements, and background music AXIS C8210 Network Audio Amplifier makes migration from traditional to network audio systems smart and easy by enabling any passive speaker to benefit from the same feature set as Axis network speakers. By pairing the AXIS C8210 with AXIS Audio Management Software, users can enjoy benefits that include flexible zoning, managing and monitoring all audio devices from a single interface and easy integration to systems like SIP, VoIP, and camera systems. Additional product benefits include an amplifier with built-in equalizer, 15W power output for up to eight speakers, support for health monitoring, and an I/O and SD-card slot. Network audio has extensive applications, and is widely used for functions including security, announcements, and background music. Heavy-Duty IR Capabilities In response to demand for more heavy-duty PTZ cameras with built-in IR illumination, Axis is launching the new AXIS Q6215-LE PTZ Network Camera. The camera comes with a half-inch sensor and combines high-quality imaging with fast pan, tilt, and zoom functionalities. AXIS Q6215-LE features long-range OptimizedIR technology alongside IR LEDs capable of adjusting to the camera’s zoom, enabling superior video quality at up to 1,300 ft., even in low light or complete darkness. AXIS Q6215-LE features a robust design capable of withstanding difficult weather conditions, including wind speeds of up to 150 MPH, making it ideal for open-area surveillance such as airports, harbors, and highways. AXIS A8207-VE integrates with other systems and solutions, including video management and access control Multifunction Door Security AXIS A8207-VE Network Video Door Station represents the evolution of the traditional door station, combining access control, two-way audio capabilities, and a 6 MP security camera in a single device. The station also includes an integrated RFID reader for easy employee access and enables remote entrance control using a computer, phone or mobile device. AXIS A8207-VE reduces the number of devices needed at the door while supporting analytics including motion and sound-based detection, which can be used to trigger events including verbal greetings or recordings. Additional benefits include a built-in keypad for dialling and PIN verification, acoustic echo cancellation and noise reduction, and SIP, VAPIX, and ONVIF compatibility. AXIS A8207-VE easily integrates with other systems and solutions, including video management, access control, and VoIP communications. These and other products and solutions will be showcased at ISC West 2019 in Axis’ booth #14051.

Axis Communications, provider of network video solutions, has announced new products and solutions to be introduced at ISC West. The main areas of development include, small business, seamless panoramic surveillance, and audio. “We are excited to attend ISC West and to showcase our products and solutions there,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “We encourage attendees to come to our booth to experience our newest innovations for a smarter, safer world and to learn more about what Axis will be releasing in the coming months.” AXIS Companion Eye Mini L is a fixed mini dome with a compact design for indoor use Fixed Dome and Bullet Cameras AXIS Companion Eye Mini L is a fixed mini dome with a compact design for indoor use, and AXIS Companion Bullet Mini LE is an outdoor-ready fixed, bullet-style camera. In addition to built-in IR for surveillance in dark conditions, both cameras offer high-quality video in HDTV 1080p and 2 MP resolution, wide dynamic range technology to handle scenes with complex light conditions and require AXIS Companion Recorder for system completion. The cameras, which are designed for the small business market to use with AXIS Companion Video Management Software, are 70% smaller than the existing AXIS Companion cameras, making them ideal for discreet installations in small business environments such as, restaurants, small boutiques shops and office spaces. The panoramic multi-sensor AXIS P3807-PVE Network Camera provides a seamlessly stitched 180° panoramic experience Multi-sensor Network Camera The panoramic multi-sensor AXIS P3807-PVE Network Camera provides a seamlessly stitched 180° panoramic experience and eliminates blind spots through a 90° vertical field of view. This fixed dome camera provides an easy, reliable, and cost-efficient installation, which reduces installation time, cabling, and VMS license costs. Using top-line image sensors, along with Axis Forensic WDR and Lightfinder technologies, the AXIS P3807-PVE provides great video quality in any light conditions while providing full coverage and forensic video quality. This camera is ideal for covering large open areas such as campuses, public places, and parking lots. AXIS T61 Audio & I/O Interface Series enables two-way audio and I/O connectivity together with compact, cost-efficient Axis cameras that do not have the functionality built in. Installed between the switch and the camera, the AXIS T61 unit provides connectivity where it’s needed. With Axis’ new Portcast technology, the camera can then deliver video and audio through a single stream, requiring no additional IP address - the camera will act as if audio and I/O were built in. Portcast will first be enabled with selected cameras from the AXIS M30 Series and, in coming months, will be available in additional cameras. AXIS Audio Manager C7050 Server enables the configuration and management of larger, more complex audio systems Audio Manager AXIS Audio Manager C7050 Server enables the configuration and management of larger, more complex audio systems. The AXIS Audio Manager comes with the management software pre-installed, making the installation process easier. When coupled with Axis C Series products, AXIS Audio Manager enables central management of audio content, zone management, and scheduling in larger, distributed setups, such as retail stores or large school campuses. Axis’ products and solutions will be showcased at ISC West in Axis’ booth #14051.

Axis Communications, the market leader in network video, today announced AXIS M5065 Network Camera, a new palm-sized PTZ camera with wireless I/O connectivity for communication with other devices using the Z-Wave Plus standard. This new addition enables flexible wireless communication with supporting security devices. AXIS M5065 delivers HDTV 1080p resolution and includes analytics such as, AXIS Video Motion Detection, removed object detection as well as audio volume and scream detection. The discreet AXIS M5065 Network Camera comes with 5x optical zoom, autofocus and built-in analytics. AXIS M5065 “The introduction of the AXIS M5065 truly shows Axis’ dedication to innovation and incorporating new technologies into our solutions,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “Having wireless I/O capability and utilising Z-Wave Plus technology gives users tremendous flexibility when building their customized surveillance solution.” With the camera’s wireless I/O connectivity, it is possible to use an on/off command to control up to six wirelessly connected devices supporting Z-Wave Plus. The technology allows business owners to easily and cost-efficiently design a customized system, combining camera and accessories based on their needs. Changes and updates to the system can be made just as easily. Additionally, the wireless I/O connectivity enables flexible system deployment, providing high-quality, and indoor surveillance. Axis’ four wireless I/O compatible devices include: AXIS T8344 Power On/Off Plug AXIS T8342 Door/Window Sensor AXIS T8341 PIR Motion Sensor AXIS T8343 Alert Button

Our most popular articles in 2017 reflected changing trends in the U.S. security market, from deep learning to protection of mobile workers, from building automation to robotics. Again in 2017, the most read articles tended to be those that addressed timely and important issues in the security marketplace. In the world of digital publishing, it’s easy to know what content resonates with the market: Our readers tell us with their actions; i.e., where they click.   Let’s look back at the Top 10 most-clicked articles we posted in 2017. They are listed in order here with the author’s name and a brief excerpt.  1. Las Vegas Massacre Demands Reevaluation of Hospitality Sector Security The Oct. 1, 2017, sniper attack from a 32nd-floor room at Mandalay Bay, overlooking 22,000 people attending a country music festival, has been compared to “shooting fish in a barrel.” When the bullets rained down, there was nowhere to hide. The attack came from outside the “perimeter” of the event, so any additional screening of attendees would not have prevented it. There are also implications of the Las Vegas massacre for the hospitality industry. Hotels and resorts such as Mandalay Bay have not generally embraced technologies like the explosives scanners or X-ray machines used at airport terminals, at least not in the United States. 2. Deep Learning Algorithms Broaden the Scope of Video Analytics [Zvika Ashani] Until recently there have been minimal applications of Machine Learning used in video analytics products, largely due to high complexity and high resource usage, which made such products too costly for mainstream deployment. However, the last couple of years have seen a tremendous surge in research and advances surrounding a branch of Machine Learning called Deep Learning. The recent increased interest in Deep Learning is largely due to the availability of graphical processing units (GPUs). GPUs can efficiently train and run Deep Learning algorithms The last couple of years have seen a tremendous surge in research and advances surrounding a branch of Machine Learning called Deep Learning 3. Home Security Systems: Why You Need to Upgrade From 3G to 4G Technology [Missy Dalby] The current communication method for most home security systems is via CDMA and 3G (GSM) technologies. With the emergence of faster, better, and stronger 4G LTE technology, carriers are migrating away from old technology standards and methods towards new, more efficient ones. As such, the older technology is going dark, and soon. Manufacturers of cellular modules have stopped making them. At the end of 2018 they will stop letting customers add systems utilizing 3G radios to their channels. 4. Diving into AI and Deep Learning at NVIDIA’s San Jose Conference [Larry Anderson] Video analytics applications fall under NVIDIA's “AI City” initiative, which they describe as a combination of "safe cities" (video surveillance, law enforcement, forensics) and "smart cities" (traffic management, retail analytics, resource optimization). Depending on the application, AI City technology must function in the cloud, on premises and/or at the edge. NVIDIA’s new Metropolis initiative offers AI at every system level, from the Jetson TX2 "embedded supercomputer" available at the edge, to on-premises servers (using NVIDIA’s Tesla and Quadro) to cloud systems (using NVIDIA’s DGX). 5. Physical Security Evolves to Protect Mobile Workers [Annie Asrari] With an increasing number of employees traveling and working remotely, the days of a dedicated worker who commutes to and from a single location every day of the week are just about over. Security professionals must take a second look at their policies and procedures for employee safety. To protect employees in this new mobile world, where people, assets and brand reputation threats may face higher than normal levels of safety and security risks, businesses must focus less on securing physical, four-wall perimeters and instead take a global approach to security that focuses on protecting traveling, remote and lone workers. Businesses must take a global approach to security that focuses on protecting traveling, remote and lone workers 6. New Security Technologies Driving Excitement on Busy ISC West Day One [Larry Anderson] ISC West in Las Vegas kicked off April 5 with an expanding focus on new technologies and new applications, including some that go beyond any narrow definition of security. “Technology is disrupting the market and executives are taking our solutions beyond security,” says Moti Shabtai, CEO and President of Qognify. “They are starting with security and quickly moving to other risk and business continuity issues in the organizations. They want a clear return on investment (ROI), which we can deliver if we move from covering a limited island of ‘security’ issues and give them the value of also managing risk, safety, and operations.” 7. Optimizing Building Automation for Good Return on Investment [Minu Youngkin] Smart buildings are on the rise around the world, not only because a growing number of companies are considering their environmental impact, but also because of the dramatic cost savings that can be realized through integration. In every building that has an integrated security and access control system, an opportunity awaits to also integrate the building’s energy use, water use, ventilation and more. The key is to effectively convey the tremendous potential of this new technology to the end user. 8. ISC West 2017: How Will IT and Consumer Electronics Influence the Secuirty Industry? [Fredrik Nilsson] A good way to predict trends [at the upcoming ISC West show] is to look at what’s happening in some larger, adjacent technology industries, such as IT and consumer electronics. Major trends on these fronts are the most likely to influence what new products will be launched in the electronic security industry. Proof in point is H.264, an advanced compression technology ratified in 2003 and adopted as the new standard by the consumer industry a few years later. By 2009, it became the new compression standard for the video surveillance industry as well. Violence will continue to challenge the healthcare sector in the future 9. The Future of Healthcare Security: Violence Response and Emergency Preparedness [Ben Scaglione and David LaRose] Violence will continue to challenge the healthcare sector in the future. Domestic violence, child abuse, behavioral health, drug and alcohol abuse will all continue to challenge hospital staff in the Emergency Department, Women’s Health, and behavioral health areas. The Hazard Vulnerability Assessments (HVA) along with facility wide risk assessments helps in defining risk severity and identifying historical patterns of violence. 10. Robot Revolution: Uncovering the Real Value of Security Robots [Steve Reinharz] The security coverage that a robot offers in the case of a shopping mall can be easily overshadowed by the fact that the machines seem to serve to entertain the population. Instead, security robots can best be utilized for more high-level roles, such as in critical infrastructure sites, corporate campuses and educational facilities, where wide, expansive spaces require continuous protection. In these locales, security can be difficult to achieve, as cost, location and lack of resources make the logistics of deployment difficult.

SourceSecurity.com’s most trafficked articles in 2017 reflected changing trends in the market, from facial detection to drones, from deep learning to body worn cameras. Again in 2017, the most well-trafficked articles posted at SourceSecurity.com tended to be those that addressed timely and important issues in the security marketplace. In the world of digital publishing, it’s easy to know what content resonates with the market: Our readers tell us with their actions; i.e., where they click. Let’s look back at the Top 10 articles posted at SourceSecurity.com in 2017 that generated the most page views. They are listed in order here with the author’s name and a brief excerpt. MOBOTIX is increasingly positioning itself as a specialist in high-quality IP surveillance software 1. MOBOTIX Aims High with Cybersecurity and Customer-Focused Solutions [Jeannie Corfield] With a new CEO and Konica Minolta on board, MOBOTIX is set for expansion on a global scale. But how much growth can we expect for a company like MOBOTIX in an increasingly commoditised surveillance market, where many of the larger players compete on price as a key differentiator? While MOBOTIX respects those players, the German manufacturer wants to tell a different story. Rather than competing as a camera hardware manufacturer, MOBOTIX is increasingly positioning itself as a specialist in high-quality IP surveillance software – camera units are just one part of an intelligent system. When MOBOTIX succeeds in telling this story, partners understand that it’s not about the price. 2. ‘Anti-Surveillance Clothing’ Creates a New Wrinkle in Facial Detection [Larry Anderson] The latest challenge to facial recognition technology is “anti-surveillance clothing,” aimed at confusing facial recognition algorithms as a way of preserving “privacy.” The clothing, covered with ghostly face-like designs to specifically trigger face-detection algorithms, are a backlash against the looming possibility of facial recognition being used in retail environments and for other commercial purposes. 3. Drone Terror: How to Protect Facilities and People [Logan Harris] Already, rogue groups such as ISIS have used low cost drones to carry explosives in targeted attacks. Using this same method, targeting high profile locations to create terror and panic is very possible. Security professionals and technologists are working furiously to address the gaps in drone defense. Compact Surveillance Radar (CSR) is a security technology addressing the problems with other types of detection. CSR, like traditional radar, has the benefit of being able to detect and track foreign objects in all weather conditions, but at a fraction of the size and cost. The last couple of years have seen a tremendous surge in research and advances surrounding a branch of Machine Learning called Deep Learning 4. Deep Learning Algorithms Broaden the Scope of Video Analytics [Zvika Anshani] Until recently there have been minimal applications of Machine Learning used in video analytics products, largely due to high complexity and high resource usage, which made such products too costly for mainstream deployment. However, the last couple of years have seen a tremendous surge in research and advances surrounding a branch of Machine Learning called Deep Learning. The recent increased interest in Deep Learning is largely due to the availability of graphical processing units (GPUs). GPUs can efficiently train and run Deep Learning algorithms 5. Body Worn Cameras: Overcoming the Challenges of Live Video Streaming [Mark Patrick] Most body camera manufacturers, that are trying to stream, attempt to use these consumer technologies; but they don’t work very well in the field, which is not helpful when you need to see what is happening, right now, on the ground. The video must be of usable quality, even though officers wearing the cameras may be moving and experiencing signal fluctuations – most mobile video produces significant delays and signal breakups. Video and audio must always remain in sync so there’s no confusion about who said what. Therefore, special technology is required that copes with poor and varying bandwidths to allow a real-time view of the scene and support immediate decision-making by local and remote team members and support teams moving to the scene. 6. QinetiQ Demonstrates New Privacy-Protecting Body Scanner for Crowded Places [Ron Alalouff] QinetiQ has developed a scanner that can be used in crowded places without having to slow down or stop moving targets. The body scanner, capable of detecting hidden explosives or weapons on a person, has been demonstrated publicly in the United Kingdom for the first time. SPO-NX from QinetiQ – a company spun out of the UK’s Defense Evaluation and Research Agency (DERA) in 2001 – can quickly screen large groups of people for concealed weapons or explosives in a passive, non-intrusive way, without needing people to stop or slow down. 7. ISC West 2017: How Will IT and Consumer Electronics Influence the Security Industry? [Fredrik Nilsson] A good way to predict trends [at the upcoming ISC West show] is to look at what’s happening in some larger, adjacent technology industries, such as IT and consumer electronics. Major trends on these fronts are the most likely to influence what new products will be launched in the electronic security industry. Proof in point is H.264, an advanced compression technology ratified in 2003 and adopted as the new standard by the consumer industry a few years later. By 2009, it became the new compression standard for the video surveillance industry as well. By drawing data from a number of different sources and subsystems, it is possible to move towards a truly smart environment 8. Integrating Security Management into Broader Building Systems [Gert Rohrmann] Security solutions should be about integration not isolation. Many organizations are considering their existing processes and systems and looking at how to leverage further value. Security is part of that focus and is a central component in the move towards a more integrated approach, which results in significant benefits. By drawing data from a number of different sources and subsystems, including building automation, it is possible to move towards a truly smart environment. 9. How to Use Video Analytics and Metadata to Prevent Terrorist Attacks [Yury Akhmetov] How we defend and prevent terrorism must be based on intelligent processing of information, and an early awareness of potential threats – and effective preventive action – may eliminate most attacks. Video analytics, automated surveillance and AI decision-making will change the rules of the struggle between civilians and terrorists by making attempted attacks predictable, senseless and silent. To what extent can technology investigate and prevent terror crimes considering the latest technology innovations? 10. Next Generation Video Analytics: Separating Fact from Fiction [Erez Goldstein] ‘Next generation video analytics’ is a catchy marketing phrase, is how much substance is behind it? Video analytics as a technology has been with us for many years, but there has always been an air of confusion and mystery around it, in large part created by Hollywood movies, where every camera is connected, an operator can search the network and locate the villain in a matter of seconds. I am pleased to say that, in many respects, fact has caught up with fiction, with the newest video analytics solutions that are now on the market focusing on search and specifically real-time search. These solutions have been tried, tested and proven to help reduce search time from hours to minutes and even seconds.

Technology, products and services are vital to the security market, but so are the people behind them. This year, SourceSecurity.com has been highlighting some of the key characters who make up the security market. Along the way, we’ve discovered a broad spectrum of experiences and viewpoints that make up the industry. Many of the most insightful responses were to the question: What is the best professional advice you have received (and from whom)? Don’t underestimate yourself, says Don Erickson, CEO of the Security Industry Association Scott Brothers, Executive Vice President of Corporate Development, Oncam Listen, listen and listen some more. Which continues to take real training because of my passion over spilling into a “need to be heard” when really, I should be listening. It’s a trait I continually work on and seek feedback on. Listening for me equals learning and the best ideas sometimes come from the unexpected voice in the room. The open environment we cultivate at Oncam really promotes this kind of interaction at all levels. Don Erickson, CEO of the Security Industry Association Don’t underestimate yourself. John Stroia who is a former chairman of SIA and presently the president of Hamilton was literally the first person who encouraged me to apply for the CEO role at SIA. I was perfectly content handling government relations at the time the position opened. I also hadn’t aspired to the role. John actively encouraged me to go for it despite my reservations about whether I was ready for it.  Liam McShane, Sales Director at Perfect Display Technology Take whatever chances come along. It’s much better to regret something you did than something you didn’t do! (From a mentor at my first financial services company) Return all calls as soon as possible and no later than the end of each day, advises Scott Schafer Eddie Reynolds, President & CEO of Iluminar Many of my childhood friends' parents would always say to me, “If no one wants to give you an opportunity, create your own.” Scott Schafer, Chairman-elect of the Security Industry Association My father was in the major appliance industry and showed by example the importance of outworking your competitor.  He also made sure to return all calls as soon as possible and no later than the end of each day. Kim Loy, Director of Marketing at Vanderbilt Industries The best advice I have received is that we are only in competition with ourselves. If we strive to always improve our knowledge and performance, success will follow. That there are no boundaries, we are all capable of doing anything we strive to do as long as we don’t set limits for ourselves. This advice is something that I heard from a very young age and grew up completely believing – it came from my dad, Chuck Robinson. Thomas J. Langer, President of ASIS International From my father and totally by accident. He was 60 and learning computer aided design which was making his drafting table obsolete. I asked him why, at 60, do that now? His response was that he doesn’t get to choose where advancements take his profession. I have never forgotten that and therefore never settled for the status quo. Change and advancement are a constant in everything. You have to have a work life balance and be resilient in order to manage the ups and downs of business and your career Thomas Cook, Vice President of Sales at Hanwha Techwin America My first manager, Marty Meyer, told me when to keep emotion out of everything you do at work; especially when you are negotiating and presenting your side or case. Fredrik Nilsson, Vice President of the Americas at Axis Communications My manager, Bodil Sonesson, VP of Global Sales at Axis has given me great advice over the years. She says that your career “is a marathon not a sprint,” meaning, in order to be successful long-term you have to have a work life balance and be resilient in order to manage the ups and downs of business and your career. Kenneth Hune Petersen, Chief Sales and Marketing Officer of Milestone Systems Flemming Tamstorf, CEO of my former company, showed me by example that you should never tell anyone “See, I told you so.” He never did it himself. If you play to the limit, there is a risk that you will fail. If you’re taking a risk, things can go wrong. And he never said “I told you so.”

Axis Communications, a provider of network video, has announced that the integration of 2N’s North American operations with Axis North America will be completed as of January 1, 2018. Axis 2N Acquisition In 2016, Axis acquired 2N, a provider of IP-intercom, and this integration will help further expand 2N’s position in the U.S. and Canadian intercom market. Additionally, aligning with 2N will help Axis accelerate growth in the quickly converging IP-Intercom market. 2N employees in North America will be employed by Axis Communications, Inc. and all 2N products will be available through Axis’ standard distribution channels. Faster Sales Development “North America is the largest market for Axis, and is a priority market for future development. By including 2N’s IP-intercom products and technology into the Axis organization, we are creating a complete range of intercom solutions for our customers,” said Fredrik Nilsson, Vice President, Americas, Axis Communications, Inc. “As we also open our sales channels to 2N, we are enabling a faster sales development of IP-intercom products in our region.” “By joining forces with Axis Communications, the Company (2N) and its customers will be see a significant improvement,” said Oldrich Stejskal, Chief Executive Officer, 2N. “The 2N brand is strong in this market and will remain as it will be actively promoted throughout North America by a dedicated 2N business development team within Axis’ North American operations.”

Axis Communications, the global leader in network video, announced the grand opening of their newest Axis Experience Center (AEC) in Irving, Texas. The official grand opening ceremony and ribbon cutting event was held in conjunction with ASIS on September 26th at Axis’ new facility. The 7,100 square foot AEC features a 30-person training center, multiple state-of-the-art conference rooms, which can collectively hold up to 25 people. The space features solutions in realistic demo areas for key vertical markets in the South Central business area, including retail, education, gaming and critical infrastructure. The space includes more than 60 Axis devices including, cameras, access control, audio, analytics and intercom. Official Grand Opening “The opening of this AEC is taking us closer to our goal of bringing Axis solutions closer to our customers and partners,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “The Irving AEC symbolises our growth and our vision of innovating for a smarter, safer world.” The official grand opening took place on the first day of ASIS, Sept. 26th with more than 150 attendees, including partners, customers and press. Located at 433 E. Las Colinas Blvd., Suite 600, the Center will primarily serve as a hub for the 22 team members in the South Central Business Area, including 10 office-based employees. The South Central Business Area includes Utah, Wyoming, Colorado, New Mexico, Texas, Oklahoma, Arkansas, Louisiana and southern Mississippi. Company Growth “I’m excited to be a part of the grand opening of the Irving AEC. I’ve been with Axis for more than 9 years and have seen the Company grow into what it is today,” said Steve Darragh, Business Area Director, South Central, Axis Communications, Inc. “The opening of Axis’ sixth AEC in North America truly solidifies Axis as a leader in the industry.” The locations of Axis’ North American AEC’s include California, Chicago, Mexico, Canada, the North American headquarters in Massachusetts and its newest AEC in Texas. Axis also plans to open additional locations.

Axis Communications, a provider of network video, introduces its new AXIS D2050-VE Network Radar Detector at ASIS International. Radar technology is used for accurate and reliable area detection of moving objects in different light and weather conditions. The technology is a nice complement to Axis cameras with video motion detection, like PTZ cameras, and is designed to integrate with Axis video management systems (VMS). Additionally, the AXIS D2050-VE Network Radar Detector was named a recipient of the Security's Best Award at this morning’s ASIS Accolades 2017 award ceremony. “We’re excited to release the AXIS D2050-VE Network Radar Detector as it expands our product portfolio and most importantly, addresses customer needs for reliable perimeter and area detection,” says Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “Radar helps close a gap in security systems as it offers great area coverage, detects movement with high accuracy and reduces false alarms.” Outdoor Radar Motion Detector Vandal-proof and suitable for outdoor use, AXIS D2050-VE can deliver real-time information about the position, speed, angle, and size of a moving object. With a longer range than passive infrared sensors, it covers a wide field of detection, while minimizing the number of false alarms triggered by spiders, small animals, moving shadows and light reflections, typically picked up by video motion detection. The radar motion detector can be set to trigger camera recording, activate a horn speaker or a light for deterrence and improved visual confirmation in cameras. Axis’ network radar detector can be used as a standalone product or as part of a surveillance system. Given its open interface, it is compatible with Axis cameras and can be easily integrated with video management systems from the hundreds of partners in the Axis Developer Partner (ADP) program or Axis Camera Station for straightforward management and maintenance. Network Radar Technology Axis’ first detector with network radar technology, AXIS D2050-VE, is an affordable, wall-mounted detector primarily designed for outdoor use with a wide detection coverage of 120 degrees and 164 feet. It is powered by Power over Ethernet Plus (PoE+) for simple installation and has IP66, IK08 and NEMA 4X ratings for tough environments. The detector can be operated in temperatures ranging from -40°F to 140°F. “Compared to simple motion detectors, AXIS D2050-VE provides additional insight on detected objects, which allows for auto tracking with Axis PTZ cameras,” says Ryan Zatolokin, Senior Technologist, Axis Communications, Inc. “Customers can now easily add award-winning radar technology to their existing or new surveillance systems to protect their premises.” Event and Visitor Safety In August, the Little League World Series used a radar unit to keep players and fans safe during the event. “Little League International is proud to work with some of the leaders in the security and surveillance industry to provide a safe, fun experience for the visitors to the Little League Baseball World Series each summer. The radar system allowed us to provide unique coverage in areas that were typically difficult to monitor and enhanced our security and surveillance for the players, families, and fans at this year’s World Series,” says James Ferguson, Assistant Director of Risk Management, Safety, Little League Baseball, Incorporated. AXIS D2050-VE will be available in October 2017 through Axis’ standard distribution channels at a suggested retail price of $1299 and will be on display at ASIS at Axis’ booth #4032.

Fredrik Nilsson is Vice President of the Americas for Axis Communications, overseeing the company’s operations in North and South America and serving on the global management team. In his 20-year career at Axis, he has undertaken various roles in both Sweden and the United States. Since assuming responsibility for the Americas in 2003, revenues have increased from $20M to over $450M. Nilsson has also been instrumental in leading the surveillance industry shift from analog closed circuit television to network video. SourceSecurity.com Editor Larry Anderson spoke to Fredrik to find out more: How did you come to work in the security industry? Axis Communications invented the network camera in 1996, and in 2001 I moved to North America to work on Business Development for the security market. I did not know much about the market at that time, but I found it to be a market with many good people who enjoyed sharing their knowledge and introduced me to their contacts. What is the best professional advice you have received (and from whom)? My manager, Bodil Sonesson, VP of Global Sales at Axis has given me great advice over the years. She says that your career “is a marathon not a sprint,” meaning, in order to be successful long-term you have to have a work life balance and be resilient in order to manage the ups and downs of business and your career.   What's something few people know about you? Like my father who was a university professor and author, I love to educate. In fact, my first role at Axis was as a technical writer, producing manuals for our products. Since then, I have written a book to help the industry understand the multiple facets of IP video technology. What's the most rewarding thing about what you do for a living? Years ago, I started working closely with Mission500 which is a non-profit organization that works closely with the security industry to serve the needs of children and communities in crisis. This is an organization I truly believe in and as such I decided to donate all of the royalties from my newest book to help the organization. Outside of work, Fredrik Nilsson enjoys skiing with his family in Maine What are your interests outside security? I love skiing with family and friends, as well as playing golf. I work out and play soccer with my children. I enjoy music and play the guitar. I also spend time working on and driving old and new sports cars. Where was your last vacation?My family loves to ski, so we spent the week of February vacation with our two boys in Sunday River, Maine which was great fun for everyone. After 10 years of trying to teach the kids how to ski they are finally self-sufficient, and are quickly becoming better skiers than me and my wife.

ISC West in Las Vegas kicked off Wednesday with an expanding focus on new technologies and new applications, including some that go beyond any narrow definition of “the security industry.” Qognify QBlock And Cloudscann “Technology is disrupting the market and executives are taking our solutions beyond security,” says Moti Shabtai, CEO and President of Qognify. “They are starting with security and quickly moving to other risk and business continuity issues in the organizations. They want a clear return on investment (ROI), which we can deliver if we move from covering a limited island of ‘security’ issues and give them the value of also managing risk, safety, and operations.” Among Qognify’s products at the show is QBLOCK, a turnkey network attached storage (NAS) video management system that guarantees no loss of video; Qognify is partnering with Dell EMC. Another product is Qognify Cloudscann, a mobile application that enables a cellphone to be used as a CCTV camera to provide video live. Citizens can live-stream what is happening in real time to the cloud. There is a public version (for citizens) and a private version (for employees). NVIDIA Smart Cities And Safe Cities Graphics processor manufacturer NVIDIA is attracting a lot of attention at the show. Its booth is a microcosm of the new hot topics we are hearing about in the market, including deep learning, machine learning, robotics, and video analytics with new levels of accuracy. The processing power of NVIDIA’s GPUs enable higher levels of resolution, faster image processing and compression, larger camera counts and smarter systems with greatly expanded capabilities. Thirteen partner companies are exhibiting products that leverage NVIDIA technology. NVIDIA is focusing on applications that combine smart cities and safe cities. Examples are realtime video analytics and license plate recognition using cameras mounted in police cars. Qognify Cloudscann is a mobile application that enables a mobile phone to be used as a CCTV camera to provide video live Aqueti, one company exhibiting in the NVIDIA booth, offers the 100-megapixel Mantis Camera, a “super camera” array of 19 cameras that are combined into a single view of a large area. The images are stitched together in real-time, and the user can zoom in and see an impressive level of detail. The system is capable of face recognition over a 70-degree field at 75 metres. Axis Communications Press Conference Axis Communications kicked off ISC West with its press conference, a tradition on the first day. A magic show was part of the presentation highlighting the continuing transformation of Axis from primarily an IP camera company to a manufacturer of a variety of IP devices to function (often alongside Axis cameras) as part of the Internet of Things (IoT). New devices in their portfolio include all-in-one music and audio speakers, intercom door stations and a new radar detector. They further expand Axis’ entrance into new categories, which began several years ago with the introduction of IP access control devices. “The camera market is still growing, but no longer at a rate of 40 percent,” said Fredrik Nilsson, General Manager of Axis Communications in the U.S. “The conversion to IP cameras is coming to an end, but the value is really in integrating other systems together. The camera is the basis for larger systems.” Axis Acquisitions Axis increased its presence in the IP intercom market last year with the acquisition of Czech company 2N. Another recent acquisition, Swedish image analysis company Cognimatics, is boosting the use of Axis video analytics in retail markets. A new introduction at ISC West is a dual-image (“stereoscopic”) sensor that improves analytics accuracy. Using two image views allows 3D depth perception that eliminates the possibility of false alarms caused by shadows (which are two-dimensional but might otherwise trigger a false alert.) The new Axis radar detector provides reliable detection of approaching trespassers in a perimeter security application, even in adverse conditions. The IP-based detector can be coupled with a pan-tilt-zoom camera to direct a video view of the area where motion was detected. Cybersecurity: Politics And education Cybersecurity is an oft-heard topic of discussion at the show: Axis emphasized that cybersecurity is not just a product issue, but also encompasses policies and education. Axis emphasized the cybersecurity benefits of “knowing what’s inside the camera.” In the case of Axis, all the technology is manufactured by Axis. Combining the elements together provides a pre-integrated, easy-to-install system for integrators, and greater dependability for end users Another cybersecurity view came from Pelco. “The business case for cybersecurity will be turned on its head when we start valuing cybersecurity in terms of the potential liability of a cybersecurity failure rather than the cost of developing a cybersecurity solution,” said Sharad Shekhar, Pelco CEO. Fully considering the possibly catastrophic costs of a cybersecurity failure would motivate the market to do even more in the interest of ensuring cybersecure systems, he said. Addressing liability will also likely involve greater use of insurance in the future, he noted. Pelco’s big message at the show is “we have it all covered,” a reference to the company’s broad product portfolio and emphasis on customer service, a tradition for Pelco. The company has narrowed its focus to fewer vertical markets and geographic areas, but it has not narrowed its product scope. Pelco’s VideoXpert software offers unlimited scalability and provides an innovative user interface that enables intuitive navigation of even complex systems. FLIR Thermal Cameras FLIR is typical of companies that have transformed from a product-focused strategy to an end-to-end systems approach. You’re seeing it more often in the market. FLIR’s acquisition of DVTEL in 2015, including video management systems and cameras with edge analytics, provided the missing piece of a total system. The DVTEL capabilities have since been combined seamlessly with FLIR’s historic strength in thermal cameras, also previously expanded to include visible cameras. Combining the elements together provides a pre-integrated, easy-to-install system for integrators, and greater dependability for end users. “For integrators, time is money, and there is a premium on making sure everything can interoperate easily,” says John Distelzweig, General Manager of FLIR Security. “Now we control all the elements, from the sensors to the back-end software.” (Even so, FLIR products are open architecture and can be integrated individually into other systems as needed.)

The AXIS FA Series enables cost-effective and highly discreet indoor surveillance of four areas using one camera system Axis Communications, a manufacturer of network video cameras has announced the AXIS FA Series with modular cameras for highly discreet, cost-efficient video surveillance, and three new additions to the AXIS P13 Series that offer 4K resolution in full frame rate and that enable coverage of large areas with high image detail. ISC West Product Reviews In Axis’ booth at ISC West, the company will be previewing a selection of products that will be launched later this year, including new high resolution fixed domes in the AXIS M30 Series, AXIS P32 Series, and AXIS Q35 Series. Most notably, Axis will be previewing their newest technology, AXIS D2050-VE Network Radar Detector – an outdoor motion detector with radar technology that can provide cost-efficient perimeter protection and decrease false alarms. The new network radar is a great complement to existing surveillance solutions in smaller outdoor areas, such as warehouse perimeters and construction sites, that need monitoring after-hours. “We are excited to attend ISC West and to showcase our products and solutions there,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “AXIS D2050-VE Network Radar Detector, our newest technology will be on display and can provide accurate and reliable day and night detection, fewer false alarms, which lowers costs and can also integrate into existing security and surveillance systems.” AXIS FA Series The modular AXIS FA Series consists of separate units that comprise the AXIS FA54 Main Unit, AXIS FA1105 Sensor Unit with a standard lens, AXIS FA1125 Sensor Unit with a pinhole lens and AXIS FA4115 Dome Sensor Unit with a varifocal lens. The Series enables cost-effective and highly discreet indoor surveillance of four closely situated areas using one camera system. The new network radar is a great complement to existing surveillance solutions in smaller outdoor areas AXIS FA54 Main Unit can stream at full frame rate HDTV 1080p videos from four connected sensor units simultaneously using one IP address. It captures video with Wide Dynamic Range- Forensic Capture (WDR) that is optimized for low light and motion. AXIS FA54 also has the capacity to support advanced video analytics, and has an HDMI output for connection to a surveillance monitor, making the system ideal for retail applications. The sensor units are small enough to be built into surfaces, structures or devices, and can be installed discreetly at eye level. The sensor units come with a 26 ft. cable for connection to an AXIS FA54. AXIS FA Series will be available through Axis’ standard distribution channels in Q2 2017. AXIS FA54 Main Unit will have a suggested retail price of $449, and the AXIS FA Sensor units will range in price from $139 to $179. AXIS P13 Series The indoor AXIS P1367 and outdoor AXIS P1367-E and AXIS P1368-E network cameras are additions to the highly-respected AXIS P13 fixed-box Series, which is ideal for city surveillance, transportation and retail environments. With improved light sensitivity, better image quality and higher frame rate, these cameras can provide up to 4K resolution images in large open areas with challenging light conditions, such as train stations, crowded city areas or parking lots. Built-in camera rails increase the flexibility of the camera, allowing larger zoom lenses to be installed, delivering greater detail AXIS P1367/-E support CS and i-CS lenses, while the 4K AXIS P1368-E is delivered with i-CS lens as standard. AXIS P1367-E and AXIS P1368-E have specifically been designed for outdoor use. They have an innovative mechanical platform which allows for easier access to connectors and cabling and provides additional space for optional lenses. Built-in camera rails increase the flexibility of the camera, allowing larger zoom lenses to be installed, delivering greater detail. “AXIS P1367-E and AXIS P1386-E are among the first products to be released with Axis’ newest chipset, ARTPEC-6,” said Scott Dunn, Senior Director, Business Development Solutions & Services, Axis Communications, Inc. “The ARTPEC-6 chip is 160x more powerful than the original ARTPEC-1, making AXIS P1367-E and AXIS P1368-E among the highest performing network cameras on the market today.” The new additions to AXIS P13 Series will be available through Axis’ standard distribution channels in Q2 2017 at a suggested retail price ranging from $799 to $1099.

The book is an update on video surveillance and innovations in the network video industry The 2nd edition of Intelligent Network Video is a look into how the industry and technology has changed over the last eight years and what we can expect moving forward. Video Surveillance Update Today, CRC Press released the Second Edition of Intelligent Network Video, by Fredrik Nilsson, Vice President, Americas, Axis Communications, Inc. The book gives readers a comprehensive update on all video surveillance technologies and innovations that have taken place in the network video industry over the last eight years since the first edition was released. “Deciding to write another book was a huge endeavor and I truly couldn’t have done it without the support of many people in the industry, and of course my colleagues at Axis Communications,” said Fredrik Nilsson, VP, Americas, Axis Communications, Inc. “There have been many advancements to technology and changes to the industry in recent years. The first edition was so well received that I was often asked to write another, which served as inspiration to work on a Second Edition.” Thermal Imaging And Video Technologies This Second Edition presents the rapidly changing technology landscape of vastly improved image quality, better system performance, and higher level of intelligence in the systems. All content has been fully revised and updated. Two new chapters were added and cover thermal imaging and hosted video technologies. With more than 50 percent content, Intelligent Network Video, the Second Edition continues to serve as a reference for industry professionals who want to understand the latest technology advancements in modern video surveillance systems. “This book is a ‘must-have’ for seasoned security professionals and freshly-minted security system engineers" Technical Decisions For The Future “This book is a ‘must-have’ for seasoned security professionals as well as freshly minted security system engineers, as it tethers us to reason, facts and analysis, thus making it possible for us to make good technical decisions about the future,” said Pierre Racz, Founder & CEO, Genetec, Inc. “In the highly competitive business of video surveillance, knowledge becomes power and it is a key differentiator. Whether you are beginning your career in the industry or are a veteran, whether you sell solutions or design and implement them, differentiate yourself by gaining extreme knowledge in video surveillance. Fredrik Nilsson’s, Intelligent Network Video provides everything you need to know and more to shine above everyone else,” said Dan Moceri, Executive Chairman and Co-Founder, Convergint Technologies.

Continued consolidation and price pressures were factors in 2016 in the security market, which grew as expected.However, there is still interesting innovation being developed to further the market, such as the industry’s first PTZ with laser focus, says Fredrik Nilsson, VP, Americas, for Axis Communications. “While the video surveillance market is getting close to being 100% converged over to IP, there are many other IoT markets that are early in the cycle of convergence, such as intelligent audio systems, access control and intercom,” he noted.Increased Importance Of Video IntelligenceFor 2017, Nilsson predicts that innovation in video surveillance will continue to hold strong and that video intelligence will become increasingly more important. Additionally, small and mid-sized systems will continue the trend of implementing complete solutions, while ease of use, design and installation will remain of the essence, he adds. “I anticipate that the industry will see the newer markets, such as audio, access control and intercom, continue their switch over to IP,” Nilsson says. “The winners will be companies with a long-term view of the market, focusing on value. The losers will be companies that do not keep innovating.”Cybersecurity To Play A Major Role In SecurityCybersecurity will also continue to play a much bigger part in the security industry, says Jeff Burgess, president of BCDVideo. “The IT hacks have now become IoT hacks,” he says. Burgess notes that recent cyber-attacks that paralyzed the East Coast were deployed through security cameras. “It is imperative that video servers, whether access control or recording, have mechanisms in place to deflect any incoming attempted breach that could come across the video network,” says Burgess. “More and more, we are seeing requests to have the video network tied to the servers as part of the video infrastructure to better prevent these breaches.”“I am certain the overall economic uptick affected the security marketplace in 2016,” says Burgess. “Security spending is way up. But the fact that today’s video is being used proactively for analytics, customer service, quality control, training, etc. has been a caused a revolution of sorts for how businesses are energized.” See the full coverage of 2016/2017 Review and Forecast articles here

ISC West was hopping on its first day, with crowded aisles, packed booths and plenty of news to share. Much of the news consists of product announcements resulting from the rapid pace of technology development in the physical security market. It was enough to cause sensory overload. Educating Integrators And End Users About Security Technology Technology is moving so fast that it’s understandable integrators, not to mention end users, might struggle to digest it all and apply it to their security needs. Minu Youngkin of Allegion suggests that the pace of new technology introductions, as exemplified at ISC West, is a factor compelling a shift toward a broader conversation in the industry. “We want to be more about the message, what’s important to an integrator,” says Youngkin, who handles integrator marketing for the lock manufacturer. “We can’t just be a lock company anymore; we have to be a step above, not just talk about the product, but about the technology, and where it’s going. We align our products to software products, various credentials, and work with the right partners. We’re an important ingredient, but there are others on board, too.” The manufacturer is increasingly fulfilling a need in the market to provide education about technology. On the product side, Allegion is promoting its Engage wireless lock technology designed to be easy to install, connect, manage and use. Axis Targeting Small Business Sector Axis kicked off the first day of ISC West with a press conference before the show floor even opened. Axis introduced a new line of cameras targeting the small business sector, called the Companion line, promising “everything you need for small business.” Noting that smaller systems are a large part of the market (and one Axis has not historically targeted), the new camera line is aimed at serving small business needs such as limited or no knowledge of systems, only sporadic use, and cash constraints. Axis introduced a new line ofcameras targeting the smallbusiness sector, called theCompanion line, promising“everything you need forsmall business” The new line includes some (but not all) of the features of Axis higher-end cameras, such as full HD resolution and Zipstream compression to minimize storage needs. However, the cameras are priced more competitively (translate: less expensive) to appeal to smaller users. Although the new line includes a small dome camera priced at $169, Fredrik Nilsson, Vice President, Americas, Axis Communications, says the company is not seeking to be the least expensive.  “We will never compete based on price,” he says. “But we need to get close enough to [low-cost competitors] and then sell the Axis quality. We need to convince them to spend a little more for a better solution.” Ironically, and probably not coincidentally, lower-priced camera manufacturers, notably Hikvision, are investing heavily in cracking the enterprise market at the same time Axis is looking to create more presence at the lower end. In addition to pricing, the new Axis line includes simplified system design and implementation with components such as an 8-channel recorder for $499 and a 4-port PoE switch for $79. But Axis also introduced new cameras for its medium-sized and even enterprise customers, including a new 360-degree multi-sensor network camera. Also, the Axis Perimeter Defender is a scalable and flexible video analytics application for intrusion detection in the enterprise market. It is based on technology from Digital Barriers, a company with extensive experience in surveillance analytics. Low Bandwidth Options Zipstream is now a feature on the entire Axis camera line, helping to avoid bandwidth peaks and minimizing storage needs, even for PTZ cameras. Zipstream can adjust to PTZ camera movements in real-time, offering even further storage and bandwidth savings and eliminating bitrate spikes. Other companies are also offering lower-bandwidth options. Panasonic’s Smart Coding system, for example, promises to substantially decrease bandwidth usage and picture noise -- they claim up to 75 percent reduction. At ISC West, Panasonic is also introducing the AeroPTZ camera, a high-performance PTZ for extreme environments. The high-durability fiberglass body resists salt-air corrosion, and image stabilisation eliminates shaking from cameras mounted on tall poles. Avigilon, another video company, is introducing the new H4 Edge Solution camera line, which includes video recorder functionality and analytics in an all-in-one edge solution. The camera records video directly to an onboard solid-state drive, thus eliminating the need for a separate network video recorder and lowering installation and systems costs. Bosch Starlight cameras deliver high quality color video surveillance in extremely low light conditions. They’ll take your photo inside a room at their ISC West booth, first with the lights on and then in the dark. Bosch is also now offering video analytics at the edge as a standard, rather than an optional feature. Hot Topic Of Cybersecurity Cybersecurity is a big topic here. For instance, Panasonic is highlighting its use of embedded Symantec technology to protect camera streams and ensure data integrity. Cybersecurity is not an“end-game,” but rather aconstant process thatrequires vigilance Also directing a strong focus on cybersecurity at ISC West is Tyco Security Products, which is implementing some of the cybersecurity measures developed in its government business sector to apply to its broader range of products and vertical markets. In the government market, standards such as FISMA (U.S. Federal Information Security Management Act) and the NIST cybersecurity framework specify the required cybersecurity protections. Tyco is now applying the benefit of its compliance with those standards to its systems in other verticals using a six-part holistic approach. They call it the Cyber Protection Program. “It’s all about risk management,” says William Brown, Tyco’s Senior Engineering Manager, Regulatory and Product Security. “You don’t have to install and use all the security features; you can choose your level of risk and the features that your IT department can support.” Optional features include single sign-in using an Active Directory. Brown says physical security has been too focused on hardening each individual component while overlooking the need for a more comprehensive approach, including how to install products securely and how to respond to vulnerabilities. Tyco hopes to partner with integrators to help them understand how to meet cybersecurity needs. “Physical security is still new to cybersecurity, and it’s a constant evolution,” Brown comments. He says cybersecurity is not an “end-game,” but rather a constant process that requires vigilance. Cyber-Physical Security A new entrant focused on cybersecurity is Wurldtech, a GE division that addresses cybersecurity challenges of operational assets such as various types of computer-driven machines, focusing on vertical markets such as power, healthcare, transportation, and oil and gas. Cybersecurity of operational assets also includes ensuring cybersecurity of video and access control systems, for example, which can be an entry point for malware into an enterprise IT system (since they are often connected). According to Wurldtech, different tools are used to protect operational technology (OT) assets as opposed to IT assets. Wurldtech’s major goal at ISC West is education. The company offers a hardware “box” to address the problems, and also has a range of services on broad issues of cybersecurity, such as assessment and evaluation of people, processes and technology. Wurldtech calls the protection of operational assets “cyber-physical security,” a term I heard today for the first time.

SourceSecurity.com’s Expert Panel had a lot to say in 2015 on a variety of topics in our Roundtable discussions.   Not surprisingly, the discussion topics that have generated the most interest (in terms of how much visitor traffic they generated) are the same hot topics we hear about every day in the industry. Our very most-clicked-on Roundtable discussion in 2015 was about the impact of video on privacy rights. Other hot topics that made the Top-10 list of Roundtable discussions included the Cloud (twice!), the impact of IT on physical security, and the outlook for 4K cameras. Additional well-read discussions centered on expanding the benefits of security to other departments and how to improve training. Readers also gravitated to Expert Panel Roundtable discussions of more technical topics such as the value of full-frame-rate video and the effectiveness of panoramic view cameras (compared to pan-tilt-zoom functionality). Rounding out the Top 10 is a discussion of the desirability (and legal implications) of using dummy cameras. Here is a listing of the Top 10 Expert Panel Roundtable discussions posted in 2015 at SourceSecurity.com, along with a “sound bite” from each discussion, and links back to the full articles. Thanks to everyone who contributed to Expert Panel Roundtable in 2015 (including the quotable panelists named below). 1. What Are The Limitations On Where Video Cameras Can Be Placed Because Of Privacy? "Use of cameras in retail applications can easily be justified in general surveillance of sales floors and shopping aisles, but cameras should only be used in changing areas to address a particularly serious problem that cannot be addressed by less intrusive means.” [Mark Pritchard] 2. Are Cloud-Based Security Systems “Safe?” "If the authentication principles are insufficient and weak passwords are allowed, it doesn’t matter how strong the encryption is. Because cloud-based systems are exposed to the Internet, they demand strong authentication and increased operational procedures." [Per Björkdahl] 3. How Does IT Affect The Physical Security Buying Decision? "Of course, we all want good value, but we must invest as necessary. If you strip everything back, the integrator's job is to deliver data. If IT and security departments can keep this objective in mind, then 'value' redefines itself." [Larry Lummis] 4. Which Non-Security Uses Of Video Are Catching On?  "While video can help with quality control across the supply chain, it will be especially useful in ensuring compliance with the international adulteration rule [for food manufacturers], the rule with the last court-ordered deadline on May 31, 2016." [Don Hsieh] 5. What Is The Value Of "Full-Frame-Rate" Video? "I once took a client’s footage of a genuine street fight to check how many images per second were needed to prove who punched who – 25fps was fine but 12fps made the video evidence doubtful. Don’t forget, however many fps you choose, your shutter speed must be fast enough to prevent motion blur spoiling the details." [Simon Lambert]   6. When Is It Desirable To Use 'Dummy' Cameras As A Deterrent? "If cameras are present, there is a reasonable expectation of a secure environment in both public and private areas. If the public sees cameras and assumes they are real, they could argue that they were reliant on the protection provided by the cameras." [Dave Poulin]   7. Are Megapixel Or Panoramic-View Cameras An Effective Substitute For PTZs? "Panoramic cameras are usually static, so zooming into a scene’s details is done in software and limited by pixels in the sensor, lens quality and software such as de-warping, so clarity at the boundaries might disappoint. PTZ cameras zoom optically, magnifying long-range details significantly better." [Simon Lambert]   8. Is HD Still The Standard Of Resolution In The Market? For How Much Longer?  "The 720p and 1080p HDTV remains dominant today and is expected to be for the foreseeable future. The next standards-based resolution will be 4K, which represents 8.3 megapixel, but first the industry will need to improve on bandwidth with better compression and better light sensitivity." [Fredrik Nilsson]   9. What Are The Current Limitations Of Cloud-Based Systems? "The only remaining limitations of cloud-based systems are bandwidth and connectivity to the cloud. There is more than enough bandwidth for applications like Access Control and Visitor Management, but it will take a couple more years before all high-resolution video is cloud-based.” [Paul Bodell]   10. How Can Security Training Be Improved Among Integrators And End Users? "Training should be sticky and persistent. Follow-up training such as on-line review and updated course material should be available to keep the knowledge fresh. Technology is constantly changing, as soon as training is complete the knowledge begins to go stale." [Charlie Erickson]   See the full coverage of 2015/2016 Review and Forecast articles here

The concept behind Axis Experience Center is about getting closer to customers and providing them with an experience Axis Communications, the global leader in network video, held an official grand opening ceremony and ribbon cutting for its new office and state-of-the-art Axis Experience Center in Irvine, California. Axis Experience Center Features The 8,000 square foot Axis Experience Center features a 28-person training center, 12-person conference room and a specialized engineering and technology lab available for local partners, customers and industry associations to host trainings, meetings and product tests. The space features realistic demo areas for key vertical markets in the West business area, including retail, financial, gaming, airport and education. The space includes more than 100 Axis cameras, many offering spectacular views of Irvine and the surrounding area, as well as products from leading ecosystem partners. “The concept behind the Axis Experience Center is about getting closer to our customers and truly providing them with an experience,” said Fredrik Nilsson, general manager, Axis Communications, Inc. “Each Experience Center is tailored to meet the needs of the specific business area, highlighting the technology and segments that are most relevant to our customers. For example, in the Irvine location, you can see how frame rate and HDTV resolution are important when monitoring a gaming table or slot machine.” The Grand Opening Event The official grand opening took place on Sept. 29 with nearly 170 attendees, including partners, customers and press. Located at 18101 Von Karman Ave., Suite 100, the Center will primarily serve the West Business Area, including 13 office-based employees. The West Business Area includes Alaska, Arizona, California, Hawaii, Idaho, Montana, Nevada, Oregon and Washington. Bill Wendlandt, business area manager for the West, wants the Center to be a resource for the entire business area, not just the local Axis team. “This space is about giving back to the industry,” Wendlandt said. “We focused on replicating real-world uses of technology and providing meeting space where partners and end-users can come for education and hands-on testing that will ultimately help them grow their own business.” Partners, end-users and industry associations interested in utilizing the Axis Experience Center for meetings and trainings should reach out to their local sales representative.” U.S. Expansion Plan Axis opened its first sales office in Chicago in 2013, making the Irvine location the second sales office opened as part of the U.S. Expansion Plan. The North American headquarters is located in Chelmsford, Massachusetts and Axis plans to open additional locations in 2016 and beyond. 

The new technology analyzes and optimizes the network camera’s video stream in real time Security Industry Association (SIA) awards top products in annual New Product Showcase, including Axis’ Zipstream compression technology in the Video Surveillance Advanced Imaging Technologies category at ISC West. Axis Communications, the global leader in network video, recently announced that Axis’ Zipstream technology was recognized by the Security Industry Association (SIA) in its annual New Product Showcase (NPS). Zipstream took top honours in the Video Surveillance Advanced Imaging Technologies category, making this Axis’ second consecutive year as a NPS winner. Optimized Bandwidth The recently announced Zipstream technology reduces bandwidth and storage requirements by an average of 50 percent and is fully compatible with H.264 and leading video management systems. The new technology analyses and optimizes the network camera’s video stream in real time. Important forensic details like faces, tattoos or license plates are isolated and preserved, while irrelevant areas such as white walls, lawns and vegetation are compressed harder in order to optimally use available bandwidth and storage (see video). “The industry’s response to the launch of Zipstream has been very positive, and this recognition by the SIA New Product Showcase is a further testament to the innovative nature of the technology,” said Fredrik Nilsson, general manager, Axis Communications, Inc. “As a market leader, Axis is continually listening to feedback and investing in research and development to provide customers with quality and reliable solutions.” SIA NPS Awards Since its inception in 1979, the NPS has been the security industry's premier awards-based marketing program. This year's NPS Program had 110 entries from 88 companies. “Each year, the companies competing in SIA’s New Product Showcase at ISC West present the leading-edge security solutions that are shaping the industry,” said SIA CEO Don Erickson. “These new technologies and solutions are the drivers that are moving the security industry forward, and I congratulate Axis on their win at this year’s NPS.” In addition to the Best New Product and Judges’ Choice honors, awards were presented in 27 other product and service categories. NPS judges also presented six honourable mention awards. The recognition of Zipstream marks Axis’ second consecutive NPS win. AXIS P5415-E PTZ Dome Network Camera was named Best in Video Surveillance Hardware and Accessories in SIA’s 2014 New Product Showcase.

Axis Communications, the global leader in network video, strengthens its offering for small systems with the launch of AXIS Surveillance microSDXC Card 64GB, a memory card optimized for surveillance applications, and AXIS Camera Companion 3, a major upgrade of the multiple award-winning surveillance solution for small systems. “The success of AXIS Camera Companion in small business is a testament to the demand for IP video in this market, as well as the need for simplicity,” said Fredrik Nilsson, general manager, Axis Communications, Inc. “This new version further streamlines the installation process and provides peace of mind with Axis Secure Remote Access. Combined with the new AXIS Surveillance microSDXC Card, small systems can have an efficient, yet robust solution.” For optimal storage of video content, the new AXIS Surveillance microSDXC Card 64GB combines the market and technology know-how from SanDisk, a global leader in flash storage, with the extensive security system expertise of Axis. “Working with Axis, a market leader in network video, we have gained unique insight into the needs and requirements of surveillance applications, thus allowing us to optimize our products for this use,” says Oded Sagee, senior director and general manager of Connected Solutions at SanDisk. “Our vertically integrated approach and expertise in flash memory enables us to architect our industrial grade storage solutions to provide the reliability needed to offer trusted performance that’s absolutely critical for the security and surveillance markets.” De-centralized Video Recording & Eliminating Cost Edge storage is specifically useful in AXIS Camera Companion systems with a few cameras, offering de-centralized video recording and eliminating the cost and the risk with centralized solutions. The AXIS Surveillance microSDXC Card 64GB is delivered with a SD™ card adapter and supported by Axis 3-year warranty. AXIS Camera Companion software turns Axis cameras into a surveillance solution that typically comprises of a few cameras and supports up to 16 channels. The new version, AXIS Camera Companion 3, introduces Axis Secure Remote Access, which removes the need of manual port forwarding and router configuration, thus enabling an easy to setup, encrypted communication between cameras and smartphone or PC clients. “With Axis Secure Remote Access it is evident that security has been taken into consideration from the start,” says Jonas Magazinius, security consultant at Assured AB. Sharper Client De-warping For Better Image Usability In addition, AXIS Camera Companion 3 offers an updated user interface with several performance improvements, such as instant camera switching in live view for enhanced user experience and sharper client de-warping for better image usability of overview cameras with 360° views. AXIS Camera Companion 3 is compatible with other SD cards; however, the combination of AXIS Camera Companion 3, the new AXIS Surveillance microSDXC Card 64GB and the recently announced Axis’ Zipstream technology for reduced bandwidth and storage needs meet the unique needs of the small systems market.