Peter Friberg

Peter Friberg
Director Solution Management, Axis CommunicationsPeter Friberg is the Director at Axis Communication.
News mentions
The solution specifically meets the needs of high-security perimeter protection scenarios Axis Communications, the market leader in network video, is demonstrating the newly launched AXIS Perimeter Defender, a solution for large-scale perimeter protection, at Security and Counter Terror Expo 2016 in Olympia, London. The new system, which recently won the Video Analytics award at ISC West in Las Vegas, is a high-end video analytics application for intrusion detection for the enterprise market. The launch is enabling Axis’ partners to deliver a scalable and flexible perimeter defense solution using Axis thermal cameras and optical pan, tilt, zoom (PTZ) cameras, AXIS Perimeter Defender and Axis network horn speakers. Perimeter Protection For Critical Infrastructures The team will be showcasing the new technology on stand E45 at Security and Counter Terror Expo 2016, which is being held on 19th – 20th April. Axis experts will be on hand to guide delegates through the new technology, as well as highlight Axis’ innovative approach to the Internet of Security Things, which recognizes that today’s security solutions have a much higher demand placed upon them in terms of openness and interoperability. Designed for easy installation, configuration and management, AXIS Perimeter Defender uses edge-based video analytics for maximum accuracy, efficiency and scalability. The application supports multiple detection scenarios including several types of intrusion detection and loitering. It specifically meets the needs of high-security perimeter protection scenarios such as power plants, chemical plants and demanding installations where there is a need to reinforce the physical access control system with reliable intrusion detection. “Scalability is a key challenge in high-security scenarios as a perimeter may require anywhere from 10 to 100 cameras,” states Peter Friberg, Director Solution Management at Axis Communications. “By performing analytics at the edge, in the cameras themselves, AXIS Perimeter Defender does not depend on a central server to process the video footage. This makes the solution highly scalable, as there is no need for system redesign or expensive hardware replacements each time a new camera is added to the network.” i-LIDS Certified Intrusion Detection Analytics “This year at Security and Counter Terror Expo, we’re thrilled to demonstrate our leading perimeter protection solution which brings i-LIDS certified intrusion detection analytics to the edge,” states Daren Lang, Business Development Manager at Axis Communications. “Axis has a proven track record in helping secure many critical infrastructure sites across a variety of market segments. Security and Counter Terror Expo presents the perfect platform to showcase innovation, including Axis’ Perimeter Defender and other new products such as those addressing the need for explosion-proof specifications, to the market.” AXIS Perimeter Defender has been certified for sterile zone monitoring applications by i-LIDS®, the UK government's benchmark for Video Analytics (VA) systems developed in partnership with the Center for the Protection of National Infrastructure.
AXIS Camera Station 5 is a full-featured VMS for mid-size installations comprising from 4 to 50 IP cameras. Together with the AXIS S10 Series of network video recorders and Axis’ IP products it offers a complete video surveillance monitoring and recording solution. For Mid-Size Installations Axis Communications, the market leader in network video, introduces AXIS Camera Station 5, the latest version of its VMS offering for mid-size installations. The new version introduces hardware decoding, integration of third-party IP cameras and Axis Optimized Rendering for high-definition identification and smooth videos with resolutions up to three 4K video streams. A new mobile viewing app allows for easy remote monitoring. The user interface of AXIS Camera Station has been designed for ease of use. The ’Operator Mode’ provides a dedicated interface for efficient operation that meets the requirements of the occasional user as well as the more active user in installations such as larger retail stores, schools and manufacturing facilities. AXIS Camera Station 5 introduces support for hardware decoding and Axis Optimized Rendering. The new 'Scrubbing' function allows users to quickly search through video footage from multiple cameras at the same time. A free mobile viewing app available for Android- and iOS-based mobile devices allows users to view live video from cameras as well as recorded video footage. Additional Functionality With ACAP Applications AXIS Camera Station 5 allows users to take full advantage of Axis’ wide range of video surveillance cameras and technologies. It supports 360º overview recording, H.264 compression, multi-view streaming, Axis’ Corridor Format, Axis’ Zipstream technology and advanced camera-based video motion detection. Additional functionality can easily be added with ACAP applications. Other security and video surveillance solutions from Axis, such as door stations for easy identification and remote entry control or horn speakers for remote speaking in video surveillance applications, can be used with AXIS Camera Station 5. To meet specific needs, the new version also supports integration of third party IP cameras. “System reliability is fundamental in any video surveillance installation” says Peter Friberg, Director at Axis Communications. “AXIS Camera Station 5 together with our market leading portfolio of IP security products offer a proven and easy to use security solution for installations such as schools, manufacturing sites and more. Existing AXIS Camera Station customers with up to 32 devices and all AXIS S10 Recorder customers regardless of system size will benefit from a free upgrade to AXIS Camera Station 5.
Axis Communications, the market leader in network video, recently introduced AXIS Site Designer tool. This tool offers systems integrators and installers a highly efficient way to design complete surveillance solutions for small- to medium-sized installations. The tool saves time when specifying and designing end-to-end solutions for sites with up to 100 cameras. The app features a selection of templates for common installation scenarios. A visual camera selector recommends cameras based on operational requirements such as required resolution, camera coverage and light conditions. It is easy to find the right mounts and other accessories for any camera, since the tool only presents compatible components. A storage calculator provides recommendations for suitable recording solutions based on typical scenarios. Finally, the tool produces a complete bill of materials that includes all components in the system. AXIS Site Designer Tool For Quick & Easy On-Site System Design AXIS Site Designer is a web application that works online and offline. It is ideal for quick and easy on-site system design using tablets or laptops, even without an Internet connection. It allows installers and integrators to work on multiple projects on the go, and to sync them through the MyAxis portal when online. “We know that for our partners, time and efficiency is a key to running their businesses. This is why we have developed AXIS Site Designer. It is time-saving and easy to use tool that helps our partners design and implement an optimized security solution for their customers, without requiring in-depth knowledge of Axis products. The intuitive interface eliminates guesswork and makes professional site design much faster and more accurate, ensuring higher customer satisfaction,” says Peter Friberg, Director of System and Services, Axis Communications. AXIS Site Designer can be accessed for free at sitedesigner.axis.com. The tool can be used with tablets, laptops or PCs.
Axis announces AXIS Guard Suite, a series of robust video analytics applications that quickly turn Axis network cameras into smart security systems, allowing a more pro-active approach to video surveillance. The offering targets small and medium-sized installations with an easy to install and affordable solution for efficient surveillance that is well suited for commercial, industrial and public grounds, buildings, and indoor areas. Integration With AXIS Camera Station Axis Communications, the market leader in network video, introduces AXIS Guard Suite of video analytics applications, expanding its portfolio for video surveillance solutions with an easy to install and affordably priced video analytics offering. The applications, available for various monitoring needs, complement Axis’ range of network camera solutions and are easily integrated with AXIS Camera Station - a proven video management system (VMS) optimized for Axis’ network video products. “With AXIS Guard Suite you can enhance the video surveillance capabilities of network cameras and turn them into even more powerful devices. Now also small and medium-sized businesses can benefit from efficient detection capabilities, resulting in fewer false alarms and missed incidents along with more effective investigative features. AXIS Guard Suite is an ideal cost-efficient and reliable add-on that will enable our customers to ensure safer and better protected premises and assets,” said Peter Friberg, Director Solution Management, Axis Communications. For Use In Low-Traffic Areas AXIS Guard Suite now offers a reliable solution for use in low-traffic areas such as after-hour monitoring of retail shops and offices, parking lots and other unattended areas where reliable motion detection is needed. In addition, other video motion detection features are available through Axis’ application development partners that provide a broad range of video analytics that work with Axis network video products. AXIS Guard Suite provides robust detection as video analysis is performed directly on the camera’s uncompressed video stream, and supported by AXIS False Alarm Filtering technology for high reliability. The AXIS Guard Suite offers three applications: AXIS Motion Guard: For general motion detection, typically on premises that are supposed to be empty after hours, e.g. parking lots, construction sites, etc. AXIS Fence Guard: For protection of a fenced-off area by detecting attempts to climb or sabotage the fence AXIS Loitering Guard: For detecting suspicious behavior in semi-public areas where loitering may pose a security issue AXIS Guard Suite is designed to be installer-friendly. The applications are downloadable from the AXIS Camera Application Platform (ACAP) gallery and easy to install and configure, with an intuitive user interface, contextual help and smart configuration options. A quick five-step setup wizard guides the installer through calibration, area, filters and custom profile settings (e.g. for night time, windy days, etc.) AXIS Guard Suite is planned to be available in Q4 2015 at a suggested retail price of USD 149 per application and camera through Axis distribution channels.
AXIS Camera Station is preloaded on AXIS S10 Recorder to form complete monitoring and recording solution for mid-size installations, a solution that takes full advantage of Axis leading network cameras, video encoders as well as Axis’ newly announced network video door station and network horn speaker. The new version of AXIS Camera Station puts the operator in focus and provides functionality to further improve ease of operation. Supports Two-Way Audio Axis Communications, the world leader in network video, recently announced a new release of AXIS Camera Station. The release includes support for two-way audio, which enables integration of Axis network video door stations and network horn speakers. In addition, ‘Axis’ operator mode’ is introduced, a dedicated interface for efficient operation that meet the requirement of the occasional user as well as the more active user in applications such as retail stores, manufacturing facilities and schools. The operator mode is a full screen view with easy access to key functionality such as live view, recordings and event log to improve operator efficiency. “Many video management systems on the market today are quite complex to use,” says Peter Friberg, Axis’ Director Solution Management. “With AXIS Camera Station 4.20 we prove that it is possible for a video management solution to be both powerful – and easy to use. In addition, the support for network video door stations and horn speakers will provide new possibilities for customers to effectively secure their premises. With the launch of this new version we pursue our vision to make AXIS Camera Station the most easy-to-use and intuitive Video Management Software on the market.” Allows Full Advantage Of Axis Leading Network Cameras AXIS Camera Station allows the user to take full advantage of Axis’ market-leading network products, such as AXIS A8004-VE Network Video Door Station, for two-way communication, high-definition video identification and remote entry control, as well as AXIS C3003-E Network Horn Speaker that enables an operator to remotely address people and deter unwanted activity. Other included capabilities are 360º overview recording with client de-warping, multi-view streaming. Support for Axis’ Corridor Format, H.264 compression and Axis’ Zipstream technology and advanced camera-based video motion detection provides high definition video for identification even if bandwidth and storage is limited. The new AXIS Camera Station 4.20 will be available for download during May, 2015.
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