Sella Personal Credit (Sella) is launching a trial of a credit card with biometric recognition that, thanks to a small chip sensor, allows people to make payments using their fingerprint.
Users can ‘authorize payment transactions by simply placing their finger on their credit card, securely and quickly’.
New biometric card to secure payments
Each customer of Sella Personal Credit is provided with a kit containing a special device (‘sleeve’)
Deploying the new card, which provides biometric verification for both contact and contactless payments, is led by Sella Personal Credit, the Sella Group Company that specializes in family credit, which has inaugurated a pilot project involving a selected target of customers in Italy.
Each customer of Sella Personal Credit is provided with a kit containing a special device (‘sleeve’) that allows the enrolment of their fingerprint on the card in complete independence and through a few simple steps, without having to go to the bank branch.
Card featuring biometric chip
Once the fingerprint has been acquired, the card is ready to be used immediately: the biometric chip is in fact powered directly by the Point-of-Sale in contact mode and by a magnetic field, in the case of contactless transactions.
It will be sufficient to place the finger on the space enclosing the biometric chip on the front of the card, in order to securely authorize a payment.
F.CODE biometric card
The new F.CODE biometric card issued by Sella Personal Credit on the Visa circuit has been developed in partnership with IDEMIA, the globally renowned company in identity technologies that draws on many years of design and implementation know-how in the payment card industry and with a proven track record in similar pilot projects worldwide.
The biometric cards can be used worldwide and are recognizable by any EMV-certified POS and ATM terminal.
IDEMIA - Sella Personal Credit partnership
This new card enables authentication in a way that many people already use every day on their smartphones"
Giorgio Orioli, the Chief Executive Officer (CEO) and General Manager of Sella Personal Credit, said “This new card enables authentication in a way that many people already use every day on their smartphones and underscores the Sella Group’s constant focus on offering increasingly cutting-edge solutions to meet renewed personal needs.”
Giorgio Orioli adds, “The partnership with IDEMIA and Visa confirms this vision, which aims to enrich our customers’ payment experience while ensuring simplicity and security.”
Making the payment experience easy, convenient and secure
Aaron Davis, the Senior Vice President (SVP) – Financial Institutions, Europe, IDEMIA, said “At IDEMIA, we are convinced that digital and payment innovation will change the way people shop by making the payment experience easier, more convenient and secure.”
Aaron Davis adds, “We are delighted to leverage our long experience in biometrics and to actively participate in the deployment of the first biometric card in Italy in the VISA circuit. We look forward to shaping the future of payments with our partner Sella.”
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