Loss Prevention and Beyond: How Video Innovation Enriches Retailers

The retail market is facing unprecedented challenges as brick-and-mortar locations struggle to redefine their role in the age of online commerce. Retailers also deal with continuing, age-old requirements to minimize costs in a competitive landscape and to provide services and a customer experience that encourages repeat business.

Video surveillance technology today offers new tools to help retailers. Video in the retail sector has long been associated with loss prevention – providing that "eye in the sky" for store security personnel. But just as retailers are re-inventing themselves, so is video technology.

This white paper offers an in-depth discussion of camera capabilities and a transition guide from analog to IP technology, to give retailers a competitive advantage.

What's inside?

• The transition from analog to IP
• New cameras expand capabilities
• Cloud-based systems in retail
• Return on Investment (ROI) in retail
• Value for operations and merchanising
• Leveraging video in the IT environment
• Providing an operations "window", and responding quickly
• Impacting retail beyond loss prevention