Artificial intelligence allows machines to do jobs previously done by people.
When it comes to security and surveillance, this technology allows cameras and control room equipment to identify a wide range of threats automatically and in real time across hundreds or even thousands of cameras.
What does this do? It allows security teams to take immediate action to protect people and assets.
AI Technology And Surveillance Solutions
Artificial Intelligence technology built into surveillance solutions help organizations optimize their security
Video surveillance cameras are the electronic eyes of any security operation. In the past, human supervision was needed to make sense of the images captured, and to assess whether certain events posed a security risk or not. With some organizations using hundreds or even thousands of cameras to protect their people and assets, manual review of footage is simply impossible – potentially leaving them vulnerable to security breaches.
Advanced Artificial Intelligence technology built into surveillance solutions can help organizations overcome this challenge and optimize their security. This means cameras, control-room equipment and back-end infrastructure can now ‘learn’ about potential threats for themselves by recognizing people, vehicles and even behaviors.
Detection And Prevention
The manual interventions needed with traditional security systems mean that teams were frequently reacting to breaches that had already happened. Artificial intelligence changes all this by recognizing potential threats before they impact company’s people or assets – allowing security teams to react immediately to neutralise any potential threat.
Artificial intelligence solutions can automatically trigger alerts when a person appears in a restricted area
For example, artificial Intelligence solutions can automatically trigger alerts when a person appears in a restricted area, or when a vehicle with a blacklisted number plate enters a site. With alerts delivered in real time, teams can identify and react to security threats and protect people and assets more effectively. And because alerts are automated, potential threats are hardly missed or overlooked.
How Does Artificial Intelligence Work?
Artificial intelligence systems become more intelligent over time, building databases of potential threats and reacting to new events accordingly. This allows systems to ‘think for themselves’ and to alert teams of any suspicious events or people who are caught on camera.
Artificial intelligence technologies use advanced algorithms based on Deep Learning to distinguish between different kinds of security events and threats. Technologies incorporated into the Hikvision portfolio include:
- Facial recognition which allows law enforcement personnel to identify suspects and commercial teams to identify VIP customers in real time.
- Vehicle identification which can be used to identify vehicle number plates and recognize different types of vehicles (even down to make and model), or to trigger alerts when vehicles enter restricted areas.
- Perimeter protection which helps organizations to identify real threats by distinguishing people and vehicles from other moving objects and keeping false alarms to a minimum.
- Business intelligence which employs people counting, queue detection, and heat mapping technologies, so that organizations can enhance operational efficiency by making use of the data report.
Increasing Commercial Success
Artificial intelligence isn’t just useful for identifying security threats – although this is a key strength of the technology. It can also help organizations increase their competitiveness and commercial success.
For example, VIP customers who opt to participate in special marketing promotions or other incentives can be identified so staff can provide the right kind of service at the right time. This gives organizations the opportunity to personalize the service experience, foster loyalty and maximize customer lifetime revenues.
Artificial Intelligence can help organizations to better understand customers and meet their needs more effectively
In the same way, artificial Intelligence can help organizations to better understand customers and meet their needs more effectively – leading to more commercial opportunities. One feature – called People Counting – allows stores and commercial centers to map footfall at peak times, ensuring that staffing is optimized to meet demand. At the same time, stores can see which areas of the building customers visit most and adjust their merchandising and product positioning accordingly to maximize the sales opportunities.
Artificial Intelligence At Hikvision
Hikvision’s family of artificial intelligence products include the DeepinView network cameras and DeepinMind NVRs. The products help to tackle security with facial recognition; monitoring and counting of people; and recognition and detection of vehicles, to name a few. These features all depend on artificial intelligence technology to recognize, classify and respond to security threats.
This article was written by Hikvision.