Mike Anderson

Mike Anderson
President, CEO and Founder, AVidea Group, Inc. (Safe Zone)As a president of AVidea group, Mike comes with solutions for unsolvable problems and builds and motivate teams to do the same. He has been a business leader for start-up and established company environments in sales and marketing. Google purchased 17 U.S. patents from Mike and he has developed and introduced more than 100 products. Mike is also a lean black belt professional, a licensed electrician and HVAC technician.
News mentions
Reaffirming its commitment to enable customers to affordably and easily blanket every square foot of their buildings with gunfire detection coverage, Safe Zone announced the immediate availability of its next-generation Safe Zone Gunfire Detection System, which now features a patent-pending tri-mode data capture system and automated rapid 9-1-1 connection. The next-generation Safe Zone solution will be formally unveiled later this month at ISC West 2020 at Booth #2045 in the Las Vegas Convention Center. “Safe Zone eliminates the barriers of cost and complication that have so far prevented gunfire detection from becoming a mainstream option for facilities of every type,” said Safe Zone President Mike Anderson. “Now the industry’s most advanced and affordably priced gunfire detection system offers more features and better protection in the event of an active shooter situation.” Gunfire detection system Safe Zone is a simple, reliable gunshot detection system made for real people" “No other solution currently available on the market can come close to matching Safe Zone’s accuracy, performance, reliability and cost-efficiency. In fact, Safe Zone shatters every conventional gunfire detection pricing model, offering average first year costs of around $.25 per-square-foot, less than one-fifth the cost of the current market entry price. Now, everyone can afford to purchase and install a gunfire detection system that will save the minutes that will save lives.” In fact, according to Anderson, the combination of Safe Zone’s performance, sophisticated machine learning capabilities, affordable price, native messaging integration, and ease of installation and configuration make it the only practical choice for every type of facility. "Safe Zone is a simple, reliable gunshot detection system made for real people,” Anderson emphasized. “Our approach is to provide blanket coverage with an easy-to-understand mobile app and assure your safety rather than scare you with the tactical jargon found throughout the industry." Cloud-based machine learning system Safe Zone combines state-of-the-art detection hardware with leading edge machine learning capabilities to create the worlds most sophisticated and reliable gunfire detection system ever brought to market. The system’s small inconspicuous sensors are designed to be quickly and easily installed throughout any facility to provide 24/7 active site-wide monitoring. Key to the system’s performance accuracy is the patent-pending tri-mode data capture system When gunfire occurs, Safe Zone alerts on-site security, building occupants and local authorities within seconds and provides detailed information that includes number of shots fired, type of weapon, and a map tracking the shooter’s location and movement. Key to the system’s performance accuracy is the patent-pending tri-mode data capture system that features acoustic, spectral and shock wave sensors that instantaneously collect data that is then analyzed by a cloud-based machine learning system. Built-in automated response system If gunfire is confirmed, Safe Zone immediately activates the built-in automated response system that connects to all 9-1-1 Emergency Communications Centers (ECC). Safe Zone is the only gunfire detection system currently featuring this type of automated platform, according to Anderson. Push alert notifications are immediately sent to team member mobile devices with the free mobile app that can be downloaded from the Apple Store and the Google Play Store. In addition, SMS text messages are sent to an unlimited number of contacts in a user-managed list. Law enforcement and first responders arrive on the scene faster and are armed with the vital, real-time intelligence" What’s more, Safe Zone integrates with other systems such as door locks, alarm panels, cameras and emergency notification systems that can be programmed to respond in the event of an alert. Real-time intelligence “Law enforcement and first responders arrive on the scene faster and are armed with the vital, real-time intelligence they need regarding weapon type, total shots fired, and the shooter’s current and previous locations indicated on a floor plan,” he emphasized. Safe Zone is available in both Wi-Fi and PoE detector versions. Dealers can place orders through their local Safe Zone sales representative: Security Solutions (SSI) Lanier Rep Group (LRG), or Thomasson Marketing Group (TMG). Safe Zone is available for immediate delivery through a national network of sales representatives and distributors. The certified network has been educated and tested to ensure the quality and reliability of each and every Safe Zone Gunfire detection system installation. Round the clock training is available through Safe Zone Academy, the same online education center used to train and certify all Safe Zone installers and resellers.
As one of the most important new technologies debuted at CES 2019 by the Wall Street Journal and NBC News, Safe Zone announced it will exhibit and showcase its Safe Zone Gunfire Detector (GFD) at ISC West 2019 (April 10-12, 2019) at Booth #4117 in the Sands Expo & Convention Center in Las Vegas, Nevada. Analyzing And Communicating “CES 2019 confirmed that the Safe Zone Gunfire Detection System is the active shooter security breakthrough a very troubled world has been waiting for,” Safe Zone President Mike Anderson said today. “Unlike older, slower and more expensive solutions, the Safe Zone system responds within ten seconds to an active shooter situation, analyzing the on-the-ground situation and automatically communicating with all key personnel, from first responders to school administrators to parents and management.” The Safe Zone system responds within ten seconds to an active shooter situation" According to Anderson, statistics show it takes an average of five minutes for police to be notified of an active shooter situation by someone on scene, due to the chaos and immediate danger presented. “In an active shooter situation, saving minutes saves lives,” Anderson said. “Existing gunfire detection systems are limited in functionality and are prohibitively expensive for many locations. Now every institution from schools to small businesses and hotels, can ensure the fastest possible law enforcement response to an active shooter situation.” Cloud-Based Data Analysis Priced at $149.00 per unit, the Safe Zone Gunfire Detector combines the latest infrared and sound detection technologies with immediate cloud-based data analysis that can analyze more than 3,000 data points of each loud noise that exceeds ambient levels by a certain threshold. Safe Zone Gunfire Detector combines the latest infrared and sound detection technologies Utilising the data from multiple detectors simultaneously, the system determines the location of shots fired, the number of shots, and the type and calibre of gun being used. Within ten seconds of the trigger pull, an alert is sent to Public Safety Access Points in the appropriate dispatch center, giving local 911 dispatchers all the critical information right on their computer. This can greatly reduce the time needed to locate and engage shooters, as experts say officers arriving on scene would normally take up to 12 minutes to obtain usable information from shocked, and often conflicting, witnesses. WiFi Communication The Safe Zone Gunfire Detector is a small (less than 3” x 3”) triangular unit that mounts in a ceiling corner and provides gunfire detection for an area of up to 9,000 ft. Safe Zone utilizes the latest WiFi communication and cloud-based machine learning technologies to send and analyze data that returns usable information to local law enforcement and on-site administrators in less than 10 seconds. Unlike many other gunfire detection solutions, Safe Zone can be connected to third-party alarm, surveillance, door lock and mass notification systems. Distinct Acoustic Signatures False alarms like car backfires, firecrackers or balloons popping are filtered out Each detector monitors ambient noise and infrared level, with a full second of data recorded around any instance of a sudden increase in noise or light level. If an Infrared flash or sound more than 10 dB louder than ambient noise is detected, all detectors in range send the captured acoustic and IR signals to Safe Zone’s cloud-based machine learning system where they are compared against a database of thousands of signatures of known firearms and other non-firearm disturbances. The system analyzes more than 3000 data points in each record. False alarms like car backfires, firecrackers or balloons popping are filtered out through their distinct acoustic signatures. Affordable And Fast “We are living in a time where active shooters are a real concern for everyday citizens conducting normal business,” Anderson added. “Shooters tend to continue assaults until confronted, so helping law enforcement to locate shooters up to 17 minutes faster could save countless lives and improve other first responders’ ability to minimize damage and administer emergency care. That’s why we designed the Safe Zone Gunfire Detector to be as affordable and fast as possible – Saving Minutes Saves Lives.” Property Managers can increase the capability of their Safe Zone Gunfire Detection system with additional Safe Zone security products including door and window sensors, silent alert units, and wall-mounted emergency duress buttons.