ISC West news
Booth number: 8045 Costar Technologies, Inc. is a public company that designs, develops, manufactures and distributes a full range of products for the video surveillance and machine vision markets. Costar consists of five operating companies: Arecont Vision Costar, CohuHD Costar, Costar Video Systems, Innotech, and IVS Imaging. The combined product portfolio consists of surveillance cameras, video surveillance systems, recorders, monitors, lenses, cables, accessories, and cloud-enabled services. For more about their presence at ISC West, we contacted Jeff Whitney, Vice President of Marketing for Arecont Vision Costar, a Costar Technologies, Inc. business unit. In 2005, the technology was extremely new and unproven to the typically risk-adverse security industry Q: What Was The First Year Your Company Exhibited At ISC West? Please Share Your Remembrances Of That Experience. One of our companies, Arecont Vision, exhibited in ISC West booth 17147 in 2005, a tiny space on which the hopes of the company rested. At the time AV was focused on pioneering IP megapixel surveillance cameras, but today we are part of Costar Technologies, offering cameras, VMSs, and recorders. In 2005, the technology was extremely new and unproven to the typically risk-adverse security industry. Talking with those who were with the company at time, the enthusiasm of the booth team reached the security dealers and systems integrators who were attending, helping bring megapixel cameras to a much wider audience. Q: What Strategies Do You Use To Get The Most Out Of Exhibiting At ISC West? The Costar companies have a very deep portfolio of products for the security market, and we bring our latest products from each business unit to ISC West. Attendees come in part to see the latest tech, and we drive our development cycle to have exciting new products to unveil on the show floor. We also have meeting space in the booth to provide one-on-one time with our executives and sales team, while sponsoring free admission to the expo for all who want it. Q: How Do You Quantify Your Success At ISC West? What ROI Do You Receive From The Show? Unveiling our latest products and solutions to existing customers and partners is key to a successful event, and ISC West’s large impact on the industry ensures that many will attend. Perhaps even more important is informing those attending of the strength of the Costar product portfolio, including many Made in USA products and services that others don’t deliver. Both help to drive leads for projects in which we can really benefit our partners and end user customers. Each of our companies will participate in meetings, dinners, and events with our customers and partners throughout the days of the show Q: What Company Activities (Outside The Show Floor) Does Your Company Organize Each Year? A large show like ISC West brings many of the Costar business units together, providing an excellent opportunity to continue bonding as a team, as well as to participate in events beyond the show floor. Each of our companies will participate in meetings, dinners, and events with our customers and partners throughout the days of the show. Q: What Sets ISC West Apart From Other Trade Shows On The Calendar? ISC West brings a very large number of interested, security-focused systems integrators, dealers, consultants, and end user customers all to one place for a three-day expo. That audience and opportunity to share our message validates the investment any large show requires from Costar or others. While some industry events have struggled to find and maintain their audiences, ISC West continues to deliver quality, knowledgeable attendees from across the Americas and around the world. The show differs from other events we do, which are typically regional in attendance or focused more on specific vertical markets.
Booth number: 12089 At this year's ISC West, VIVOTEK USA, Inc. will be showcasing their 180⁰/360⁰ product line plus other general form factors with new features and benefits, including a cybersecurity application embedded onto the cameras, crowd detection, smart motion detection, tailgating, and many more. In addition to IP cameras, VIVOTEK will display a comprehensive product line that also includes NVRs, video receivers, video servers, PoE switches, and video management software. Q: What Was The First Year Your Company Exhibited At ISC West? Please Share Your Remembrances Of That Experience. We have come a long way from a little-known surveillance manufacturer with a small booth size VIVOTEK has been an exhibitor at ISC West for many years now. Looking back, we have come a long way from a little-known surveillance manufacturer with a small booth size to one of the global providers in the security industry with a recognizable and trusted brand. Now, we are well-known in the industry and are proud of our accomplishments, but we feel greater things are still in front of us. Q: What Strategies Do You Use To Get The Most Out Of Exhibiting At ISC West? Each year, we want our booth to tell our stories – who we are, what we do and what we are capable of, and where we are heading. We do not want to just be another camera manufacturer who only promotes and displays products; we want to be the solution provider that customers are looking for. In addition, we have very knowledgeable sale managers who can assist visitors at our booth who are looking for surveillance, whether it’s an upgrade or a totally new solution. Q: How Do You Quantify Your Success At ISC West? What ROI Do You Receive From The Show? Gain industry knowledge and perspective as to where surveillance security industry is heading Like any trade show, it is difficult to quantify success. We attend ISC West to promote the VIVOTEK brand, meet and discuss with customers and gain industry knowledge and perspective as to where surveillance security industry is heading. If we achieve these, then ISC West is a success for us. Q: What Company Activities (Outside The Show Floor) Does Your Company Organize Each Year? Our main focus each year at ISC West has always been the interaction with customers and potential customers on the show floor. We pride ourselves in the products and technology we offer, and there aren’t any other trade shows in North America to showcase our capabilities than ISC West. Q: What Sets ISC West Apart From Other Trade Shows On The Calendar? ISC West is the industry standard of security trade shows in North America. Since we are a security surveillance manufacturer, ISC West is the one show that all manufacturers in this industry must attend.
At ISC West this year, on booth 11099, Veracity will be demonstrating its expanded suite of COLDSTORE solutions, from the new COLDSTORE 2U delivering 112TB video storage in a compact rack-mounted space up to the COLDSTORE Colossus, the 4U, 45-bay, 630TB video storage solution. The COLDSTORE family offers unique benefits including a 10x increase in hard disk life and power savings of 90%+. In fact, Colossus, with 630TB and 45 disks, consumes less than 80W of power! This gives the COLDSTORE range not only enviable performance benefits but also a compelling total cost of ownership case not available with other video storage solutions, especially for longer retention periods. Eliminating Storage Systems’ Operational Issues COLDSTORE has patented technology designed specifically for sequential and continuous recording of video surveillance channelsCOLDSTORE is in use throughout the world at critical infrastructure sites, major sporting venues, in retail, in custodial and policing environments and in city center command and control operations. COLDSTORE has patented technology designed specifically for sequential and continuous recording of video surveillance channels. As a result, many of the operational issues with standard storage systems, such as long disk rebuild times, high power consumption, excess heat and reduced disk life, are eliminated. Also, on display at ISC West will be the COLDSTORE Pro 3U, 210TB unit that uses only 0.3W per Terabyte. Visitors will learn about COLDSTORE’s new embedded NVR functions and the ability to record from camera direct to COLDSTORE through ONVIF compatibility or using embedded COLDSTREAM code in open platform cameras, such as Axis and Hanwha. Over 100 channels can be supported, at 4Mbps per channel. Integrated Command And Control Solution Veracity will also be demonstrating VIEWSCAPE, the integrated and open command and control solution. VIEWSCAPE is a real success story in use in many city center, retail, critical infrastructure and other sites. Anyone with an interest in C3, critical command solutions should get to know VIEWSCAPE. With over 100 integrations, this comprehensive command and control system can be seen at Veracity’s booth 11099. The full integration of COLDSTORE with Hanwha Techwin’s Wisenet WAVE will be on show on both the Veracity and Hanwha Techwin booth The full integration of COLDSTORE with Hanwha Techwin’s Wisenet WAVE will be on show on both the Veracity and Hanwha Techwin booth. Wisenet WAVE is an IP Video management platform that allows users to create IP video surveillance solutions tailored to any type of project, usable by anyone and on any device. It is simple to setup and use, and when integrated with COLDSTORE delivers an impressive suite of features with all the benefits of COLDSTORE’s long-term video retention capabilities. LONGSPAN Ethernet Over Coax Solution Veracity is most famous for its transmission solutions. In 2005, Veracity launched the world’s first Ethernet over coax solution. As a market leader, the full range of multi-channel Ethernet over Coax, extreme distance Ethernet and other transmission products will be on show. This includes LONGSPAN, which delivers IP video and POE (Power over Ethernet) over a distance of 820m (2,690ft) on standard Ethernet cable. Veracity will also have its informative IP transmission workshop running at the booth. Veracity operates in the USA from its office in Dallas, Texas and continues to experience rapid growth fueled by the development of strong relationships with many customers and partners across the United States. Veracity experts will be available throughout ISC West at booth 11099 from the 10th to 12th April 2019 at the Sands Expo in Las Vegas. Make sure you visit us.
Pelco by Schneider Electric, the trusted global provider of end-to-end video security solutions, will be exhibiting products, solutions, and services for several market segment applications at ISC West 2019, held in Las Vegas from April 10-12. Pelco is shaping the future with leading technologies such as Cloud Services, Automatic License Plate Recognition, 4K imaging capability, and advanced deep learning-based analytics. Pelco will showcase VideoXpert Video Management System (VMS) platform enhancements, the GFC Professional 4K camera, and the recently-launched Spectra Professional 4K camera. Pelco VMS and cameras are broadly deployed across a wide range of vertical market applications High Level Support For Integrators When combined with the new VxCare Professional Services offering, a bundled three-tier service plan for VideoXpert Professional and Enterprise systems, customers can benefit from optimized performance and system availability of their video management system backed by a high level of support for both integrators and end users. Additionally, Pelco will preview other products and services that will be available in the next few months. Pelco VMS and cameras are broadly deployed across a wide range of vertical market applications and trusted by some of the most demanding customers in the world. Pelco will be showcasing multiple deployment examples including healthcare, city surveillance, commercial/retail, education, and others. Other Cameras On Display In addition to the GFC and Spectra Professional 4K cameras, many other Pelco products and services will be on display at the event. In addition to the GFC and Spectra Professional 4K cameras, the GFC Professional Multi, the Evolution camera series will be on display Among them are the upcoming GFC Professional Multi (multi-directional IP camera), the Evolution camera series (ultra-wide-angle panoramic monitoring), the Spectra Enhanced and the award-winning Esprit Enhanced cameras, the Optera 270 camera (seamless panoramic view), and the High Security Corner Mount IBD camera, to name a few. Visitors are encouraged to experience our hands-on, real-time product demos at Booth #20031. Pelco’s Director of Segment Marketing, Stuart Rawling, will present ‘Gearing Up for an Automated Revolution’ which will cover how the security business will be impacted by the current technology revolution. Mr. Rawling’s presentation will take place in the Sands Convention Center on Thursday, April 11, from 11 a.m.- 12 p.m. local time.
ISC West continues to innovate and adapt to the changing needs of the security marketplace. In 2019, there will be 200 new exhibitors, 100 new speakers and an expanding mix of attendees that includes more end users and international attendees. The International Security Conference & Exposition (ISC West) will be held April 10-12 at the Sands Expo in Las Vegas. Among the more than 200 new exhibitors on the show floor will be Dell Technologies, Resideo, SAST (a Bosch IoT startup), Belkin International, NetApp, Lenovo, Kingston Technology and many others. The event continues to see more and more solutions in the area of IoT/connected security, a surge in barrier/bollards exhibitors, an increased number of start-up companies, and an emphasis this year on stadium/major events security. Plus, the new exhibit area of ISC West, Venetian Ballroom, will include a mix of solutions from mid-sized domestic and international companies, and is the home of the Emerging Technology Zone – back for its second year with 50-plus start-up companies expected. The International Security Conference & Exposition (ISC West) will be held April 10-12 at the Sands Expo in Las Vegas “ISC West is no longer just about video cameras, access control systems and alarms,” says Will Wise, Group Vice President, Security Portfolio for Reed Exhibitions, which produces and manages ISC West. Embracing and stimulating the market dynamic of comprehensive security for a safer, connected world, solutions on display at the show reflect convergence across physical security, IT (information technology) and OT (operational technology). The ISC West expo floor includes specialized featured areas such Connected Home, Public Safety & Security, Connected Security, Unmanned Security Expo and the Emerging Technology Zone. Plus, complimentary education sessions in the Unmanned Security Expo theatre will include topics such as drones, counter-drone solutions, ground robotics and regulations/policies that support autonomous technology. This year’s event will feature more than 1,000 products and brands covering everything from video surveillance, access control and alarms/alerts, to IoT, IT/cybersecurity convergence, AI, embedded systems, drones and robotics, smart homes, smart cities, public safety and more. The ISC West expo floor includes specialized featured areas such Connected Home and the Emerging Technology Zone Elevating the Keynote Series Over the past few years, ISC West has elevated its Keynote Series (open to all attendee types) to include more speakers and dynamic content covering relevant topics. Attendees should be sure to head to the Keynote room Wednesday and Thursday mornings at 8:30 a.m. before the expo floor opens at 10 a.m. Relating to attendance, ISC West continues to diversify and grow the attendee universe by attracting additional enterprise government end-users across physical and IT/OT responsibilities. The show also continues to attract and grow the channel audience, and there will be an increasing number of International attendees. “Years ago, ISC West was known exclusively as a dealer/integrator/installer show, but not anymore,” says Wise. “Today, the demographic mix continues to evolve as the event diversifies its product and educational offerings, embracing the current market reality of collaboration among integrators/dealers/installers, end-user decision-makers, and public safety and security professionals.” When planning for the show, be sure to view the list of special events and take advantage of the additional connection-making opportunities Within the SIA Education@ISC West conference program, there are over 100 new speakers. Through ISC West’s strong partnership with the Security Industry Association (SIA, the Premier Sponsor of ISC), the SIA Education@ISC West program has expanded and become increasingly dynamic and diverse over the last three years. In addition, ISC West and SIA are hosting a Women in Security breakfast on Friday morning April 12th. Women in Security is a new track for the education program. “Our attendance data reflects the demand for a mix of physical security integrator and end-user content, a balance of technical and management/strategic topics, and diverse topics incorporating IoT and cybersecurity/physical security convergence, and analytics expertise,” says Wise. “Last year was a record year for conference program attendance, and 2019 will yet again set new benchmarks.” Mobile apps, information desks and ease of registration ISC West is also focusing on the attendee experience. Need advice on what exhibitors are a fit for your business needs and interests? The Information Desk adjacent to the main expo entrance will provide customized recommendations based on the information attendees provided during the registration process. Attendees can download the official ISC West mobile app and create a MyShow account through the ISC West website Attendees can download the official ISC West mobile app and create a MyShow account through the ISC West website to research exhibitors and product categories, receive exhibitor recommendations that best fit business needs, review complimentary educational opportunities as well as 85-plus sessions from the paid SIA Education@ISC program. There are many networking opportunities being offered at the show this year. When planning for the show, be sure to view the list of special events and take advantage of the additional connection-making opportunities. Whether attendees want to network with peers or customers at an awards ceremony (Sammy Awards, Fast 50, New Product Showcase Awards), Charity event (AIREF Golf Classic, Mission 500 Security 5K-2K Run/Walk), or an industry party (SIA Market Leaders Reception, ISC West Customer Appreciation Party at Tao), there are a variety of special events offered, all designed to help you make new connections. Make sure to check out the ISC West website for all the Special Events taking place at ISC West.
The Security Industry Association (SIA), PSA Security Network and ISC Security Events have announced the keynote speakers for the upcoming Cyber:Secured Forum – an event centered on how to improve and maintain the cybersecurity of integrated solutions and physical security systems. At this inaugural event, June 4–6 in Denver, CO, Suneeta Hazra, chief of the criminal division of the Colorado U.S. Attorney’s Office, and Judy Smith, chief of the Colorado U.S. Attorney’s Office’s Cybercrime and National Security Section, will discuss the cyber threat landscape both nationally and locally, including lesser-known cyber threats that impact our daily routines. They will also share the motivation behind the creation of the office’s Cybercrime and National Security Section and provide insight into how the office can assist private and government partners. Cyber:Secured Forum, hosted by PSA Security Network, ISC Security Events and SIA, will explore the ramifications of cybercrime Cyber:Secured Forum Cyber:Secured Forum, hosted by PSA Security Network, ISC Security Events and SIA, will explore the ramifications of cybercrime, the strategies for cyber hardening and new technologies and tools designed to improve the security of solutions and systems and provide a framework for developing new business opportunities. “Cyber:Secured Forum is about practical advice that manufacturers, integrators and the security practitioner community can take back to their businesses and put into action right away,” said SIA CEO Don Erickson. Cybersecurity “Integrators who are going to be deploying products onto an end user’s network have a responsibility to be literate when it comes to cybersecurity,” said Bill Bozeman, president and CEO of PSA Security Network. “Cybersecurity challenges are not going away, and while they certainly present a liability, they also present opportunities for integrators who choose to be progressive and find new ways to support end users in the ongoing race to stay in front of cyber issues.” It’s going to be different from a lot of other cybersecurity events because a lot of the cyber events in the industry are focused more on cyber in a silo" Attendees of Cyber:Secured Forum – whether physical security and IT leaders, systems integrators or cyber professionals – will have the opportunity to interact with peers, share lessons and learn how to make their businesses more resilient, their systems more secure and their cyber practices standardized. Physical Security and IoT “It’s going to be different from a lot of other cybersecurity events because a lot of the cyber events in the industry are focused more on cyber in a silo,” said Will Wise, group vice president of the ISC Security Events. “What we’re really embracing here and uniquely bringing together through our partnership is the mixture of the physical security, IoT, integrators and manufacturers together with IT and cyber.” This event will highlight cyber-hardening of integrated security systems, how to improve your firm’s cyber posture, new cybersecurity tools and resources for integrators and the business of cyber from liabilities to opportunities.
Friday marked the closing day of ISC West 2018. ISC West, sponsored by the Security Industry Association (SIA), the largest converged security event of the year, experienced its biggest and most successful year to date. On the heels of ISC West being named to Trade Show Executive’s Next 50 List for Attendance Growth in 2017, this year included a larger show floor with more exhibits than ever before (an additional 4K square feet from last year), growth in featured areas (Unmanned Security & Safety Expo sponsored by Knightscope, Connected Security Expo, Public Security & Safety Expo, and Connected Home sponsored by Alarm.com, plus the addition of the brand new Emerging Technology Zone that had 40 companies participate), 120+ new products displayed in SIA’s New Products Showcase, six percent growth in overall attendees and 10 percent growth of the coveted ISC Executive’s Club. Security Education Program This year, ISC West had the pleasure of offering over 85 sessions throughout the SIA Education@ISC program, spanning a range of topics that impact security professionals across physical, IT and IoT security – from biometrics to drones to leadership skills.The enthusiasm of our attendees, loyal returning exhibiting companies and the 250 new exhibiting companies inspire us to put on the best show" Some of the most highly-attended sessions were Access Control and Video in the Cloud, The Evolution of Credentials and their Use in the IT, OT, and Physical Security Environment, Connected Home – The Future is Now, and The Future of Physical Security: The Decade Ahead. Providing comprehensive education is one of the cornerstones of ISC West, and more attendees are leveraging these offerings each year, learning from one another and networking with their peers. “Another successful year in the books,” said Sherida Sessa, Industry Vice President of ISC Security Events at Reed Exhibitions. “The enthusiasm of our attendees, loyal returning exhibiting companies and the 250 new exhibiting companies continue to inspire us to put on the best show we can. We’re so pleased with the turnout and want to formally thank everyone – attendees, exhibitors, speakers, our media partners and sponsors, and most importantly, SIA, for helping to make this year the biggest and best show we’ve had yet.” Re-Inventing Cybersecurity This year’s keynotes were unparalleled. Each one had a packed house, with Dr. Douglas Maughan of the Department of Homeland Security explaining how the DHS Science and Technology (S&T) is re-inventing cybersecurity, and Jeff Crume, Distinguished Engineer and Master Inventor, IT Security Architect at IBM talking about the dark side of the IoT.ISC West 2018 featured the SIA Women in Security Forum to mentor and empower other females to enter the industry ISC West 2018 also had several special events on the agenda, including the 23rd SAMMY Awards hosted by Security Sales & Integration, honouring dealers and integrators for their sales, marketing, business and installation excellence; tours of the new Emerging Technology Zone to showcase next-generation products on the market; SIA’s New Products Showcase awards ceremony, where over 120 product entries were pitched to leading industry experts and winners were selected in nearly 30 categories; the Security 5K Run/2K Walk, where all proceeds were donated to Mission 500, a non-profit charitable organization focused on the security industry and dedicated to serving children and families in need across the U.S.; the SIA RISE Happy Hour and SIA Autonomous Security Robotics Reception where security industry professionals had the chance to network with each other; and the inaugural committee meeting of the SIA Women in Security Forum, a place for women to engage, mentor and empower other females to enter the industry. Business Impact “There’s nothing better than hearing someone on the show floor say, ‘ISC West is like the Super Bowl of security events',” said Will Wise, group vice president of the ISC security portfolio. “At the end of the day, it’s so rewarding knowing that exhibitors and attendees – from end-users to integrators to dealers/installers to consultants and engineers – feel that ISC West made a measurable business impact for them. We’re looking forward to the Cyber: Secured Forum in Denver in June and are already setting our sights on ISC East in New York City in November!”
ISC West, sponsored by the Security Industry Association (SIA), the largest converged security event of the year, experienced its biggest and most successful year to-date. On the heels of ISC West being named to Trade Show Executive’s Next 50 List for Attendance Growth in 2017, this year included a larger show floor with more exhibits than ever before (an additional 4K square feet from last year), growth in featured areas (Unmanned Security & Safety Expo sponsored by Knightscope, Connected Security Expo, Public Security & Safety Expo, and Connected Home sponsored by Alarm.com, plus the addition of the brand new Emerging Technology Zone that had 40 companies participate), 120+ new products displayed in SIA’s New Products Showcase, six percent growth in overall attendees and 10 percent growth of the coveted ISC Executive’s Club. This year ISC West had the pleasure of offering over 85 sessions throughout the SIA Education@ISC program SIA Education@ISC Program This year ISC West had the pleasure of offering over 85 sessions throughout the SIA Education@ISC program, spanning a range of topics that impact security professionals across physical, IT and IoT security – from biometrics to drones to leadership skills. Some of the most highly-attended sessions were Access Control and Video in the Cloud, The Evolution of Credentials and their Use in the IT, OT, and Physical Security Environment, Connected Home – The Future is Now, and The Future of Physical Security: The Decade Ahead. Providing comprehensive education is one of the cornerstones of ISC West, and more attendees are leveraging these offerings each year, learning from one another and networking with their peers. Cybersecurity And IoT This year’s keynotes were unparalleled. Each one had a packed house, with Dr. Douglas Maughan of the Department of Homeland Security explaining how the DHS Science and Technology (S&T) is re-inventing cybersecurity, and Jeff Crume, Distinguished Engineer and Master Inventor, IT Security Architect at IBM talking about the dark side of the IoT. ISC West 2018 also had several special events on the agenda, including the 23rd SAMMY Awards hosted by Security Sales & Integration “Another successful year in the books,” said Sherida Sessa, Industry Vice President of ISC Security Events at Reed Exhibitions. “The enthusiasm of our attendees, loyal returning exhibiting companies and the 250 new exhibiting companies continue to inspire us to put on the best show we can. We’re so pleased with the turnout and want to formally thank everyone – attendees, exhibitors, speakers, our media partners and sponsors, and most importantly, SIA, for helping to make this year the biggest and best show we’ve had yet.” Products Showcase Awards ISC West 2018 also had several special events on the agenda, including the 23rd SAMMY Awards hosted by Security Sales & Integration, honoring dealers and integrators for their sales, marketing, business and installation excellence; tours of the new Emerging Technology Zone to showcase next-generation products on the market. It’s so rewarding knowing that exhibitors and attendees feel that ISC West made a measureable business impact for them" SIA’s New Products Showcase awards ceremony, where over 120 product entries were pitched to leading industry experts and winners were selected in nearly 30 categories; the Security 5K Run/2K Walk, where all proceeds were donated to Mission 500, a non-profit charitable organization focused on the security industry and dedicated to serving children and families in need across the U.S.; the SIA RISE Happy Hour and SIA Autonomous Security Robotics Reception where security industry professionals had the chance to network with each other; and the inaugural committee meeting of the SIA Women in Security Forum, a place for women to engage, mentor and empower other females to enter the industry. Measureable Business Impact “There’s nothing better than hearing someone on the show floor say, ‘ISC West is like the Super Bowl of security events',” said Will Wise, group vice president of the ISC security portfolio. “At the end of the day, it’s so rewarding knowing that exhibitors and attendees – from end-users to integrators to dealers/installers to consultants and engineers – feel that ISC West made a measureable business impact for them. We’re looking forward to the Cyber:Secured Forum in Denver in June and are already setting our sights on ISC East in New York City in November!”
Registration is open for Cyber:Secured Forum, a cybersecurity educational summit focusing on integrated systems, in Denver, Colorado, on June 4-6, 2018. The event is being produced in partnership by PSA Security Network, the world’s largest systems integrator cooperative, ISC Security Events (Reed Exhibitions, the world’s leading event organiser) and the Security Industry Association (SIA), a trade association for global security solution providers. Key Discussion Topics In addition, the organisations revealed the agenda for Cyber:Secured Forum, indicating conference discussions will center around topics including: We have tapped some of the nation’s top cybersecurity advisors, strategists, and technical experts to be part of Cyber:Secured Forum" Cyber-Physical Framework by U.S. National Institute of Standards and Technology Global Cybercrime Trends How to Make Your Business Cyber Resilient New Tools and Technologies for Better Cybersecurity of Physical Security Systems New Standards for Cybersecurity Assurance Right-Sizing Your Company’s Cyber Strategy Cutting-edge Strategies for Cyber-Hardening of Security Systems “The educational program at this event will be unlike anything else the industry has experienced so far regarding cybersecurity,” said Bill Bozeman, president and CEO of PSA Security Network. “We have tapped some of the nation’s top cybersecurity advisors, strategists, and technical experts to be part of Cyber:Secured Forum. They are poised to help physical security and IT professionals navigate the quickly changing cybersecurity environment and understand how best to work together in the face of new threats to evolve response tactics and build new business opportunities.” Confirmed Speakers To Date Include Bob Troyer, U.S. Attorney, United States Attorney’s Office, District of Colorado Judy Smith, Cybercrime and National Security Section Chief, United States Attorney’s Office, District of Colorado Patti Chrzan, Senior Director, Strategic Programs, Microsoft Chris Greer, Director, Cyber-Physical Systems, National Institute of Standards & Technology (NIST) Ed Griffor, Smart Grid Program Office, National Institute of Standards & Technology (NIST) Randall Frietzsche, Chief Information Security Officer, Denver Health Pamela Passman, President and CEO, Center for Responsible Enterprise and Trade (CREATe) John Savarese, Senior Cybersecurity Advisor, Underwriters Laboratories (UL) Terry Gold, Founder, D6 Research Ray Coulombe, Founder and Managing Director, SecuritySpecifiers Cyber:Secured Forum’s event format facilitates a learning and peer-to-peer connections environment" Risk Mitigation Strategies “The inaugural Cyber:Secured Forum will provide actionable information to all attendees that that can become part of their risk mitigation strategies immediately,” said SIA CEO Don Erickson. “Attendees will come away from this unique event with new insights and practical guidance that will help their clients and customers to adopt enhanced cyber-readiness programs.” “Technology convergence and the complexity of security threats and incidents are stimulating a mandate to create new norms for collaboration,” said Will Wise, Group Vice President, Reed Exhibitions Security Portfolio. “Integrators, enterprise and government physical and IT security decision makers, and security manufacturers all know the time is now to move from reaction mode to substantive cyber-physical action plans and the establishment of ecosystem best practices. Cyber:Secured Forum’s event format facilitates a learning and peer-to-peer connections environment that will start in Denver and continue via year-round SIA, PSA and ISC education and community-building initiatives.”
Las Vegas is a city that bombards you with choices: dozens of glitzy hotels and casinos, a plethora of restaurants and eateries to satisfy any craving and an endless variety of entertainment guaranteed to delight and amuse. With so many options, it’s hard to decide where to spend your time. The same goes for ISC West. Like the city in which it’s being hosted, ISC West 2019 is going to bombard you with more options than ever before. Dozens of new technologies and vendors as well as old familiar faces will be vying for your attention. With only three days, it’s nearly impossible to explore every booth and every vendor. Ultimately, you’ll want to focus your limited time on companies whose partnership can lead to your organization’s long-term success. In that context, I’d like to suggest a few things to think about as you wend your way through this year’s tradeshow. The Next Wave In IP Technology The fact that the whole world is going IP is nothing new. The network-based connectivity trend has been ongoing for more than 25 years. What’s changed is the nomenclature. Today it’s all about the Internet of Things (IoT). What was once exclusively an analog-based video surveillance market has shifted predominantly over to IP For the security industry, the concept of IoT really began with connecting DVRs through a network. Then in 1996, IP cameras – the first true IoT devices – hit the market. Since then, what was once exclusively an analog-based video surveillance market has shifted predominantly over to IP, providing exceptional growth opportunity for any company wanting to be on the leading edge. Today, however, that market is relatively saturated and growing at a much slower rate. In response, consolidation of the market has started to accelerate. Many vendors are disappearing while a select few are becoming stronger. Though the IP video revolution is now a fait accompli, there are still a few ancillary security technologies that are just beginning to jump on the IP convergence bandwagon. I’m referring to two in particular: IP audio systems and IP intercom solutions. Like their IP video cousins, these relatively new IP systems are built on open platform standards and provide the same benefits for convergence as happened in the camera space: better scalability and ROI, more functionality, and easy integration with third party systems. The technology is a great complement to a customer’s existing IP surveillance system or an ideal replacement for an antiquated analog audio system. So I’d recommend spending time at booths showcasing this technology. Listen to the crystal clear sound quality. Learn from the various vendors how easy IP audio systems are to custom configure, remotely manage and scale. And discover the different ways the IP technology can be used, from paging, public address and broadcasting background music to augmenting security systems and perimeter protection solutions. The potential markets that can benefit from this latest IP technology are wide and varied, everything from hotels, hospitals and transportation hubs to educational institutions and retail chains. So it’s well worth your time to take a look at this growing opportunity. AI has proven to dramatically improving the accuracy of Traffic Incident Detection analytics. But it’s too early in the game to assume that AI can be applied across the board Artificial Intelligence: Hype Vs. Reality Video intelligence or video analytics was the big trend a decade ago. But it quickly fizzled out when hype crashed into reality. In the ensuing years algorithms have greatly improved, leading to more reliable analytic performance. Now it’s commonplace for video surveillance solutions to include a wide range of analytics from motion detection and people counting to dwell time analysis, object left behind and license plate recognition. The latest hype to capture the imagination is self-learning systems, often referred to as Deep Learning and Artificial intelligence (AI) With analytics gradually becoming mainstream, the latest hype to capture the imagination is self-learning systems, often referred to as Deep Learning and Artificial intelligence (AI). These self-learning applications parse event data and use what they’ve learned from the experience to make determinations or predictions that can increase the accuracy of future alerts. Before you get swept up in all the big promises that have yet to prove deliverable, take time at ISC West to educate yourself about the current state of the technology. AI works well in some areas. For instance, AI has proven to dramatically improving the accuracy of Traffic Incident Detection analytics. But it’s too early in the game to assume that AI can be applied across the board. Talk to some of the AI vendors at ISC West to learn when and if AI might be right for your organization’s analytic applications. See who has actual, field-proven solutions and who is just offering ideas that might take many years to prove useful in real applications. Connecting With The Right Partner Think of ISC West as the ultimate meet-and-greet. Look around the tradeshow floor and see who might by likely partners Choosing the right partner is as important in business as it is life. Think of ISC West as the ultimate meet-and-greet. Look around the tradeshow floor and see who might by likely partners. You’re sure to find a number of new companies entering the field this year. Also be sure to notice which companies are absent. Have they left the surveillance industry? Are they struggling financially and can no longer afford to show up? If you partnered with them in the past, where does that leave your business today? As you explore potential vendor relationships, make sure you not only look at the arc of their technology development, but also their long-term financial stability and the kind of support services they offer. Cybersecurity should be front and center on your radar, along with timely updates, product integration with your existing technology and ongoing training to gain the most benefit from your investment. Look into how eco-friendly the vendor’s products are, what they’re doing to recycle, minimize waste and lower their carbon footprint Think of ISC West as the ultimate meet-and-greet - look around the tradeshow floor and see who might by likely partners Another important thing to find out is whether their business ethics align with yours. Is sustainability important to your company? How about corporate social responsibility, diversity and inclusion? Ultimately you want to do business with healthy, innovative companies that share your core values. If being green is a fundamental principal of your company, look into how eco-friendly the vendor’s products are, what they’re doing to recycle, minimize waste and lower their carbon footprint. If striving for better global citizenship is your corporate mantra, you need to know how the vendor is assuring their operation complies with environmental laws and regulations. In terms of maintaining social and ethical standards, it’s important to know where the vendor stands on issues such as human rights violations, compulsory child labor, fair wages and sourcing minerals from countries in armed conflict. Go In With A Plan There’s so much to discover at ISC West this year that four days isn’t nearly enough time to see it all. So you’ll have to strategically pick and choose which booths and vendors to visit. I’d advise that you plan out your days in advance so that you can get the most value from the choices you make.
Daniel Budinoff, president of Security Specialists, Stamford, Conn., is almost a fixture at trade shows, especially ISC West. He attends some six to seven trade shows per year, but finds ISC West most applicable to his company, his product research needs and his networking endeavors. In fact, he has attended ISC West for more than 25 years, only missing perhaps one or two shows during that time period. With this year’s show just around the corner, April 10-12 in Las Vegas, it’s a great time to revisit the comments Budinoff made about the show several years ago. Budinoff and his company are accomplished in the physical security business, networking and other specialties. He founded Security Specialists in 1978 and has been active and held many board positions – achieving a host of positions, credentials and certifications stemming from dedicated service to local and national alarm associations. These include the former National Burglar and Fire Alarm Association, now the Electronic Security Association (ESA), as well as the Connecticut Alarm & System Integrators Association (CASIA) / formerly Connecticut Burglar and Fire Alarm Association, where he was president for two years, as well as founding president of the Westchester County Alarm Association, now known as RASIA. Budinoff is currently on the Board of Directors, Northeast Region, for PSA Security Network, Westminster, Colo. Security Industry Awards: Budinoff also holds two of the security industry’s most prestigious awards: the Sara E. Jackson Memorial Award (2004) and the Morris F. Weinstock Person of the Year Award (2011). The Sara E. Jackson Memorial Award, which honors the memory of the 1950-51 ESA president, recognises an ESA volunteer who has exhibited exceptional leadership skills on an ESA committee, task force or board. The Morris F. Weinstock Person of the Year Award acknowledges the outstanding achievement of a special individual and his or her continued efforts on behalf of ESA and the industry. "We are seeing more end users at ISC West, but the focus is still on the dealer", says Daniel Budinoff, president of Security Specialists Targeted at Security Dealers/Industry “If I come away with just one or two new or upgraded products or services that I can generate new revenue from, I have accomplished my goal for attending. I usually am successful. And as far as justifying costs, I guess the old adage ‘you have to spend money to make money’ is pretty accurate in this scenario,” Budinoff states. Budinoff says he believes ISC West is the most comprehensive product show for the physical security industry. “The show is beneficial because there are many items on the show floor that you don’t see in advertising or that end up in my ‘spam’ mailbox,” he says. “The true benefit is that it’s all here in one location.” He adds that he uses the show to discover new products that may make it into the portfolio of products and services offered by Security Specialists. But he also says that once he finds a potential product, he asks for followup after the show, because he rarely finds that doing a deep product dive at the show itself is successful. Since attending ISC West almost continuously for many years, he’s been impressed with the show producer’s desire to improve the conference with better education, communication with attendees and educating vendors on how to maximise their return on investment.
If you’re heading to ISC West in Las Vegas this year, it’s helpful to acknowledge immediately that there’s no way you can experience all aspects of the show. Just not enough time and too many options. Once you give up on seeing everything, you can immediately lower stress. But you also raise the stakes in terms of picking and choosing exactly what you have time for – or want to make time for. Hoping to help out as we all set our ISC West priorities, here are some ways to make the most of ISC West. Get There Early If you think the show starts on Wednesday (April 10), you have already missed the boat. Wednesday is the first day of the ISC West Exhibition, but there is a whole day of conference programming the day before – on Tuesday, the 9th. So plan to arrive early for conference sessions such as the End User Physical Security and Strategic Management tracks, a whole day of presentations by the PSA Security Network, and many other conference sessions. Learn From The Best You can also learn about Body-Worn Cameras for Government Personnel, School Safety and Private SecurityWant to hear about Taming the Surveillance Data Monster? There’s a session on Thursday. Want to learn about Establishing a Corporate Drone Program? That session is on Wednesday the 10th. They’re among the wealth of information-sharing sessions at ISC West. You can also learn about Body-Worn Cameras for Government Personnel, School Safety and Private Security; 3D Virtualization for Physical Security; and Using Enterprise Security Risk Management to Define Security's Value. Plan For The Future So much at ISC West is geared toward the future – new opportunities, tomorrow’s hot new product, and the start of business ventures that will be profitable for years to come. Some of the conference sessions are especially forward-looking, too, including a session on Thursday about the Stadium of the Future. A session called Getting Smarter and Safer: The Campuses of Tomorrow is on Wednesday, April 10. Another Wednesday session is Meet the Jetsons: Understanding the Promise and Challenges of Smart Cities. The Vision of the Future of the ISOC (Intelligent Security Operations Center) is on Thursday, as is the Smart Home of the Future session. All in all, ISC West can help you focus on the future in a big way. Meet Someone New Programs like SIA’s New Product Showcase can help, by recognizing innovation in a variety of product categoriesISC West sometimes emits the vibe of a yearly reunion of friends (who happen to be in business together). It’s great to see old friends again, but we shouldn’t miss the chance to meet new people, too. There is a multitude of networking events related to the industry’s big spring gathering, so the opportunities to expand one’s network and meet new people are abundant. Making the most of them takes effort, and some level of strategy. And there are also other, not-so-obvious moments to make new friends and acquaintances – whether it’s sharing a taxi or waiting for the next session to start. Bring a lot of business cards Find Something New The chance to view industry innovation is a huge draw of ISC West, but it can take discipline to separate the wheat from the chaff. The latest-and-greatest could literally be anywhere on that big trade show floor. Programs like SIA’s New Product Showcase can help, by recognizing innovation in a variety of product categories. The announcements of winners will be made on April 10, and, historically, these awards have gone to some of the newest and most innovative products at ISC West. A What’s New at ISC West session on Wednesday can provide additional guidance. Do Good In Addition To Doing Well A 10-year tradition at ISC West is the Security 5K/2k Run/Walk, a charity event benefiting Mission 500’s fundraising efforts to assist children in crisisISC West is all about business, but there’s also a specific opportunity to help make the world a better place. A 10-year tradition at ISC West is the Security 5K/2k Run/Walk, a charity event benefiting Mission 500’s fundraising efforts to assist children in crisis around the world. Why not avoid a late night on April 10th and rise early on the 11th to be a part of a remarkable event that has united the security industry to provide aid for children in need? Say Thank You Showing gratitude is an under-emphasized opportunity at ISC West, where the promise of new fortunes can eclipse our successes of the past. We will all see colleagues and friends we have been doing business with for years, so what better time to express a simple ‘thank you’, buy them a drink, propose a toast, celebrate? Helping to set a tone of gratitude is the ‘Official ISC West Customer Appreciation Party’ on Thursday. Parties are one way to say thanks, and a heartfelt verbal expression is another. ISC West will provide plenty of both – and they’re not to be missed.
From robots to drones to counter-drone solutions, a range of new technologies will be displayed at ISC West 2019. The Unmanned Security Expo will return, including a dedicated complimentary education theater for attendees offering sessions on a range of topics. UAVs, UGVs And Autonomous Systems Also included will be demos of the best UAVs (unmanned aerial vehicles), UGVs (unmanned ground robotics and vehicles) and autonomous systems on the market. The market growth for unmanned technologies being used for security and safety benefits is progressing at a rapid pace. Let’s look at some of the exhibitors in the 2019 Unmanned Security Expo: Cobalt Robotics' robots are purpose-built for a specific use case, providing after-hours support and security for corporate locations Cobalt Robotics' robots are purpose-built for a specific use case, providing after-hours support and security for corporate locations. Indoor environments, which are confined and controlled, present fewer navigation challenges for robots, which can quickly become familiar with the surroundings and navigate easily through an office space. Indoor robots can provide benefits beyond security, too, such as facility management, promoting employee health and safety, and emergency response Compact Surveillance Radar (CSR) System SpotterRF provides the world’s most advanced compact surveillance radar (CSR) system for affordable wide-area, all-weather perimeter security and small force protection. Incorporated in 2009, the company attained profitability quickly and is ahead of forecasts. Dedrone has remained at the front of the issue of drone threats, integrating installations to military bases, stadiums, public events, and private individuals. The company has expanded its operations to include a new office in Washington, D.C, and has continued to upgrade its DroneTracker software. DroneTracker is the industry’s first airspace security solution that includes automated summary reporting for instant diagnosis of drone airspace activity. Airspace Security And Drone Tracker Magos Systems is a state-of-the-art radar technology and perimeter protection solutions provider Magos Systems is a state-of-the-art radar technology and perimeter protection solutions provider. Founded in 2007 in Israel, Magos first specialized in advanced radar solutions for the military and defense markets. In 2015, Magos’ technology was declassified, allowing the company to focus on developing best-in-class systems for the commercial security market. Today, Magos radars are used in over 30 countries in critical infrastructure, data centers, electric utility sub stations, and oil refineries as well as in other commercial verticals like vineyards and car lots. Now, Magos is positioned to see increased adoption of its solutions in the U.S. Patriot One Technologies Inc. develops solutions to detect concealed weapons, utilizing novel radar technologies. Their innovative radar technology provides first responders and security personnel valuable time in active threat scenarios. The technology offers stand-off detection of concealed threats typically employed in public locations. These are just a few of the exhibitors in the Unmanned Security Expo. They represent technologies that will help to shape the future of the security marketplace.
ISC West, like any large trade show, can be daunting for attendees. At big shows, there can be hundreds of physical security manufacturers and dealers vying for your attention. As the scope of physical security expands from video surveillance and access control to include smart building integrations, cyber security and the Internet of Things (IoT), there is an increasing amount of information to take in from education sessions and panels. With ISC West approaching April 19-12 in Las Vegas, we present eight hints and tips for visitors to make the most out of trade shows: 1. Outline your objectives. As the famous saying goes, “Failing to plan is planning to fail!” Before you plan anything else, ensure you know what you need to achieve at the show. By clearly noting your objectives, you will be able to divide your time at the show appropriately, and carefully choose who you speak to. If there is a particular project your organization is working on, search out the products and solutions that address your security challenges. If you are a security professional aiming to keep up with the latest trends and technologies, then networking sessions and seminars may be more appropriate. 2. Bring a standard list of questions Prepare a list of specific questions that will tell you if a product, solution or potential partner will help you meet your objectives. By asking the same questions to each exhibitor you speak to, you will be able to take notes and compare their offerings side by side at the end of the day. This also means you won’t get bogged down in details that are irrelevant to your goals. Most trade shows websites provide the option to filter exhibitors by their product category 3. Do your homework Once you know your objectives, you can start to research who is exhibiting and decide who you want to talk to. Lists of exhibitors can be daunting, and don’t always show you which manufacturers meet your needs. Luckily, most trade fair websites provide the option to filter exhibitors by their product category. Many exhibitions also offer a downloadable floor plan, grouping exhibitors by product category or by relevant vertical market. It may be easier to download the floor plan to your phone/tablet or even print it out, if you don’t want to carry around a weighty map or show-guide. 4. Make a schedule Once you have shortlisted the companies you need to see, you can make a schedule that reflects your priorities. Even if you are not booking fixed meetings, a schedule will allow you to effectively manage your time, ensuring you make time for the exhibitors you can’t afford to miss. If the trade show spans several days, aim to have your most important conversations early on day one. By the time the last afternoon of the show comes around, many companies are already packing up their booth and preparing to head home. When scheduling fixed meetings, keep the floor plan at hand to avoid booking consecutive meetings at opposite ends of the venue. This will ensure you can walk calmly between stands and don’t arrive at an important meeting feeling flustered! Look for panels and seminars which address the specific needs of your project, or which will contribute to your professional growth 5. Make time for learning If you’re on a mission to expand your knowledge in a given area, check the event guide beforehand to note any education sessions you may want to attend. Look for panels and seminars which address the specific needs of your project, or which will contribute to your professional growth. This is one of the best opportunities you will have to learn from industry leaders in the field. Be sure to plan your attendance in advance so you can schedule the rest of your day accordingly. 6. Keep a record Armed with your objectives and list of questions, you will want to make a note of exhibitors’ responses to help you come to an informed decision. If you’re relying on an electronic device such as a smartphone or tablet to take notes, you may like to consider bringing a back-up notepad and pen, so you can continue to take notes if your battery fails. Your record does not have to be confined to written bullet points. Photos and videos are great tools remind you what you saw at the show, and they may pick up details that you weren’t able to describe in your notes. Most mobile devices can take photos – and images don’t need to be high quality if they’re just to refresh your memory. 7. Network – but don’t let small talk rule the day It may be tempting to take advantage of this time away from the office to talk about anything but business! While small talk can be helpful for building strong professional relationships, remember to keep your list of questions at hand so you can always bring conversations back to your key objectives. Keeping these goals in mind will also help you avoid being swayed by any unhelpful marketing-speak. It may seem obvious, but don’t forget to exchange business cards with everyone you speak to, or even take the opportunity to connect via LinkedIn. Even if something doesn’t seem relevant now, these contacts may be useful in future. Have a dedicated section in your bag or briefcase for business cards to avoid rummaging around. With your most important conversations planned carefully, there should be time left to explore the show more freely 8. Schedule time for wandering With your most important conversations planned carefully, there should be time left to explore the show more freely. Allowing dedicated time to wander will give you a welcome break from more pressing conversations, and may throw up a welcome surprise in the form of a smaller company or new technology you weren’t aware of. Security Trade Fair Checklist: Photo Identification: As well as your event pass, some events require photo identification for entry. Notebook and pen: By writing as you go, you will be able to compare notes at the end of the day. Mobile device: Photos and videos are great tools to remind you what you saw at the show, and may pick up details you missed in your notes. Paper schedule & floor plan: In case batteries or network service fail. Business cards: Have a dedicated pouch or pocket for these to avoid rummaging at the bottom of a bag. Comfortable shoes: If you’re spending a whole day at an event, and plan on visiting multiple booths, comfortable shoes are a must!
Round table discussion
The reviews are in, and ISC West was another hit. Brisk attendance and a comprehensive lineup of the industry’s top companies and products contributed to another successful show for Reed Exhibitions. Our Expert Panel Roundtable, who have attended many such events, added their own reflections to the industry’s post-ISC glow. We asked this week’s Expert Panel Roundtable: How successful was ISC West 2018 for security industry exhibitors and visitors?
The residential/smart home market is undergoing revolutionary transformation, with a flood of new products and technologies helping to make our homes more connected, easier to manage and, yes, smarter. These massive steps forward provide challenges, and also opportunities, for the security industry, which has played a major role in protecting homes and residents for decades. We asked this week’s Expert Panel Roundtable: How are changes in the residential/smart home market impacting security?
A big trade show, such as the upcoming ISC West, has a lot to offer for attendees. How can attendees maximize the value they get out of ISC West? For advice, we go to our Expert Panel Roundtable, all seasoned veterans of many big trade shows. Specifically, we asked the panel: How can attendees get the most out of a big trade show like ISC West?
Thoughts from the show
“ISC West improves every year. It’s very obvious you place great importance on making this a very satisfying show for all attendees.”
“ISC West is kind of a "one stop shop" for the entire industry. Virtually everyone has a presence.”
“ISC West is very informative and allows you to speak directly to manufacturing and engineers to discuss issues and solutions.”
“All technologies and business development converge at the same place, besides you can learn about new products.”