Aritech Video Surveillance Cameras

There’s a lot of hype around the term ‘digital transformation.’ For some, it’s the integration of digital technology into everyday tasks. For others, it’s the incorporation of innovative processes aimed at making business optimization easier. In most cases, digital transformation will fundamentally change how an organization operates and delivers value to its customers. And within the security realm, the age of digital transformation is most certainly upon us. Technology is already a part of our day-to-day lives, with smart devices in our homes and the ability to perform tasks at our fingertips now a reality. No longer are the cloud, Internet of Things (IoT) and smart cities foreign and distant concepts full of intrigue and promise. Enhancing business operations We’re increasingly seeing devices become smarter and better able to communicate with each other These elements are increasingly incorporated into security solutions with each passing day, allowing enterprises the chance to experience countless benefits when it comes to enhancing both safety and business operations. The term ‘connected world’ is a derivative of the digital transformation, signifying the increasing reliance that we have on connectivity, smart devices and data-driven decision-making. As we become more familiar with the advantages, flaws, expectations and best practices surrounding the connected world, we can predict what issues may arise and where the market is heading. We’re increasingly seeing devices become smarter and better able to communicate with each other through the IoT to achieve both simple goals and arduous tasks. Within our homes, we’re able to control a myriad of devices with commands (‘Hey Google...’ or ‘Alexa...’), as well as recall data directly from our mobile devices, such as receiving alerts when someone rings our doorbell, there’s movement in our front yard or when a door has been unlocked. Analytics-Driven solutions The focus is now shifting to the business impacts of connectivity between physical devices and infrastructures, and digital computing and analytics-driven solutions. Within physical security, connected devices can encompass a variety of sensors gathering massive amounts of data in a given timeframe: video surveillance cameras, access control readers, fire and intrusion alarms, perimeter detection and more. As the data from each of these sensors is collected and analyzed through a central platform, the idea of a connected world comes to fruition, bringing situational awareness to a new level and fostering a sense of proactivity to identifying emerging threats. The connected world, however, is not without its challenges, which means that certain considerations must be made in an effort to protect data, enhance structured networking and apply protective protocols to developing technology. Physical security systems We can expect to see the conversations regarding data privacy and security increase as well As the use of connected devices and big data continue to grow, we can expect to see the conversations regarding data privacy and security increase as well. Connectivity between devices can open up the risk of cyber vulnerabilities, but designing safeguards as technology advances will lessen these risks. The key goal is to ensure that the data organizations are using for enhancement and improvements is comprehensively protected from unauthorized access. Manufacturers and integrators must be mindful of their products' capabilities and make it easy for end users to adhere to data sharing and privacy regulations. These regulations, which greatly affect physical security systems and the way they're managed, are being implemented worldwide, such as the European Union's General Data Protection Regulation (GDPR). In the United States, California, Vermont and South Carolina have followed suit, and it can be expected that more countries and U.S. states develop similar guidelines in the future. Technology is already a part of our day-to-day lives, with smart devices in our homes and the ability to perform tasks at our fingertips now a reality Automatic security updates Mitigating the concerns of the ‘connected world’ extends beyond just data privacy. IoT technology is accelerating at such a pace that it can potentially create detrimental problems for which many organizations may be ill-prepared - or may not even be able to comprehend. The opportunities presented by an influx of data and the IoT, and applying these technologies to markets such as smart cities, can solve security and operational problems, but this requires staying proactive when it comes to threats and practicing the proper protection protocols. As manufacturers develop devices that will be connected on the network, integrating standard, built-in protections becomes paramount. This can take the form of continuous vulnerability testing and regular, automatic security updates. Protocols are now being developed that are designed to ensure everything is encrypted, all communications are monitored and multiple types of attacks are considered for defensive purposes to provide the best security possible. IoT-Connected devices Hackers wishing to do harm will stop at nothing to break into IoT-connected devices Built-in protection mechanisms send these kinds of systems into protection mode once they are attacked by an outside source. Another way for manufacturers to deliver solutions that are protected from outside threats is through constant and consistent testing of the devices long after they are introduced to the market. Hackers wishing to do harm will stop at nothing to break into IoT-connected devices, taking every avenue to discover vulnerabilities. But a manufacturer that spends valuable resources to continue testing and retesting products will be able to identify any issues and correct them through regular software updates and fixes. ‘IoT’ has become a common term in our vocabularies and since it’s more widely understood at this point and time, it's exciting to think about the possibilities of this revolutionary concept. Providing critical insights The number of active IoT devices is expected to grow to 22 billion by 2025 — a number that is almost incomprehensible. The rise of 5G networks, artificial intelligence (AI) and self-driving cars can be seen on the horizon of the IoT. As more of these devices are developed and security protocols are developed at a similar pace, connected devices stand to benefit a variety of industries, such as smart cities. Smart cities rely on data communicated via the IoT to enhance processes and create streamlined approaches Smart cities rely on data communicated via the IoT to enhance processes and create streamlined approaches to ensuring a city is well-run and safe. For example, think of cameras situated at a busy intersection. Cameras at these locations have a variety of uses, such as investigative purposes in the event of an accident or for issuing red-light tickets to motorists. But there are so many other possible purposes for this connected device, including providing critical insights about intersection usage and traffic congestion. These insights can then be used to adjust stoplights during busy travel times or give cities valuable data that can drive infrastructure improvements. Physical security market The impact of connected devices on cities doesn’t stop at traffic improvement. The possibilities are endless; by leveraging rich, real-time information, cities can improve efficiencies across services such as transportation, water management and healthcare. However, stringent protections are needed to harden security around the networks transmitting this kind of information in an effort to mitigate the dangers of hacking and allow this technology to continuously be improved. Whether you believe we’re in the midst of a digital transformation or have already completed it, one thing is certain: businesses must begin thinking in these connectivity-driven terms sooner rather than later so they aren’t left behind. Leveraging smart, connected devices can catapult organizations into a new level of situational awareness, but adopting protections and remaining vigilant continues to be a stalwart of technological innovation within the physical security market and into the connected world.

Artificial intelligence (AI) is improving everyday solutions, driving efficiency in ways we never imagined possible. From self-driving cars to intelligent analytics, the far-reaching impacts of Deep Learning-based technology empower human operators to achieve results more effectively while investing fewer resources and less time. By introducing AI, solutions are not merely powered by data, but they also generate valuable intelligence. Systems which were once leveraged for a narrow, dedicated purpose, can suddenly be engaged broadly across an organization, because the previously under-utilized data can be harnessed for enhancing productivity and performance. Video analytics software The video intelligence software processes and analyses video to detect all the people and objects that appear When it comes to physical security, for instance, video surveillance is a standard solution. Yet, by introducing AI-driven video analytics software, video data can be leveraged as intelligence in previously inaccessible ways. Here are some examples of how diverse organizations are using AI-based video intelligence solutions to enhance security and performance with searchable, actionable and quantifiable insights. Law enforcement relies on video surveillance infrastructure for extracting investigation evidence and monitoring people and spaces. Instead of manual video review and live surveillance – which is prone to human error and distraction – police can harness video content analysis to accelerate video investigations, enhance situational awareness, streamline real-time response, identify suspicious individuals and recognize patterns and anomalies in video. The video intelligence software processes and analyses video to detect all the people and objects that appear; identify, extract and classify them; and then index them as metadata that can be searched and referenced. Maintaining public safety For law enforcement, the ability to dynamically search video based on granular criteria is critical for filtering out irrelevant details and pinpointing objects of interest, such as suspicious persons or vehicles. Beyond accelerating video evidence review and extraction, police can leverage video analysis to configure sophisticated real-time alerts when people, vehicles or behaviors of interest are detected in video. Instead of actively monitoring video feeds, law enforcement can assess triggered alerts and decide how to respond. In this way, officers can also react faster to emergencies, threats and suspicious activity as it develops. Video analysis empowers cities to harness their video surveillance data as operational intelligence Empowering law enforcement to maintain public safety is important beyond the benefit of increasing security: A city with a reputation for effective, reliable law enforcement and enhanced safety is more likely to attract residents, visitors and new businesses, exponentially driving its economic development. Furthermore, in cities where law enforcement can work productively and quickly, time and human resources can be reallocated to fostering growth and building community. Video surveillance data Video analysis empowers cities to harness their video surveillance data as operational intelligence for optimizing city management and infrastructure. When video data is aggregated over time, it can be visualized into dashboards, heatmaps and reports, so operators can identify patterns and more seamlessly detect anomalous. A city could, for instance, analyze the most accident-prone local intersection and assess the traffic patterns to reveal details such as where cars are dwelling and pedestrians are walking; the directional flows of traffic; and the demographic segmentations of the objects detected: Are cars lingering in no-parking zones? Are pedestrians using designated crosswalks – is there a more logical location for the crosswalk or traffic light? Do vehicles tend to make illegal turns – should police proactively deter this behavior, or should the city plan new infrastructure that enables vehicles to safely perform these turns? Finally, does the rise in bike traffic warrant implementing dedicated biking lanes? With video intelligence, urban planners can answer these and other questions to facilitate local improvements and high quality of life. Video analysis empowers cities to harness their video surveillance data as operational intelligence Enhancing situational awareness Insight into traffic trends is also critical for transport companies, from public transit services to transportation hubs and airports. By leveraging the video insights about citywide traffic, public transit organizations can make data-driven decisions about scheduling and services. Analyzing video surveillance around bus stops, for instance, can help these companies understand the specific hours per day people tend to dwell around bus stops. Correlating this information with transactional data for each bus line, bus schedules can be optimized based on demand for individual bus lines, shortening waiting times for the most popular routes. Similarly, the traffic visualisations and activity heatmaps derived from the video of major transit hubs, such as international airports and central stations, can be beneficial for increasing security, enhancing situational awareness, identifying causes of congestion, improving throughput and efficiency and, ultimately, solving these inefficiencies to provide a streamlined customer experience for travellers. Large education campuses Campus law enforcement can leverage video data to increase situational awareness and public safety Much like a city, large education campuses have internal transportation services, residential facilities, businesses and law enforcement, and video content analysis can support the campus in intelligently managing each of those business units, while also providing video intelligence to these individual groups. Campus law enforcement can leverage video data to increase situational awareness and public safety, driving real-time responses with the ability to make informed assessments and accelerating post-event investigations with access to easily extractable video data. When campuses are expanding or developing additional infrastructure, they can plan new crosswalks, traffic lights, roads, buildings and entrances and exits based on comprehensive video intelligence. By understanding where pedestrians and vehicles dwell, walk, cross or even violate traffic laws, the campus can inform construction projects and traffic optimization. Countless business operations The campus can leverage video business intelligence to justify leasing pricing for different retailers across campusFinally, the campus can leverage video business intelligence to justify leasing pricing for different retailers across campus, demonstrating property values based on traffic trends that can be correlated with retailer point of sale data. Whether its empowering security, productivity or decision-making, the insights generated by AI-based technology can drive significant optimization – especially when data is fused and cross-referenced across smart sensors and systems for even deeper intelligence. In the case of AI-backed video analytics, diverse organizations can harness video surveillance impactfully and dynamically. Whereas once video technology investments could be justified for their security value – with the introduction of AI capabilities – procurement teams can evaluate these solutions for countless business operations, because they offer broadly valuable intelligence. And video surveillance and analytics is merely one example of AI-driven solutions’ potential to disrupt business as we know it.

Critical infrastructure facilities that must secure large areas with extended outer boundary and numerous entry points, present a particularly difficult challenge when it comes to perimeter protection. As such, true end-to-end perimeter protection calls for the utilization of a sophisticated, multi-layered solution that is capable of defending against anticipated threats. Integrated systems that incorporate thermal imaging, visible cameras, radar and strong command and control software are crucial for covering the various potential areas of attacks. Let’s look at these technologies and the five key functions they enable to achieve an end-to-end solution that provides intrusion detection, assessment and defense for the perimeter. 1. Threat Recognition The first step in effectively defending against a threat is recognizing that it’s there. By combining state-of-the-art intrusion detection technologies, facilities can arm themselves with a head start against possible intruders. An exceptionally important aspect of effective perimeter protection is the ability to conduct 24-hour surveillance, regardless of weather conditions, environmental settings, or time of day. Visible cameras do not perform as well in low light scenarios and inclement weather conditions. However, thermal imaging cameras can provide constant protection against potential intruders, regardless of visual limitations, light source or many environmental factors. In fact, facilities such as power stations located near bodies of water can use thermal cameras to create what is known as a “thermal virtual fence” in areas where they are unable to utilize the protection of a physical fence or wall. Deterring suspicious activity can be achieved through real-time two-way audio, a simple but powerful tool Critical infrastructure applications require not only continuous video surveillance and monitoring, but also a solution that yields highly reliable intrusion detection, with fewer false alarms. This need makes advanced video analytics a must for any adequate surveillance system. Features like dynamic event detection and simplified data presentation are game changing in supporting accurate intrusion analysis and facilitating a proactive response. Advanced analytics will provide multiple automated alarm notification options, including email, edge image storage, digital outputs or video management software (VMS) alarms. Incorporating high quality, unique and adaptive analytics can virtually eliminate false alarms, allowing security personnel to respond more efficiently and effectively, while also lowering overall cost for the end user. While surveillance technologies such as radar, thermal imaging and visible cameras, or video analytics work well on their own, utilizing all of these options together provides an advanced perimeter detection system. For example, ground surveillance radar can detect possible threats beyond the fence line as they approach and send a signal to pan-tilt-zoom (PTZ) cameras, triggering them to slew to a specific location. From there, embedded analytics and visible cameras can further identify objects, notify authorized staff, and collect additional evidence through facial recognition or high-quality photos. 2. Automatic Response Systems Once an intrusion attempt is discovered, it is important to act fast. Organizing a response system that can initiate actions based on GPS location data, such as the slewing of PTZ cameras, automated intruder tracking or activated lighting sensors, greatly increases staff’s situational awareness while easing their workload. For instance, thermal imagers deployed in conjunction with video analytics can be used to generate an initial alarm event, which can then trigger a sequence of other security equipment and notifications for personnel to eventually respond to. Having all of this in place essentially lays the entire situation out in a way that allows responders to accurately understand and evaluate a scene. Power stations located near bodies of water can use thermal cameras to create a “thermal virtual fence” in areas where they are unable to utilize the protection of a physical fence or wall 3. Deterring Suspicious Activity  After the designated auto-response mechanisms have activated and done their job, it is time for responders to acknowledge and assess the situation. From here, authorized personnel can take the next appropriate step toward defending against and delaying the threat. Deterring suspicious activity can be achieved through real-time two-way audio, a simple but powerful tool. Often, control room operators can diffuse a situation by speaking over an intercom, telling the trespasser that they are being watched and that the authorities have been notified. This tactic, known as ‘talk down’, also allows officers to view the intruder’s reaction to their commands and evaluate what they feel the best next step is. If individuals do not respond in a desired manner, it may be time to take more serious action and dispatch a patrolman to the area. 4. Delay, Defend, Dispatch And Handle The possible danger has been identified, recognized and evaluated. Now it is time to effectively defend against current attacks and slow down both cyber and physical perpetrators’ prospective efforts. Through the use of a well-designed, open platform VMS, security monitors can manage edge devices and other complementary intrusion detection and response technologies, including acoustic sensors, video analytics, access control and radio dispatch. A robust VMS also enables operators to control functions such as video replay, geographical information systems tracking, email alerts and hand-off to law enforcement. With the right combination of technologies, facilities can take monitoring and evidence collection to the next level The primary purpose of the delay facet of the overall perimeter protection strategy is to stall an attempted intrusion long enough for responders to act. Access control systems play a key role in realizing this objective. When a security officer sees a non-compliant, suspicious individual on the camera feed, the officer can lock all possible exits to trap them in one area all through the VMS. 5. Intelligence: Collect Evidence And Debrief More data and intelligence collected from an event equals more crucial evidence for crime resolution and valuable insight for protecting against future incidents. With the right combination of technologies, facilities can take monitoring and evidence collection to the next level. One innovative resource that has become available is a live streaming application that can be uploaded to smart phones and used for off-site surveillance. This app gives personnel the power to follow intruders with live video anywhere and allows operators to monitor alarm video in real-time. Geographic Information System (GIS) maps are computer systems utilized for capturing, storing, reviewing, and displaying location related data. Capable of displaying various types of data on one map, this system enables users to see, analyze, easily and efficiently. Multi-sensor cameras, possessing both visible and thermal capabilities, provide high-contrast imaging for superb analytic detection (in any light) and High Definition video for evidence such as facial ID or license plate capture. Integrating these two, usually separated, camera types into one helps to fill any gaps that either may normally have. Still, in order to capture and store all of this valuable information and more, a robust, VMS is required. Recorded video, still images and audio clips serve as valuable evidence in the event that a trial must take place to press charges. Control room operators can use data collection tools within their VMS to safely transfer video evidence from the field to the courtroom with just a few clicks of their mouse. More advanced video management systems can go a step further and package this data with other pertinent evidence to create a comprehensive report to help ensure conviction.

The winning products and services of the 2019 Innovation Awards were revealed at ESX 2019 on June 4 in Indianapolis. Each year, the ESX Innovation Awards program recognizes outstanding products and services that drive the electronic security and life safety industry forward. This year’s winners continue that legacy with novel innovations and improvements. To determine the best of the best, judges selected winners from a pool of applications from manufacturers and service providers serving the industry with innovative end-user offerings and tools that help dealers, integrators and monitoring professionals become more efficient and profitable. category Winners were as follows: Access control pdqSMART+, Grade 1 Cylindrical Lock by PDQ Industries Enterprise Access Control by Alarm.com OmniAssure Touch by Honeywell Commercial automation / control systems / networking TruProtect™ Integrated Security Solution by Interlogix Dealer services QuoteAnywhere G2.0 – Mobile Sales Quote & Sign Platform by WeSuite CSR Readiness PRO by CSR Privacy Solutions, Inc. Digital health / well-being systems Essence 3D Sense Fall Detector by Essence Smart Care Fire / life safety DynamixSmoke by Advanced Honeywell Home SiXCOMBO Two-Way Wireless Smoke/Heat and Carbon Monoxide Detector by Resideo Installation / service tools fireNspec by PnewSoft, LLC. System Surveyor by System Surveyor Intrusion systems BX Shield Outdoor Boundary PIR Series by Optex, Inc. IQ Panel 2 Plus by Qolsys 1122 Wireless (PIR) Motion Detector by DMP - Digital Monitoring Products BAT-Connect Communicator by Alula Mobile apps for consumers Honeywell Total Connect VISTA Partitions by Resideo Video Verification App by DICE Corporation Smart Signal by Alarm.com Monitoring station CHeKT Visual Verification Bridge by CHeKT Specialty products & services WattBox 150 IP Power Outlets with OvrC (1 controlled bank, 2 outlets) by SnapAV Video surveillance SecureCom Video NVR™ by DMP - Digital Monitoring Products Thermal-Optical DeepinView Turret Camera DS-2TD1217-3/V1 by Hikvision USA Umbo AICamera by Umbo Computer Vision DuraVisionDX0211 by EIZO Inc. Umbo Light by Umbo Computer Vision Next-gen products Judges from across the country were invited to provide their expert opinions  The winners selected are recognized as next-gen products and services that offer significant opportunities for growth. Judges from across the country were invited to provide their expert opinions based on thorough criteria. This year’s judges were: Rodger Reiswig, Johnson Controls (Florida); Grady Medcalf, Spectrum (Colorado); Michele Monheim, Amherst Alarm (Upstate New York); Steven E. Paley, Rapid Security Solutions (Florida) and Adam Thompson, Wired-Up Systems (Arizona). Criteria of judging Entrants to the Innovation Awards program were judged on: features and functions, innovation, end-user experience, ability to solve a problem, revenue growth potential, impact on company efficiencies and compliance with regulations. These metrics provided a rubric that determined the most innovative and exceptional products and services in the industry. Winners of the Innovation Awards were featured in the ESX Innovation Awards Showcase in Booth 615 during live expo hours.

The Electronic Security Expo (ESX) will be held at the Indiana Convention Center, June 3-6, in Indianapolis. The show focuses exclusively on the electronic security and life safety industry, including companies that service the connected Internet of Things (IoT) space for homes and businesses. The ESX Main Stage will highlight inspirational presentations from motivational speakers, Dr. Rick Rigsby and Kevin Brown. In addition, there will be a founder of a drone security company and an Entrepreneur-in-Residence from Kleiner Perkins for OpenXchange, and a Secret Service agent for the Closing Keynote. Sharing Best Practices And Trends In breakout sessions, colleagues and business thought leaders will share best practices, trends and opportunities that helped their own companies and careers, so that others might replicate their successes or minimize their failures. These sessions are aimed at propelling attendees to reimagine their business models and go-to-market strategies, says George De Marco, Chairman of ESX and Managing Partner for DECO Ventures LLC. Examples of breakout sessions include: CounterPoint Forum – “False Alarm Dispatches - A Real Threat or a Nuisance to the Industry?” “Top 3 Ways to Grow Your Video RMR” “5 Faster, Smarter Ways to Improve Cash Flow” “Artificial Intelligence Real Time Video Monitoring Solutions” Promoting Security Professionals’ Growth Our goal is to develop next-gen methods that deliver industry content and promote professional growth"“Each year, we challenge ourselves to raise the bar of the educational sessions and main stage events,” says De Marco. “One of the ways is introducing new faces and voices for the peer-developed and peer-driven educational sessions that offer best practices and identify trends, opportunities and challenges for industry professionals to consider today and in the future. Our goal is to develop next-gen methods that deliver industry content and promote professional growth as the industry pivots to the future.” New entrants and disruptors are challenging traditional go-to-market strategies, causing traditional companies to rethink how they rise above the noise in a changing competitive landscape and handle new consumer buying behaviours, says De Marco. Exhibitors At ESX Exhibitors that support ESX include Interlogix (Diamond sponsor), Napco (Platinum sponsor), Alula and DMP (Gold sponsor), and ADI, Altronix, Bold Group, Essence, ICT, Quick Response, Resideo, Secura key, Security Central and WeSuite (Silver sponsors). ESX seeks to connect exhibitors with the influencers and decision-makers from companies that represent a cross section of dealers, integrators and monitoring companies in North America. The exhibit hall will be the focal point for exhibitors to showcase their latest technology in the city’s impressive convention center. The exhibit hall will be the focal point for exhibitors to showcase their latest technology in the city’s convention center “We recognize individuals and companies during the Opening Celebration that help propel the industry forward and at our VIP Event at the Indianapolis Motor Speedway,” says De Marco. “During the day, there are meals around the Main Stage sessions which gather attendees around the table for casual conversation before the presentation begins.” Indianapolis, home of the Indy 500, is a unique location that has a lot to offer the attendees of ESX. A special night at the Indianapolis Motor Speedway will invite a limited number of guests to share great food and drinks, to experience a trip around the track in an official pace car, and to ‘kiss the bricks’, a speedway tradition. Centrally located in the US, Indianapolis is a convenient convention destination for travel, whether flying or driving. Connecting With Peers And Colleagues Another benefit of the show is the cross-section of companies represented in the industry, whether large, medium or small There are also networking opportunities throughout the week. The Pub Crawl, an attendee favorite, is a night where long-time friends gather, and new friendships are made. “This is where the real conversations happen between peers and colleagues about real problems of running and growing a company, and solutions that can make a difference,” says De Marco. Another benefit of the show is the cross-section of companies represented in the industry, whether large, medium or small players. This enables professionals to come together to connect with their peers and colleagues, allowing for deep discussions on how to grow their people, revenues and profits, including mentoring opportunities that encourage leadership development, says De Marco. The subject of finding qualified employees is top of mind for almost every industry today, especially the security industry. Sessions that address hiring and managing employees for industry professionals include  “Hiring from Outside the Monitoring Industry: Surprising Resources for Great Operators” “Maximize New Employees: Why Onboarding is Critical to Their Success” “5 Tips for Effective Employee Performance Evaluations” Helping Attendees To Reinvent Their Business “Our focus is primarily on the attendee, helping them connect with suppliers, colleagues and opportunities that reimagine their businesses, so they can be stronger competitors,” says De Marco. “If we can provide the right knowledge to inspire or transform the attendees to take meaningful action or implement change that helps them remain relevant, we believe we have succeeded.” There will be an undercurrent of sadness at ESX this year because the industry recently suffered a loss. George Gunning, former CEO of USA Alarm Systems and one of the founding members of ESX, passed away in February. “We would be remiss if we didn’t recognize his contributions and influence on the industry and ESX over the years,” says De Marco. Another founding member of ESX who has passed away is John Murphy, formerly CEO of Vector Security.

3xLOGIC, Inc., global provider of integrated, intelligent security solutions, and a three-time Deloitte Technology Fast 500 winner, announced that the company has added to its growing North American sales network, along with other personnel moves at its umbrella company, Stanley Products and Solutions (SPS). The company added two new RSMs to further penetrate key markets in the Pacific NW as well as the Mid-Atlantic regions and appointed a new Marketing Manager for the PACOM brand of products. 3xLOGIC Adds Security Expert 3xLOGIC welcomes Joel Dombovy as a Regional Sales Manager (RSM) in the Northwest 3xLOGIC welcomes Joel Dombovy as a Regional Sales Manager (RSM) in the Northwest. Joel comes to the company with 14 years of security industry experience, working with companies such as Interlogix, GE Security, and Honeywell. John Saxen will support Joel as the Inside Sales Account Manager for the region. Jake Franklin takes over as RSM for the Mid-Atlantic. He joins the company from RF Technologies, a safety solutions company in healthcare where he was RSM for the Northeast. Prior to that, he worked as Critical Infrastructure Account Manager & Sales Representative at a security integration company. Jake’s passion for technology and previous security experience make him an excellent addition to 3xLOGIC’s powerful sales team. Bill Hobbs, Global VP of Sales for SPS, announced that both Joel and Jake will report to Jason Bryan, Director of Sales. PACOM Expands Marketing Team Jennifer Joyce is the new Marketing Manager for PACOM, sister company of 3xLOGIC, as the company continues to expand efforts in the North American to market the wide range of PACOM solutions that have found success all over the world. She brings more than 25 years of marketing and design experience to the team. Her global marketing experience began with Firestone Industrial Products and Jennifer most recently spent her time in digital marketing as Marketing Director for Orbis Education. She will report to Suzi Abell, Senior Director of Global Marketing, SPS. Gavin O’Keeffe has been promoted to Director of Product Management Elsewhere in the larger SPS organization Charlie Erickson has a new title reflecting his growing responsibilities—Chief Technology Officer. He continues to oversee Product Management as his team continues to expand. Reporting directly to Charlie, Michael Poe has been promoted to Director of Product Management. He will be leading the Video, Blue, DIY, and TRENDS products lines. Rick Walker will be aligned under Poe’s leadership.  New PAC, PACOM, infinias Head Also reporting to Charlie, Gavin O’Keeffe has been promoted to Director of Product Management, and he will be leading the PAC, PACOM, infinias, and Sonitrol product teams. We also welcome Darren Monroe, Product Manager for infinias to Gavin’s team. Darren will work in the 3xLOGIC office in Indianapolis and Gavin works out of the PACOM Australia office. Drew Alexander continues as Sr. Director of Program Management, and he will continue to add Program Managers to his team to facilitate a growing list of product launches and business initiatives.