Lambert & Associates News

Measuring Value Of Security Systems - Price Versus Benefits

Value Isn't Always Just About Monetary Worth In any sales conversation, price will inevitably be one of the points of discussion. When it comes to large investments such as security systems, customers want to ensure that their money is well spent. Where price is concerned, systems and solutions providers would want to impart the worth of their products. At the end of the day, in the consumer world, customers want the best value for the least amount of money po...

How does commoditization impact the security market? How should manufacturers and/or integrators differentiate themselves?

How do you stand out in a world of commoditization? We live in a world of commoditized consumer goods. You probably own at least one item which would be considered "commoditized" by the majority of the population today, but you can probably also remember the days when it would have been described as "new" and "unique". Think about smart phones: most people you know are likely to own a smart phone. But remember when not everyone even a regular cell phone? Now they'r...

What role can technology play in keeping the security industry green?

"Going green" is not a new initiative, but rather, one that businesses and individuals are constantly aware of and continuously making a conscious effort to contribute to. The global population has become increasingly environmentally conscious over the years. Businesses and homeowners alike are investing more in green alternatives for their various needs. Many businesses adopt a green business ethic by ensuring that their products and ways of working are compliant with certa...

Contrast the value of a smaller trade show against the value of a large event such as Essen. What are the advantages and disadvantages of each?

We are in the midst of tradeshow season. With Security Essen and ASIS International back to back this year, several manufacturers are present at both. ASIS is one of the largest security tradeshows in North America, but not nearly as huge as Security Essen. Some prefer Essen, and others prefer smaller shows like ASIS or IFSEC. We asked some of our panellists for their thoughts on smaller versus larger tradeshows. Let's see what they had to say.

When is it desirable to use “dummy” cameras as a deterrent? What are the liability/legal implications of using dummy cameras?

Surveillance cameras in public places and private properties are rather ubiquitous these days, but what is less obvious is whether a camera is a "dummy" camera or not. Installing fake surveillance cameras to use as a deterrent is a common tactic used when the price of a real security camera falls outside of one's budget. But when should dummy cameras be used? What are the implications this poses? Let's see what some of our panellists think.

Consider recent school or campus crimes and describe specifically how technology could have made a difference

You can expect to pass through tight security checks in environments, such as airports and government buildings, which are greater targets for terrorist attacks or other forms of violence. You don't expect to pass through the same level of security checks in neighborhood shops and schools. It's a simple rule that there will be more security systems in places where there's a greater need for them. Generally speaking, there isn't such a high need for very high end securit...

How can access to video best be managed to avoid unauthorised video being made public?

Seeing surveillance cameras everywhere is becoming more of a norm these days, especially for large cities such as London, New York and Beijing.  Many members of the public have their reservations about this for privacy reasons. Often, this can be solved through educating the greater public about security technologies. However, concerns still remain that such captured data can fall into the "wrong hands". Surveillance footage is meant to be used for security purposes onl...

How can you measure return on investment (ROI) in the security market?

Return on Investment (ROI) is crucial for any security installation. Most people consider what return on investment they are getting when making a purchasing decision. Usually, customers will select the option which provides them with the greatest ROI. But how can ROI be measured? Individuals involved at different points of the security buying chain will have different ideas of how to measure ROI. Here are a few thoughts from our Expert Panel. As you will see, ROI is more of a sub...

What role do / should consultants play in the security technology buying decision?

There's no doubt that the security technology buying decision is a complex one. There are several factors to consider, and no one application will have the same exact needs as another.  This is generally where security consultants come in - to help out with the security buying process and help the end-user decide on the best technology to suit their specific needs. But more specifically, what is their exact role in the security technology buying decision? Let's take a l...

Which new security technology is poised to have the greatest impact in 2014 and beyond?

"Impact", "technology" and "trends" are three words often found together, not just in the security industry, but in any industry. And with talk about technological impact often comes talk of game changing developments. Tradeshows are a great place to get a feel of what different security industry professionals think about technological advances in the industry. While a particular new technology may be undoubtedly a popular topic of discussion at a given time, there is rarely ever a unanimous tr...