ADT Inc., global provider of security and automation solutions for homes and businesses, has announced that Jochen Koedijk has joined the company as its Chief Marketing Officer. Koedijk joins ADT from Chewy.com where he served as the Vice President, Marketing. Reporting directly to ADT President Jim DeVries, Koedijk will be responsible for delivering innovative digital and brand marketing strategies and initiatives that drive profitable business growth. ADT’s New Marketing Head Previous to Chewy.com, Jochen held roles at Amazon and Electronic Arts. During his time at Amazon, he led worldwide Social Media and New Channel Advertising, overseeing a cross-functional team of more than 70 people and achieving triple digit year-over-year growth. As a member of Electronic Arts’ digital business unit leadership team, Jochen led in-house global performance marketing operations for the company’s Console, PC, and Mobile games business lines. “Customer retention and lead-generation is significantly driven by digital engagement, and Jochen’s leadership experience with world-class organizations such as Amazon, Chewy, and Electronic Arts is an immediate asset to our organization,” said DeVries. “Jochen is a marketing innovator, and we’re excited for him to build upon the ADT brand for our next generation of customers.” Given the tremendous innovation in the home security and automation space, I couldn’t think of a better time to join ADT" Innovations In Home Security And Automation “Given the tremendous innovation in the home security and automation space, I couldn’t think of a better time to join ADT, North America’s most recognizable security leader,” said Koedijk. “I look forward to collaborating with my colleagues to continue providing world-class customer service and scaling our business through new and disruptive channels.” Koedijk holds his degrees in Business Administration and Social Sciences from the VU University in Amsterdam, NL. Jamie Haenggi, who has been overseeing the Marketing function as part of her responsibilities, will become the company’s Chief Customer Officer. Customer strategy and retention remains the single most important part of the business, and Haenggi’s broad and deep experience will be central to enhancing customer engagement. Jamie is one of our most versatile executives" Customer Strategy And Retention “Jamie is one of our most versatile executives. Her passion for the customer, strategic approach and vision for customer experience is instrumental to improving customer retention, maintaining best-in-class customer service and designing a roadmap for further customer engagement and growth,” added DeVries. “We have made tremendous strides in our customer experience over the past two years,” said Haenggi. “I’m excited to lead the company’s efforts to further design and execute the customer strategy to deliver greater value, retention and an experience that continues to differentiate ADT in the marketplace.”
ADT Pulse allows customers to arm and disarm their security system, and access home automation features ADT LLC, a provider of security and automation solutions for homes and businesses, recently surpassed the 2 million customer milestone for its groundbreaking Pulse interactive security platform. Introduced in 2010, ADT Pulse was the first mass market security and home automation platform available to consumers, delivering a seamless ecosystem to create a smarter, safer home. Accessing Home Automation Features ADT Pulse allows customers to arm and disarm their security system, and access home automation features, such as lighting and temperature control, from anywhere through a tablet or smartphone. With 2 million customers and counting, ADT Pulse would have the second most residential subscribers in North America if it were a stand-alone security company—more than competitors Vivint, Xfinity Home, and AT&T Digital Life, and only second to ADT itself. “By offering the ability to secure real-time video, remotely arm and disarm your system or door lock, and control temperature and lighting, ADT Pulse set the industry standard by combining the best of security and home automation,” said Jamie Haenggi, Chief Marketing Officer, ADT. “This innovation can only be realized by our nearly 20,000 employees who work tirelessly to provide same-day service and monitor our customers’ homes and businesses 24/7.” In January 2017, customers logged into their ADT Pulse app nearly 57 million times Developing New Partnerships Since its introduction, ADT Pulse continued to innovate, developing new partnerships to meet the needs of the evolving smart home industry. From the Nest Learning Thermostat to the Ring Video Doorbell, each collaboration was designed to simplify the ADT Pulse customer experience with the growing list of popular Internet of Things devices. In January 2017, customers logged into their ADT Pulse app nearly 57 million times, adjusting their thermostat in 67 million instances, and capturing over 436 million video clips. This spring, ADT will introduce Pulse 8.0, providing customers with a revamped design and more intuitive experience to manage their security and lifestyle needs based on preference. In addition, users will soon find tips and troubleshooting options right on the home screen.
ADT to integrate home automation with Amazon Alexa to arm and disarm home security systems ADT LLC, a provider of security and automation solutions for homes and businesses, welcomes Amazon Echo and Echo Dot products to its Pulse ecosystem, ADT’s remote home security monitoring system that gives consumers the power to control their home security preferences regardless of location. Beginning this month, ADT customers will be able to integrate home automation skills with Amazon Alexa to arm and disarm their home security system through simple voice commands and a secure PIN. Next month, ADT will offer Alexa devices directly to new and existing customers, facilitating product set-up and additional support for those who purchase the device through ADT. This strategic collaboration enhances the ADT customer experience, ultimately delivering the gold standard in home security. Simplifying Home Automation “Incorporating Amazon Alexa devices into our offerings is the perfect example of people and technology coming together to ensure our customer’s smart home is a safe home,” said Jamie Haenggi, Chief Marketing Officer, ADT. “Amazon’s vision to simplify the home automation experience through voice-enabled action matched perfectly with ADT’s passion for security and customer service, providing us an exciting opportunity to extend our footprint in the security and automation space.” In an increasingly digital world, ADT remains committed to facilitating customer connections via its signature 24/7 support. While the company has evolved to meet the needs of a progressive technology industry, its unique combination of human and technology capabilities always ensures products are working effectively, safeguarding against security breaches. Voice Commands In addition to using voice control to lock and unlock the door, turn on the lights, arm/disarm the security system and more, ADT Pulse customers can also ask Alexa to provide the status of their home security system and automation devices. Once a command is given to Alexa, she will provide feedback to confirm the action has taken place. A sample of new capabilities include: “Alexa: Is my ADT system armed?” “Alexa: Tell ADT to disarm my security alarm, using PIN 3095.” “Alexa: Tell ADT to lock the front door.” "With Alexa, customers now have access to over 5,000 skills—ranging from music, to news, to smart home security, and more" “With Alexa, customers now have access to over 5,000 skills—ranging from music, to news, to smart home security, and more. In fact, smart home has been one of the most-used Alexa features,” said Mike George, Vice President, Amazon Alexa and Appstore. “We’re excited to work with a leading security company like ADT to expand the Alexa smart home experience through their new skill launching this month.” Pulse 8.0 ADT Pulse connects with a variety of smart home devices to create a smarter, safer home. Delivering seamless security and home automation, the ecosystem features 24/7 fast-response burglary and theft monitoring, secure real-time video, remote arm and disarm, remote door lock and unlock, and climate and lighting control. This spring, ADT will introduce Pulse 8.0, providing customers with a revamped design and more intuitive experience to manage their security and lifestyle needs based on preference. In addition, users will soon find tips and troubleshooting options right on the home screen, and can use 3D Home View to check each room for reassurance.
The policy holders can reduce insurance premiums by an additional 10 percent ADT, a provider of security and automation solutions for homes and businesses, announced a new affiliation with MetLife Auto & Home to enhance its protection, and savings, for small business owners. MetLife Auto & Home Link small business customers in New Jersey and California who currently have, or install, an ADT security system will now be eligible for an additional 10 percent discount throughout the entire term of their policy. MetLife Auto & Home Link Policy The MetLife Auto & Home Link business owner policy is designed to cover a variety of businesses in the community, including restaurants, contractors, offices, retailers, and more. The affiliation with ADT will deliver an additional 10 percent discount on top of the regular security system discount currently available from MetLife Auto & Home. “Through our affiliation with MetLife Auto & Home, small business owners will now have the strength of two premiere brands, competitive pricing and best-in-class service,” said Jamie Haenggi, Chief Marketing Officer, ADT. “Small business owners should be rewarded for taking the appropriate steps to properly safeguard their means of making a livelihood. We’re excited to pass along well-deserved savings to customers through this program.” Protecting Small Business Owners “Small businesses face a host of challenges every day. Having two such established protection experts in their corner can let them breathe a little easier,” said Kevin Fichter, Assistant Vice President, Commercial Product Development, MetLife Auto & Home. “ADT’s products and expertise help businesses prevent a loss while MetLife Auto & Home expedites recovery should tragedy occur – helping businesses get back on their feet faster while saving money. ADT and MetLife Auto & Home are committed to protecting and supporting the success of small business owners,” he added. ADT is the only security company to provide 24/7 security monitoring for more than a century. From the ability to remotely arm your system and operate your locks, to light and temperature control, ADT has been deeply involved enhancing the efficiency and protection for small and commercial-sized businesses. ADT offers free consultation sessions, where security and automation experts will visit your location to assess your needs and what technologies would make the biggest impact on your day-to-day operation. Save
Mike brings wealth of experience in leading consumer-based, self-gen and door-to-door sales Protection 1, the largest full-service business and home security company in the U.S., recently announced that it has hired Michael S. Fredricks to fill the role of Vice President, Residential Field Sales. Fredricks will report to Jamie Haenggi, Protection 1’s Chief Marketing and Customer Experience Officer and will be based out of the company’s Chicago headquarters. “Mike brings a wealth of experience in leading consumer-based, self-gen and door-to-door sales teams on a national basis in a structure similar to Protection 1’s field-based branches and local management,” stated Haenggi. “His high energy, disciplined approach and emphasis on training will be a great fit for our residential sales program.” Fredricks’ Background Prior to joining Protection 1, Fredricks held the position of Vice President of Sales for Empire Today, LLC, a leading provider of installed flooring. While at Empire, he was tasked with contemporising a 50 year old business model, developing and executing a new national go-to-market strategy and leading a sales force of 1,100 sales representatives for residential and commercial floor coverings and window treatments. Fredricks has also held sales and marketing executive management positions at Renewaire, LLC; Pure Health Solutions, Inc.; USP, Inc.; Culligan International; SERVICE MASTER and Sears, Roebuck & Company’s Product Services Division. In addition to sales and marketing experience, Fredricks’ background includes extensive alternate distribution channel development and management. New Member In Protection 1 Team Over the past five years Protection 1 has become a highly diversified security monitoring company serving a range of customers from residential, commercial, multi-family properties, large integrated systems and national account clients. “I couldn’t be more thrilled to be a member of the Protection 1 team. It is tremendously rewarding to wake up every morning knowing that your efforts and energies are being channeled into helping others in need and saving lives,” said Fredricks. “Being able to do that with the best-in-class life safety and customer service organization in the industry is certainly an honor. I am looking forward to continuing to build upon the Protection 1 tradition of excellence.”
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